Management of two brands (GI Portfolio):- Direct reporting to Consumer Healthcare Poland Head- Development of marketing strategy: -> Market data analysis and interpretation including competitive environment overviews -> Sales forecasting -> Planning of promotional activities (ATL and BTL communication) ->Agreement on proposed brand strategy with Regional Management in Vienna- Execution of marketing strategy: -> Managing implementation of planned activities in line with agreed strategy -> Planning and controlling of annual brand budget- Cooperation with Sales Department: -> Ongoing cooperation with Sales Representatives to develop local marketing activities -> Preparing and conducting brand trainings for Field Force Representatives

Management of single brand:- Direct reporting to Consumer Healthcare Poland Head- Development of marketing strategy: -> Market data analysis and interpretation including competitive environment overviews -> Sales forecasting -> Planning of promotional activities (ATL and BTL communication) ->Agreement on proposed brand strategy with Regional Management in Vienna- Execution of marketing strategy: -> Managing implementation of planned activities in line with agreed strategy -> Planning and controlling of annual brand budget- Cooperation with Sales Department: -> Ongoing cooperation with Sales Representatives to develop local marketing activities -> Preparing and conducting brand trainings for Field Force Representatives

Close cooperation with Brand Managers - participation in various activities on 5 different brands. - Planning, coordination and implementation of promotional activities in agreement with Brand Manager (BTL; ATL - participation in ATL campaign planning)- Data analysis supporting brand strategy development- Cooperation with internal and external partners (internal: Sales, Logistics and Procurement Department ; external: creative and media agencies) - Supervision of internet brand website