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An intentional leader, committed to delivering on time, compelling marketing programs that influence measurable sales success and positively impact market perception.I have systematically grown a team from 3 to 40+ professionals, focused on growing a brand with creative, impactful marketing to meet short and long term revenue goals. I have successfully managed and grown international channel sales (12% YoY growth, 10+ new partners annually), developed new global inside sales and business development teams, executed three corporate re-brands, 11 global user conferences (growing track by 90%), managed 15+ complete portfolio releases, and 25+ new product launches, all on schedule and within budget. I believe marketing works in tandem with sales and product development ‐ from capturing and communicating the idea to sharing the customer's experience. This means developing meaningful customer journeys and translating technical concepts into memorable content for measurable ROI. From sales and marketing ideation to tactical implementations, I seek to understand potential and existing customer needs, delivering high impact sales and marketing programs to meet shared goals.With over 20 years of management experience (with 17 years at Hexagon), I have successfully led both local and global teams, with a commitment to excellence throughout the sales process.
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Senior Vice President MarketingOctaveAlpharetta, Ga, Us -
Chief Marketing OfficerHexagon Safety, Infrastructure & GeospatialAlpharetta, Ga, Us -
Chief Marketing OfficerHexagon Safety, Infrastructure & Geospatial Oct 2020 - PresentMadison, Al, UsCurrently the chief marketing officer for Hexagon’s Safety, Infrastructure, and Geospatial divisions. Focusing on digital transformation and data-driven insights, I spearhead creative initiatives to positively impact the business. I began my tenure with Hexagon in 2007, with leadership experience across three divisions. Prior to the current role, I led other marketing teams within Hexagon, as well as inside sales, partner management, and Hexagon’s Google reseller business. -
Chief Commercial OfficerHexagon Safety, Infrastructure & Geospatial Jan 2020 - Oct 2020Madison, Al, UsLeading our global inside sales, education and marketing teams, with a laser focus on the customer experience to ensure our strategic goals align with market expectations.
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Chief Channel & Marketing OfficerHexagon Safety, Infrastructure & Geospatial Dec 2017 - Jan 2020Madison, Al, UsResponsible for leading our global indirect sales channel, which includes our network of Value-Added Resellers, as well as our global education and marketing programs. With over ten years of leadership experience within Hexagon (Leica Geosystems, Intergraph, and Hexagon Geospatial), this role extends Hexagon's reach, building an international community of partners, while also capturing and retelling compelling geography stories to support all marketing initiatives.
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Vice President MarketingHexagon Safety, Infrastructure & Geospatial Dec 2013 - Dec 2017Madison, Al, UsBuilding a modern, cohesive content and marketing program that educates and drives revenue. This includes leading three collaborative groups supporting corporate and operational marketing initiatives, creating core portfolio, training and product marketing information, and executing regional field marketing campaigns. These groups work closely together, ensuring consistency across all content mediums.
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Director Of Geospatial MarketingIntergraph Aug 2011 - Dec 2013Madison, Al, UsDriving Intergraph's geospatial portfolio releases from development milestones to product delivery and promotion. This includes managing all tactical product marketing operations, including demos, scripts, presentations, collateral, web updates, training, and communications. Leading a powerful team, with specialties in technical product marketing, product training, sales operations, web development, graphic/web design, advertising, communications, lead generation, event planning and logistics. Other responsibilities include:• Evangelizing initiatives at key industry and customer events through presentations • Providing thought partnership and counsel to senior leadership• Building relationships with business partners and customers to drive sales• Creating and implementing global campaigns to empower regional sales initiatives• Managing worldwide regional and corporate geospatial marketing budgets -
Marketing ManagerErdas (Part Of Leica Geosystems / Hexagon) Apr 2007 - Aug 2011• Managed marketing team• Partnered with sales organization to ensure consistent marketing throughout distributor channel worldwide • Pioneered interactive marketing efforts on the web, including company's web seminar series, ERDAS TV, flash movies, public social networking sites and other creative sales and marketing tools• Authored customer success stories, marketing collateral (including white papers, brochures, flyers, web copy and press releases) and other sales tools (playbook, advertisements, banner ads, advertorials, etc.)• Developed and managed all marketing campaigns and customer communications (including invitations, announcements and monthly e-newsletter)
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Area DirectorYoung Life 2002 - 2007Colorado Springs, Co, Us• Developed three chapters of a non-profit organization in British, American and international communities in the UK & Massachusetts• Directed all operations and managed other staff members and multiple teams of volunteers• Implemented long-term growth strategies to transition the leadership of the start-ups to the local communities. This included on-going events, public speaking engagements and marketing campaigns (print and e-newsletters, websites, interactive e-mails, etc.) catered to the target audiences • Sprearheaded negotiating and fundraising efforts and managed the area’s finances and budget -
Technical WriterSas 2001 - 2002Cary, Nc, Us• Created and maintained hardcopy and online documentation to support three software packages (SAS/GRAPH, SAS/GIS, and SAS/IntraNet)• Served as a documentation project manager with a team of developers, technical support specialists, testers, and editors• Maintained and created marketing collateral used on the SAS external website and documentation standards and procedures for the publications department
Jason Sims Skills
Jason Sims Education Details
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James Madison UniversityTechnical & Scientific Communication -
James Madison UniversityGeographic Information Science And Cartography
Frequently Asked Questions about Jason Sims
What company does Jason Sims work for?
Jason Sims works for Octave
What is Jason Sims's role at the current company?
Jason Sims's current role is Senior Vice President Marketing.
What is Jason Sims's email address?
Jason Sims's email address is ja****@****ure.com
What is Jason Sims's direct phone number?
Jason Sims's direct phone number is +177077*****
What schools did Jason Sims attend?
Jason Sims attended James Madison University, James Madison University.
What skills is Jason Sims known for?
Jason Sims has skills like Product Marketing, Product Management, Marketing, Management, Leadership, Lead Generation, Marketing Communications, Advertising, Project Management, Telecommunications, Marketing Strategy, Public Relations.
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