Please complete the CAPTCHA to continue
@alumni.upenn.edu
✓
LinkedIn matched
A concise factual answer block for searchers comparing this professional profile.
Jeff Shafer is listed as Vice President, Data Science & Integrated Solutions at BLEND360 at BLEND360, based in New York, New York, United States. AeroLeads shows a work email signal at alumni.upenn.edu and a matched LinkedIn profile for Jeff Shafer.
Jeff Shafer previously worked as Vice President, Data Science & Integrated Solutions at Blend360 and Senior Director, Analytic Solutions at Merkle. Jeff Shafer holds Marketing, Management from The Wharton School.
This section adds company-level context without repeating Jeff Shafer's masked contact details.
AeroLeads found 1 current-domain work email signal for Jeff Shafer. Compare company email patterns before reaching out.
I help industry leaders improve business performance by understanding four key aspects of their customers: who is buying, why are they buying, how much value do they create and how do we get more of them. Answering these questions requires understanding the marketplace, the customer, the data that's captured through the journey and critically the approach to evaluating that data. My experience lies in these ares:* Database marketing - profiling and segmentation, leveraging multiple sources* Product strategy - market sizing, forecasting, ROI optimization* Customer targeting - engagement, response, conversion and value modeling* Business value - customer journey, KPI development, P&L impact* Tactical implementation - customer activation, channel development* Campaign management - creative & value proposition development, test design, data structuring * Media accountability - response measurement and attribution* Program management - focused vision & leadership
Listed skills include Direct Marketing, Digital Marketing, Analytics, Marketing Strategy, and 17 others.
Company context helps verify the profile and gives searchers a useful next step.
A career timeline built from the work history available for this profile.
Columbia, Maryland, US
Principal solution consultant for financial services and early stage growth clients. Engaging analytics, data and marketing leaders to improve business performance, understand valuable customers and optimize marketing investment. I'm currently helping clients improve: customer strategy, customer lifetime value modelling, marketplace analysis, new product &.
Columbia, MD, US
Analytics program lead for multiple clients across financial services and insurance vertical within the Advanced Analytics group. Accountable for solution development and deployment using marketing database technology, omni-channel orchestration, predictive modeling, business intelligence architecture and customer strategy. Oversight of multiple.
Columbia, MD, US
Engagement lead for a Fortune 50 insurance client developing a new business line and sales channel. Developed and implemented targeted customer acquisition strategies and tactics across media. Partnered with client teams across multiple levels and groups within the organization to build sales and analytic infrastructure for channel launch and growth..
Winter Park, Florida, US
Led new customer acquisition across several of the company's largest consumer brands, including Popular Science magazine. Developed direct marketing strategies for optimizing response, conversion and profitability. Engineered reporting and analytic systems for multiple channels including traditional print and tablet platform sales.
El Segundo, California, US
Led customer acquisition across multiple channels for several leading automotive brands including Motor Trend and Automobile Magazine. Developed advanced customer targeting strategies and programs to leverage vertical, niche markets. Managed integration of multiple brand acquisitions and installed standardized toolkits/process flow to facilitate marketing.
Quick answers generated from the profile data available on this page.
Jeff Shafer works for BLEND360.
Jeff Shafer is listed as Vice President, Data Science & Integrated Solutions at BLEND360 at BLEND360.
AeroLeads has found 1 work email signal at @alumni.upenn.edu for Jeff Shafer at BLEND360.
Jeff Shafer is based in New York, New York, United States while working with BLEND360.
Jeff Shafer has worked for Blend360, Merkle, Bonnier Corporation, and Source Interlink Media.
You can use AeroLeads to view verified contact signals for Jeff Shafer at BLEND360, including work email, phone, and LinkedIn data when available.
Jeff Shafer holds Marketing, Management from The Wharton School.
Jeff Shafer is listed with skills including Direct Marketing, Digital Marketing, Analytics, Marketing Strategy, Marketing, Digital Media, Database Marketing, and Advertising.
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial Search contacts