Joan Cheong
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Joan Cheong Email & Phone Number

FinTech | Digital Transformation | Innovation | Product Leadership at Endowus
Location: Singapore, Singapore, Singapore 13 work roles 2 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
FinTech | Digital Transformation | Innovation | Product Leadership
Location
Singapore, Singapore, Singapore
Company size

Who is Joan Cheong? Overview

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Quick answer

Joan Cheong is listed as FinTech | Digital Transformation | Innovation | Product Leadership at Endowus, a company with 36 employees, based in Singapore, Singapore, Singapore. AeroLeads shows a matched LinkedIn profile for Joan Cheong.

Joan Cheong previously worked as Product Lead at Endowus and Director, Product (Growth and Engagement) at Unravel Carbon (Yc W22). Joan Cheong holds Bachelor Of Computing, E-Commerce, Dean'S List, Year 2011/2012 Semester 1 & 2 from National University Of Singapore.

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Email format at Endowus

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Endowus

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Profile bio

About Joan Cheong

Joan is a Product Lead at Endowus. Leveraging her product mindset, she drives strategic solutions across a wide range of B2B and B2C products. With a strong focus on customer centricity, Joan excels at leading teams and launching innovative products in the market. With the experience of delivering more than 15 products under her belt in multi-national corporations and startups, Joan specializes in converting divergent thinking into convergent actionable plans. Her broad experience across industries (e.g. Digital banking, Telecommunications, E-commerce, and Sustainability) provides her with valuable expertise in problem-solving and optimizing processes. Joan's commitment to sustainability and her ability to deliver innovative product management solutions position her as a valuable contributor in today's ever-evolving business landscape.

Current workplace

Joan Cheong's current company

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Endowus
Endowus
FinTech | Digital Transformation | Innovation | Product Leadership
singapore, singapore
Website
Employees
36
AeroLeads page
13 roles

Joan Cheong work experience

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Product Lead

Current

Singapore

Jan 2024 - Present

Senior Product Owner, Digital Wealth

Singapore

Rethinking the way we engage and serve our affluent clients digitally

Apr 2020 - Aug 2021

Consultant, Digital Strategy & Cx/Ux

Singapore

Digital transformation for organizations starting with people, process then technology. Simplify the complexity and providing guidance to the appropriate entry point to create change that will impact consumers, employees and business.

Jan 2017 - May 2018

Partnership & Culture, Dbs Innovation Group

Creating opportunities for Young entrepreneur engagement and startups through acceleration, mentorship, program design, partnership, Comms & PR, FinTech & Digital Startup.

Jun 2015 - Dec 2016

Co-Founder

Singapore

Winner of SingTel L!fespark 2014 and funded by SingTel, Globe Hop is a mobile application aimed at helping you discover experiences shared by locals who knows best, based on your Travel Personality and your moods, while making lasting memories connecting with people all over the world.- Conceptualised business and product, including experimentations.

Jan 2014 - Jan 2015

Digital Product Manager

Singapore

- Conceptualised and developed product vision, brand personality and style guide for all products in personal portfolio, including inSing Homepage, Content Recommendation Engine, STYL+, SuperDeals, inSing Features, to improve product proposition and user traffic by 20%. - Engage in user research, data analytics and focus groups to determine user experience.

Jan 2013 - Jun 2014

Internship

Citibank, Global Consumer Group - Ebusiness Group (Internet Banking)

- Assist in project testing and highlighting any risk or stopper in a project - Assist in project Business Managed content and marketing message- Provide MIS on timely basis- Create process flows for financial products on Citibank Online such as Unit Trust

Aug 2012 - Nov 2012

Product Management Intern

- Worked closely with various stakeholders to release high quality features and services for travel.insing.com- Capture and document user requirements from various stakeholders - Worked with Technology team to translate business requirements into functional specifications - Evangelise web best practices, focusing on performance, metrics and user experience

May 2012 - Jul 2012

Graphic Designer Intern

Development of client website UI, participated in client's brand development and strategy

Jun 2011 - Jul 2011
Team & coworkers

Colleagues at Endowus

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2 education records

Joan Cheong education

FAQ

Frequently asked questions about Joan Cheong

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What company does Joan Cheong work for?

Joan Cheong works for Endowus.

What is Joan Cheong's role at Endowus?

Joan Cheong is listed as FinTech | Digital Transformation | Innovation | Product Leadership at Endowus.

Where is Joan Cheong based?

Joan Cheong is based in Singapore, Singapore, Singapore while working with Endowus.

What companies has Joan Cheong worked for?

Joan Cheong has worked for Endowus, Unravel Carbon (Yc W22), Standard Chartered Bank, Deloitte Digital, and Dbs Bank.

Who are Joan Cheong's colleagues at Endowus?

Joan Cheong's colleagues at Endowus include Yong Sheng Ng, Prakash Achanta, Timmy Yuen, Lawrence So, and Celeste Tay.

How can I contact Joan Cheong?

You can use AeroLeads to view verified contact signals for Joan Cheong at Endowus, including work email, phone, and LinkedIn data when available.

What schools did Joan Cheong attend?

Joan Cheong holds Bachelor Of Computing, E-Commerce, Dean'S List, Year 2011/2012 Semester 1 & 2 from National University Of Singapore.

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