Joana Wosgrau Câmara

Joana Wosgrau Câmara Email and Phone Number

1º Zero Waste Restaurant in Brazil | UNESCO SOST Transcriativa Board | ESG | Subversive education @ Transcriativa
Joana Wosgrau Câmara's Location
Santa Catarina, Brazil, Brazil
About Joana Wosgrau Câmara

I am passionate about solutions that fights inequality and environmental crisis. In my early career I've held positions as manager and strategist in different institutions and companies. Since 2015 I´ve been building Casa Origem, the 1º zero waste restaurant in Brazil. We created a regenerative business model able to change the sistem and provide quality food considering all the chain of production, based on sustainability, localism, and network. I serve mainly as a product manager, marketing ESG strategist and culture builter (among hundreds of other positions as a traditional entrepeneur).Nowadays, I founded Laboratório Vento Sul, my digital consultancy business with borogodó and contribute as an entrepeneur at UNESCO-SOST Transcriativa, helping our community to grow, to improve and change the world.

Joana Wosgrau Câmara's Current Company Details
Transcriativa

Transcriativa

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1º Zero Waste Restaurant in Brazil | UNESCO SOST Transcriativa Board | ESG | Subversive education
Joana Wosgrau Câmara Work Experience Details
  • Laboratório Vento Sul
    Founder
    Laboratório Vento Sul May 2024 - Present
    Soft skills consultancy.
  • Transcriativa
    Product Development Director
    Transcriativa Oct 2023 - Present
  • Unesco-Sost Transcriativa
    Advisory Board Member
    Unesco-Sost Transcriativa Aug 2022 - Present
    Hunter Board member at Unesco Sostentabilidad Transcriativa.We unite sustainability and creativity, recognizing and valuing the Brazilian borogodó, qualifying and delivering this differential as a strategy for the world.Highlights:- Food Chair in the Environment lens.- Articulate the journey and impact of UNESCO SOST Transcriativa in Brazil- Development of the Brazilian Skills
  • Gisbase Geoinformation System
    Product Marketing Manager
    Gisbase Geoinformation System Jul 2023 - Jul 2024
    - OKR management (planning, execution, analysis, communication);- Product KPIs definition, translating strategic intents into product input metrics;- Increase revenue through new business;- CRM implementation strategy;- Content strategy and management;- Ensure strategy execution through product initiatives with data-driven management;- Development of pitches and proposals for commercial prospecting & customer acquisition;- Leverage market research, benchmarks, data and interviews to identify market opportunities;- Create value proposition and messaging development and testing;- Identify hypotheses and learnings around messaging and clients;- Desing clientes porfolio to build strong relationships;- Train team members and stakeholders on messaging to gain capillarity and agility on initiatives;
  • Casa Origem
    Founder & Co-Ceo
    Casa Origem Aug 2015 - Jul 2023
    Florianópolis
    Co-founded and lead to grow the 1º Zero Waste startup restaurant in Brazil.I took an idea from paper and turned it into Casa Origem, the 1st Waste Zero restaurant in Brazil. My role has varied greatly since the company was founded. I went through all the stages of the business until I understood what I'm good at: product management and strategic communication based on ESG pratics.On different levels of uncertainty, I lead product strategy over all growth levels (acquisition, activation, retention, revenue, referral) and processes (planning, execution, analysis, learnings). I also lead Casa Origem to became a reference business in ESG and to earn the certificate of 1st Zero Waste restaurant in Brazil.Highlights- Business strategy fully integrated with the ESG purposes;- Business analysis;- Creation of the Education area, development of the "Creative Sustainability" course, with the seal of UNESCO SOST Transcriativa;- Design and communication management (production and review of graphic materials and visual guidelines);- Campaign planning and management;- Social Media Management and content;- Strategic organic Marketing Management;- Prospecting and closing actions with partners;- Development of agile processes in production;- OKR management (planning, execution, analysis, communication);- Research and relationship with cross functional teams;- Research and relationship with stakeholders;- KPIs definition, translating strategic intents into product input metrics;- Process modeling- Figital strategies
  • Prosul - Projetos, Supervisão E Planejamento Ltda.
    Environmental Educator
    Prosul - Projetos, Supervisão E Planejamento Ltda. Apr 2014 - Apr 2015
    Environmental supervision of the execution of the environmental impact study.- Creation, coordination and execution of environmental compensation activities through Environmental Education.
  • Capes - Coordenação De Aperfeiçoamento De Pessoal De Nível Superior
    Science Without Borders Scholarship
    Capes - Coordenação De Aperfeiçoamento De Pessoal De Nível Superior Jun 2012 - Oct 2013
    Rennes E Região, França
    Scholarship holder of the Science without Borders exchange program. One year studying subjects in the Geography and Space Planning course at the Université de Rennes II, through the Science Without Borders program of the Federal Government and 3 months of internship at Fôret de Rennes, writing my thesis for a Bachelor's degree in Geography.
  • Companhia Melhormentos Da Capital - Comcap
    Environmental Educator
    Companhia Melhormentos Da Capital - Comcap Aug 2011 - Jul 2012
    Florianópolis
    Environmental Education with visitors from Comcap's Solid Waste Transfer Center.Elaboration of projects with theme in solid residues and Environment.Analysis of the transformations of the CTReS geographic space and influential areas, as well as surrounding and related Conservation Units and Parks.
  • Serviço Social Do Comércio - Sesc-Sc
    Environmental Educator
    Serviço Social Do Comércio - Sesc-Sc Aug 2010 - Dec 2011
    Florianopolis
    Environmental Education with SESC-Estreito students and visitors to Bosque Pedro Medeiros.Realization of projects and events with theme in Environment and Development.
  • Universidade Federal De Santa Catarina
    Cientific Iniciation
    Universidade Federal De Santa Catarina Aug 2009 - Aug 2010
    Research on the impacts of the construction of the electrical energy network in Santa Catarina, history, evolution, expansion and geo-spatial influence.

Joana Wosgrau Câmara Education Details

Frequently Asked Questions about Joana Wosgrau Câmara

What company does Joana Wosgrau Câmara work for?

Joana Wosgrau Câmara works for Transcriativa

What is Joana Wosgrau Câmara's role at the current company?

Joana Wosgrau Câmara's current role is 1º Zero Waste Restaurant in Brazil | UNESCO SOST Transcriativa Board | ESG | Subversive education.

What schools did Joana Wosgrau Câmara attend?

Joana Wosgrau Câmara attended Transcriativa, Indicium Academy, Cursos Pm3, Business Training Company, Universidade Federal De Santa Catarina, Universidade Federal De Santa Catarina, Instituto Federal De Santa Catarina.

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