Joakim Jöhncke Email and Phone Number
Background in the international marketing business with a broad experience within many areas of the automotive business from dealer to headquarter level. Before the current Team Leader - Product Management job at Kia Motors Sweden AB was I in charge of the launch of the car brand Dacia in the nordic market. Since 2013 is Dacia present in all the five Nordic countries with more than 11 000 cars being sold during 2016 outselling many other well known car brands. I currently work at Kia Motors Sweden AB and the future target is to move forward in the marketing or management area.Specialties: Automotive industry, product launches, pricing, marketing, events, negotiating, business relationship
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Produktchef, Team LeaderKia Sweden AbStockholm County, Sweden -
Produktchef, Team LeaderKia Sweden Ab Feb 2017 - PresentStockholm, Sverige -
Team Leader - Product ManagerKia Motors Sweden Ab Feb 2017 - Jan 2022Stockholm, SwedenTo be in charge of the product team and make sure that Kia has the right models and versions on the Swedish market at an attractive price.• Responsible for the overall Kia product planning regarding new launches and life time of the vehicle.• Make sure that all pricing is correct in all communication and on websites.• Work with the Press/PR manager and training department to maximize the knowledge of the Kia products both externally and internally.• Take part in the product briefings with the communication department and external agencies. -
Brand Manager DaciaRenault Nordic Ab Nov 2007 - Feb 2017Stockholm, SwedenTo make sure that the Dacia Brand will become as successfull in the nordic countries as in the rest of the world where it is marketed. • Work as Brand Manager for Dacia to secure that all different departments are working in the same direction.• Responsible for the products, sales and the Dacia brand in the Nordic market. • Prepare and implement a price strategy that will give the product a competitive edge on the market as well as a profitable income to Renault. • Work together with the headquarter to make sure that future strategy comes together with local. • Work together with the communication department on the communication plan and planned material so that it will support the sales plan. • Be in contact with the Dacia dealers to follow up sales and market trends. • Organize and present information/training at dealer meetings. -
Product Marketing ManagerMichelin Nordic 2001 - 2007To control and validate the ad equation of Michelin products to the conditions of use and the needs of the consumers. • Bring technical information and training courses to the sales forces, the marketing group and the back-office.• Be involved in the technical development of the Nordic winter ranges (member of the project team). • Prepare the Nordic launches of new products (journalists) and give support to the local presentations.• Manage the legal constraints and the contacts with Nordic administrations.• Be in charge of claim procedures and product recalls.• Responsible for Sales and Marketing with the Norwegian and Swedish Porsche Club.• Responsible for the Sales of tires to Porsche Sverige and their dealer network. -
Internet Project ManagerVolvo Car Corporation 2000 - Jul 2001Part of Volvo Cars Web Team. Working as an internet project manager between Volvo Car Corporation, Volvo Sales Companies Worldwide and Framfab.• Co-ordination of VCC, Volvo Sales Companies and Framfab ideas to improve Volvo Car Corporation sites Worldwide and to get new Sales Companies started with Internet.• Co-ordination of Sales Companies and Sales Companies Support at Framfab• Working with Internet Product Presentation, Used Car Locator, CRM, Launch Campaigns, Dealer Net and Extranet Network Solution -
Global Management Development ProgramVolvo Car Corporation 1999 - 2000One of twelve participants in global management development program that covers Volvo’s core processes and provides personal development, including cross-cultural and cross functional learning, management exposures and networking. The program consists of four development modules, co-designed by Volvo and Roffey Park, and two five-month international placements. Sweden, England and Italy development modules.• February through July Brussels, Volvo Cars Market Area Europe worked with new model P26 & P28 project and re-search for future models• August through January Brussels, Volvo Car Finance Europe Worked with aligning the finance regions with Market Area Europe’s regions. Responsible for the development of Volvo Car Finance Europe Intranet site and also worked with the Ford Integration, Fleet Sales and Wholesale Financing. -
Product SupportVolvo Cars Of North America 1998 - 1999Responsible to train Retailer and VCNA personnel with comprehensive and competitive Volvo sales and after sales product information to optimize profitability and maximize customer satisfaction.• Responsible to assist in maximizing successful product launches.• Responsible to provide timely competitive information as a marketing tool• Responsible to provide merchandising support; e.g. Retailer promotions/ events.• Act as a liaison with the Product Strategy and Marketing Support Operating Units.
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Planning AnalystVolvo Cars Of North America 1997 - 1998Provides analytical and administrative support to marketing activities, such as sales planning and distribution coordination between VCNA/VCC. • Track and report in summary format sales trends of new and used vehicles, service and parts.• Coordinate/ analysis of retail sales with respect to variant, color, options and special vehicles.• Coordinate forecasting with VCNA/VCC distribution functions.• Training of Hub personnel on forecasting and analysis systems.
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Market Representation AnalystVolvo Cars Of North America 1995 - 1997Responsible for providing analytic and research support to the Market Development Team.• Provides assistance to the Market Development Team.• Conducts market analysis as requested by the Market Development Team to determine market potential, etc.• Track and report sales, revenue and expense trends.• Conducts market studies as requested by the Market Development Team.
Joakim Jöhncke Skills
Joakim Jöhncke Education Details
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Lundsbergs SkolaEconomics -
Rmi BerghsAdvertising And Marketing
Frequently Asked Questions about Joakim Jöhncke
What company does Joakim Jöhncke work for?
Joakim Jöhncke works for Kia Sweden Ab
What is Joakim Jöhncke's role at the current company?
Joakim Jöhncke's current role is Produktchef, Team Leader.
What schools did Joakim Jöhncke attend?
Joakim Jöhncke attended Johnson & Wales University, Lundsbergs Skola, Rmi Berghs.
What skills is Joakim Jöhncke known for?
Joakim Jöhncke has skills like Product Marketing, Marketing Management, Market Analysis, Product Management, Automotive, Marketing Strategy, Strategy, International Business, Product Launch, Market Research, B2b, Negotiation.
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Joakim Jöhncke
Greater Stockholm Metropolitan Area1se.michelin.com
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