Jean Marie Elkins Email & Phone Number

Bellingham, WA, US

Dynamic and results-oriented Customer Enablement Manager with expertise in creating and delivering impactful customer-facing training materials. Skilled in leveraging analytics to drive strategic improvements, enhance customer engagement, and ensure product adoption. Proven ability to collaborate with cross-functional teams and deliver resources that.

Greater Seattle Area

• Build client engagement though strategic planning of marketing initiatives with high-tech, high-priority alliance partners.
• Create marketing materials and thought leadership content to promote ecosystem partnerships.
• Conduct product research, content audits and competitive analysis for new and existing products.
• Build product specific messaging frameworks and identify key value propositions used in comprehensive marketing strategies.
• Develop buyer personas and identify target audiences and segmentations for new products.
• Collaborate with Sales, Data Enrichment, Marketing Automation, Paid Media and Creative teams to collect and analyze all data for the purposes of KPI strategy development, measurement and reporting.

(formerly Projectline Services)

• Created budget reports and identified areas of risk for 3.5mm annually; insured max ROI through early identification and reallocation of at-risk funds.
• Established a successful system of reporting and rhythm of business that resulted in consistent budget accuracy and a high degree of Partner satisfaction.
• Created time efficiencies and positive partner experiences for Partner Marketing Advisors by simplifying their operational activities.
• Supported over 70 ISV partners and 12 Partner Marketing Advisors to maximize investments and ensure accurate spend.
• Acted as liaison and SME between ISV Partner companies, their Microsoft Advisors, and the audit team; managed claims to insure successful processing.

(Formerly Projectline Services)

Greater Seattle Area

• We empower small businesses and non-profit organizations by creating online platforms for organizational growth, by offering personalized tech support, and by teaching small business owners to master their digital.
• Custom WordPress Websites
• Strategic business consulting
• Branding and creative services
• Content creation for print and digital media
• Email and social marketing strategy

Greater Seattle Area

• Classes taught include:
• Sales and Marketing for Real Estate
• Introduction to Marketing
• Introduction to E-commerce
• Introduction to Business
• Professional Development

*See position listed under "Seattle College District"

Seatle

• Supported the Dean of the Business, Engineering and IT Division by performing administrative duties related to planning, directing and coordinating both the academic and operational activities of the Real Estate program.
• Collaborated with College Administration, Instructors, the Technical Advisory Committee and other campus administrative offices including Advising, Registrar, Scholarship and Financial Aid departments to insure the.
• Acted as the main point of contact for students and worked tirelessly to remove any barriers to their success both educationally and professionally.
• Represented the College to Industry members and chaired the Technical Advisory Committee to insure that the curriculum was being properly developed and the program as a whole was serving the needs of the students.

Seattle, WA

• Increased ROI for B2B and B2C clients by creating highly relevant, targeted Lifecycle Marketing Strategies.
• Served as the subject matter expert on new digital marketing trends to deliver tactical and measurable recommendations and testing plans, using data and content analysis to optimize customer programs.
• Identified, scoped, estimated, prepared proposals, coordinated resources, and proposed both custom and packaged service opportunities for prospects and clients.

Greater Seattle Area

• Supervised staff and created goals for the marketing, sales, and design and development teams
• Increased profitability by attracting new clients and collecting delinquent accounts receivable
• Created and implemented marketing strategies for clients using Social Media technologies
• Developed and delivered Social Media Strategy Seminars to current and potential clients

• Lead two classes of 60 students each; taught Microsoft Office applications and basic computer skills
• Provided technical and informational assistance for learners of Microsoft Office applications
• Evaluated performance and maintain accurate records for 120 students during three quarters
• Created syllabi and test materials and evaluation methods and criteria for two classes each quarter

• Analyzed and consulted on business plan feasibility thereby enhancing potential for successful investments
• Organized and conducted member meetings, educational workshops and seminars
• Provided website content and support, safeguarding and updating valuable information
• Acted as liaison between investors and entrepreneurs; improved correspondence/developed relationships

• Developed and implemented treatment plans which led to optimal client health and satisfaction
• Corresponded with entire client base to establish ongoing care and recruit new clients
• Demonstrated responsibility in protecting personal information which garnered client trust

• Conducted continuing education courses for health care professionals on oral health topics which facilitated licensure maintenance as well as increased awareness of a topic which impacts their success
• Created presentations and courses on cultural competence issues for oral health professionals which enhanced the professionals ability to provide quality comprehensive care
• Delivered oral health education to children and adults at schools and other public health institutions which promoted preventive care and reduced the need for public health funding

• Lead professional team of industry leaders in the creation of a new Dental Hygiene program
• Created educational opportunities for non-traditional students from all backgrounds
• Organized and collaborated with eight sub committees to design both short and long term strategic plans
• Designed curriculum for five college level human science courses
• Lead a team through the accreditation process and insured goal fulfillment

• Taught clinical and didactic oral health courses to large multicultural classes of adult learners
• Recognized for excellence in teaching and lack of attrition while also a full time student

• Taught Periodontal instrumentation to a class of 20 students as each was treating live patients
• Provided a public service by organizing and providing free or low cost care to poor families
• Provided guidance and support to students by acting as an educational and career counselor

Mba, Business

Activities and Societies: Graduate Council Student Representative, MBA Association Fundraising Committee member

B.S., Dental Hygiene/Public Health Promotion

Activities and Societies: Seattle Central Community College Dental Hygiene Program Technical Advisory Board Chairwoman 2004-2005.