Joanna Demeure Email & Phone Number

Paris, Île-De-France, France

Paris

Sector: mainstream electrostimulationDefinition of the e-commerce strategy in France, Spain and Italy.Management of traffic acquisition: SEA, social, SEO, newsletters, affiliation, influence, retargeting, content creation…Planning and implementation of sales promotion.Focus on conversion with constant ROI optimization.CRM management, segmentation, automation.Management of transversal projects (2 site redesigns, sponsorship, customer reviews, subscription, etc.)UX and… Show more Sector: mainstream electrostimulationDefinition of the e-commerce strategy in France, Spain and Italy.Management of traffic acquisition: SEA, social, SEO, newsletters, affiliation, influence, retargeting, content creation…Planning and implementation of sales promotion.Focus on conversion with constant ROI optimization.CRM management, segmentation, automation.Management of transversal projects (2 site redesigns, sponsorship, customer reviews, subscription, etc.)UX and UI constant optimizations.Agencies management (in France & Israel).Reporting to the headquarters in Ireland, monitoring of KPIs.Planning and management of expenses, sales and stock forecasts.Team management.=> Revenue: x3 in 6 years, >4M€/year – Spent: >1M€. Show less

Sèvres

Sector: Women & Children Ready-to-WearCoordination of the launch and management of the official online stores of Catimini, Tartine & Chocolat and One Step.Implementation of the sales promotion in connection with the retail calendar.Definition and management of the traffic acquisition strategy.Management of agencies (SEA, SEO, social).Performance monitoring and reporting.=> Revenue: x4 in 4 years, >10M€/year.

Trappes

Sector: Private salesResponsible for traffic acquisition: SEA, SEO, social, contests, affiliation, marketplaces.Management of CRM, planning of daily newsletters.Online marketing management: commercial events, e-reputation, community management, loyalty program.Management of offline marketing: press, radio, public relations, parcel collection, partnerships, commercial brochures.=> 3M opt-ins, 2M regular buyers, revenue: >20M€/year.

Paris

Sector: E-recruitmentOptimization of the ergonomics & content of the multilingual website and back office.Sales promotion, online and offline acquisition campaigns.Production of commercial & marketing tools=> Strong BtoB experience of a community of 170K professionals.

Paris

Sector: Video gamesManagement of the launch and animation of thq.fr website.Online acquisition operation (SEM & SEO, contests...) & offline (trade, partnerships...)Reporting to European headquarters.=> First steps in digital with the creation of a site and its development.