Joana Castro

Joana Castro Email and Phone Number

DTC lead FASHION CONCIERGE X FARFETCH PRIVATE CLIENT @ Fashion Concierge
london, london, united kingdom
Joana Castro's Location
Braga, Braga, Portugal, Portugal
About Joana Castro

Certainly! Here's a revised version for your LinkedIn profile, focusing on strategy, client centricity, and client experience:| Lead, Fashion Concierge - Farfetch Private Client | Luxury Goods Sourcing | Brand Management | Merch Planning manager | Commercial Strategy | Client-Centric Leadership |As a seasoned leader in luxury fashion, I have driven the evolution of Fashion Concierge - Farfetch Private Client since its inception in 2016. Currently, as the EMEA Lead, I oversee an exclusive service tailored to the most discerning clients, merging expertise in luxury goods sourcing, strategic brand management, and innovative commercial strategy to elevate the client experience.Starting in a dynamic startup environment, I played a pivotal role in building the foundation of the business, from establishing a global luxury supply network to streamlining finance processes and collaborating with the tech team to create a bespoke back-office system. This tech integration transformed our internal operations, boosting efficiency and communication.In my early role as Brand Specialist, I managed a portfolio of luxury brands, cultivating strong partnerships that drove significant year-on-year sales growth. My promotion to Senior Brand Specialist in 2020 saw me focus on the commercial side of the business, negotiating key commission agreements and onboarding brands to our innovative shopper app, a crucial tool in elevating the supplier and client experience.Leading the DTC and On Demand projects since 2023, I spearhead strategic initiatives refining our client response model to anticipate and meet client needs in real time. Dedicated to fostering an open and collaborative culture, empowering my team to deliver world-class service while building deeper global relationships with Sales Managers to drive further growth. My passion for enhancing client experience remains at the heart of my leadership approach.

Joana Castro's Current Company Details
Fashion Concierge

Fashion Concierge

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DTC lead FASHION CONCIERGE X FARFETCH PRIVATE CLIENT
london, london, united kingdom
Employees:
8
Joana Castro Work Experience Details
  • Fashion Concierge
    Fashion Concierge Lead
    Fashion Concierge Apr 2023 - Present
    Portugal
  • Fashion Concierge
    Senior Brand Specialist
    Fashion Concierge Apr 2021 - Apr 2023
  • Farfetch
    Project Lead
    Farfetch Nov 2016 - Present
  • Fashion Concierge
    Brand Specialist
    Fashion Concierge Feb 2016 - Apr 2020
    Managed an impressive portfolio of luxury brands, including Prada, Bottega Veneta, Loewe, Dolce & Gabbana, Givenchy, Burberry, and Christian Louboutin. Fostered strong relationships, resulting in exceptional year-over-year sales growth.

Joana Castro Skills

Vendas Social Networking Cool Hunting Design De Moda Online Marketing Fashion Buying Fashion Design Textile Industry Fashion Blogging Marketing Social Tecelagem Moda Produtos De Luxo Visual Merchandising Marketing Online Social Media Marketing Design Varejo Estilismo De Moda Marketing Merchandising Retail

Joana Castro Education Details

  • Externato Carvalho Araujo
    Externato Carvalho Araujo
  • Escola Secundária Carlos Amarante
    Escola Secundária Carlos Amarante
    Communication, General

Frequently Asked Questions about Joana Castro

What company does Joana Castro work for?

Joana Castro works for Fashion Concierge

What is Joana Castro's role at the current company?

Joana Castro's current role is DTC lead FASHION CONCIERGE X FARFETCH PRIVATE CLIENT.

What schools did Joana Castro attend?

Joana Castro attended Externato Carvalho Araujo, Escola Secundária Carlos Amarante.

What skills is Joana Castro known for?

Joana Castro has skills like Vendas, Social Networking, Cool Hunting, Design De Moda, Online Marketing, Fashion Buying, Fashion Design, Textile Industry, Fashion Blogging, Marketing Social, Tecelagem, Moda.

Who are Joana Castro's colleagues?

Joana Castro's colleagues are Alex Gascoine.

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