Vp Of Design
CurrentReinvigorate a beloved brand while reimagining the future of shopping, product discovery, and deal hunting
Dec 2024 - Present
AeroLeads people directory · profile
Joanie Mccollom Email & Phone Number
Human-centered product leader, people advocate, and entrepreneur focused on building large-scale enterprise and consumer experiences
at
Slickdeals
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 100%
Current company
Role
Human-centered product leader, people advocate, and entrepreneur focused on building large-scale enterprise and consumer experiences
Location
San Francisco Bay Area, United States
Who is Joanie Mccollom? Overview
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Quick answer
Joanie Mccollom is listed as Human-centered product leader, people advocate, and entrepreneur focused on building large-scale enterprise and consumer experiences at Slickdeals, based in San Francisco Bay Area, United States. AeroLeads shows a matched LinkedIn profile for Joanie Mccollom.
Joanie Mccollom previously worked as VP of Design at Slickdeals and Director of Product Design & User Research at Hinge Health. Joanie Mccollom holds Ba, Feminist Studies from Stanford University.
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Slickdeals
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Profile bio
About Joanie Mccollom
Three things about me:1 - I love to scale. I thrive on creating foundations that set the stage for velocity and growth. 2 - I'm a people advocate. I champion human-centered approaches and foster inclusivity to bring diverse teams together.3 - I'm a maker. I love the camaraderie in building and releasing. I am fortunate to have a long career shaping strategic vision by implementing collaborative, people-first approaches at large organizations and start-ups of every size in both enterprise and consumer spaces, including e-commerce and social media. My work spans mobile, web, watch, wearables, consumer electronics, desktop, e-ink, voice, packaging, and physical spaces.Follow me on Medium: https://joanie.medium.com/
Listed skills include User Experience, Interaction Design, User Interface, Mobile Devices, and 16 others.
Current workplace
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11 roles
Joanie Mccollom work experience
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Director Of Product Design & User Research
Led 0-to-1 product design, design systems, and user research teams focused on delivering value to our members and enterprise clients with high-quality, clinically proven, outcomes-based physical therapy to reduce pain and increase mobility; drove our accessibility efforts; inspired, empowered, and grew talented teams that span time zones and continents; partnered across the organization to evolve and mature the organization without compromising impact and velocity
Jun 2023 - Nov 2024
Head Of Design
Built up and led an insights-driven, human-centered practice that included content and product design, design systems, user research, design technology, and operations—all invested in delivering inclusive healthcare services at scale; oversaw accessibility and localization; collaborated with leaders on strategic vision, product planning, and team health; delivered compelling consumer and enterprise digital brand experiences
Dec 2020 - May 2023
Senior Manager, Product Design
Led the design team for one of LinkedIn's enterprise lines of business (LinkedIn Sales Solutions), as well as its revenue and publishing platforms; empowered and grew a dream team of capable managers, who in turn empowered and grew their team of product designers; partnered across the organization to drive alignment and ultimately deliver value by creating experiences users love; streamlined processes, championed collaboration, and promoted best practices to ensure teams work smarter and happier
Jul 2019 - Dec 2020
Head Of Product Management & Design For Myfitnesspal
Led a distributed team of designers and product managers to create experiences that delivered value to millions of people; expanded the TAM of the #1 grossing app in Health & Fitness while defining the role of nutrition at Under Armour
Sep 2016 - May 2019
User Experience Design Manager
Led a team in direct partnership with executive leadership on a new enterprise product initiative to move DocuSign beyond e-signature; collaborated with engineers, designers, and product managers to drive initiatives from inception to release; mentored, directed, and enabled designers
Aug 2014 - Sep 2016
Design Strategist & Researcher
Self Employed
Worked independently and through agencies (notably Adaptive Path and Hot Studio) to help start-ups and established brands (e.g. Nike, SVB, Zappos, Intuit, Nokia, USAA, Vanguard, HGTV) define strategic goals; led multi-functional project teams to develop strategic insights via ethnographic research, stakeholder interviews, workshops, expert reviews, competitive analyses, visioning activities, and other forms of discovery; championed the power of UX via artifacts, including experience principles, personas, journey maps, and storyboards; quickly developed strategic concepts and prototypes in close collaboration with executives, product teams, and other stakeholders
Nov 2006 - Jul 2014
Director Of User Experience
Led the design team in collaboration with executive stakeholders, developers, and agencies to establish and execute against an experience strategy complementing the migration of Flock’s back-end from Mozilla to Chrome; directed the creation of wireframes, task flows, and other specifications; managed and mentored interaction and visual designers; introduced research to the design process; worked closely with developers to quickly build, test, and refine living software
Apr 2009 - Apr 2010
Director Of User Experience
Defined a user experience architecture for a self-serve interactive advertising platform targeted at local small businesses; conducted lightweight fieldwork and other forms of guerrilla discovery; collaborated with executives on a strategic vision
Nov 2005 - Nov 2006
Senior Designer (Visto)
Developed detailed user interface and flow specifications for Visto's proprietary push email application on Palm OS and Symbian Series 60 mobile devices; worked with developers and program managers to identify opportunities for enhancing user experience; defined user models and task flows
Jul 2005 - Oct 2005
Senior Designer (Ofoto)
Collaborated with developers and business owners to identify feature requirements; developed use cases, task flows, interaction designs, and functional specifications; created wireframes and high-fidelity mockups; wrote documentation; defined ongoing interface standards; conducted and assisted in usability testing
Feb 2003 - Jun 2005
3 education records
Joanie Mccollom education
Ba, Feminist Studies
Stanford University
Mba
Ucla Anderson School Of Management
Phd, Anthropology
University Of California, Santa Cruz
FAQ
Frequently asked questions about Joanie Mccollom
Quick answers generated from the profile data available on this page.
What company does Joanie Mccollom work for?
Joanie Mccollom works for Slickdeals.
What is Joanie Mccollom's role at Slickdeals?
Joanie Mccollom is listed as Human-centered product leader, people advocate, and entrepreneur focused on building large-scale enterprise and consumer experiences at Slickdeals.
Where is Joanie Mccollom based?
Joanie Mccollom is based in San Francisco Bay Area, United States while working with Slickdeals.
What companies has Joanie Mccollom worked for?
Joanie Mccollom has worked for Slickdeals, Hinge Health, Color, Linkedin, and Under Armour.
How can I contact Joanie Mccollom?
You can use AeroLeads to view verified contact signals for Joanie Mccollom at Slickdeals, including work email, phone, and LinkedIn data when available.
What schools did Joanie Mccollom attend?
Joanie Mccollom holds Ba, Feminist Studies from Stanford University.
What skills is Joanie Mccollom known for?
Joanie Mccollom is listed with skills including User Experience, Interaction Design, User Interface, Mobile Devices, Usability Testing, Information Architecture, User Interface Design, and Start Ups.
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