Merchant Success- Managed 20+ large clients, driving a 40% YOY revenue increase through market analysis and UI design.- Contributed to product optimization and feature suggestion, improving e-commerce platform efficiency.- Accurately assessed client needs and efficiently allocated internal and external resources.- Conducted annual planning and contract renewals for key accounts.

Shopee Game- Coordinated with SEA marketing teams on game projects, using gamification to boost user engagement and profitability.- Partnered with KFC, COLDSTONE, and AsiaYo to increase claw game revenue by 361% and unique players by 38% during the "12.12 Birthday Sale 2020".- Collaborated with Disney to raise claw game participation by 35% and total revenue by 45% during the "33 Mega Shopping Day 2021".- Increased Shopee's official account followers by 125% within two months, reaching 70,000 followers.

- Developed cross-industry alliances, including projects with Tesla and Airbnb, to elevate conversion rates.- Managed advertising campaigns from conception to completion, including layout and data analysis.

• Developed business proposals and manage pipelines; sell KK-select products themed with music stars.• Generated product content; product shooting and image manipulation.• Familiarized with one-stop service, including stock management, logistics, product packaging and CRM.