As a dedicated real estate agent with Compass Real Estate, I specialize in luxury property transactions, relocation services, and innovative marketing strategies. Combining my background in creative production and project management, I offer tailored solutions to help clients buy or sell homes while making the process as smooth as possible. Passionate about Pittsburgh and its neighborhoods, I focus on delivering outstanding client experiences and exceeding expectations. With an access to my own creative team at LOVD Studios, I aim to bring real estate marketing to a whole new level. As a real estate investor I manage comprehensive real estate development projects from acquisition to sale, throughout all development phases including architectural & interior design, product sourcing, contractor management and construction oversight.

As the Founder and Creative Director of LOVD Studios, I lead a dynamic creative production team specializing in comprehensive marketing content production for small business and personal brands within the fashion, beauty, and luxury product sectors. At LOVD, we focus on delivering high-quality, visually compelling campaigns that elevate brand identities through strategic storytelling and innovative visuals.From concept development and creative direction to full-scale production, I ensure every project reflects exceptional standards. Whether a brand needs a full rebranding, an impactful social media presence, or high-end product photography, LOVD Studios delivers results that exceed expectations.

As an nCino Deposits Product Manager, I lead a software development team through complex technical development of the online and mobile deposit application (Software as a Service product / B2B; B2B2C) for financial institutions.

As a member of the PNC’s Small Business Digital team, I work to develop, enhance and promote business deposit products & cash flow management tools. Responsibilities:Own and manage development and enhancements of marketing capabilities in Online Banking and Mobile AppOwn backlog management and prioritization of user stories, requirements and testingLead an innovative customer-facing AI project focused on digital experience personalization in digital channelsContribute to real-time online account opening application modernization workDrive the product marketing strategy and annual planning for PNC’s Business Banking digital deposit, cashflow management and Merchant Services productsLead data-driven digital strategy utilizing customer research, personas, data analytics and CIM targeting Lead multifunctional team cooperation with business, product management, dev ops, customer data analytics team, legal, compliance and marketingResponsible to ensure the regulatory requirements are met for new products and customer facing initiatives by working closely with Risk, Compliance, Legal and Customer Advocacy groups

Responsible for the strategy, development and distribution of the nationwide brand campaign for retail branches. Managed PNC Bank’s digital content database and customer experience by continued improvement and development of the product. Responsibilities:Led and managed the nationwide brand campaign for retail branches, leading the project from conception and development to distribution to more than 2,400 branchesForged strategic partnership with internal/external advertising agencies on the creative development of branch campaign and other marketing creativeProposed and developed a cost-less branch data collection system that resulted in more frequent branch information updates and improved campaign merchandising distribution processEnsured proper and timely distribution of merchandising forms and compliance signage for all branchesOnboarded and oversaw new vendor partners

Worked in support to the CEO and C-level executives to streamline and enhance their interactions with PNC’s top tier wealth management clients, client teams and VIPs.Went above and beyond my daily responsibilities by frequently collaborating with Corporate Communications VP to produce and execute photoshoot projects for the leadership team. Delivered photography services for internal/external publications. Featured in American Banker, Business Jet Traveler, and Pittsburgh Business Journal.

Branding and Advertising - Photographer & Creative Director Developed a business plan to start a commercial photo productions studio that resulted in an opening of the studio and its successful operations. Recruited creative project teams, provided internship opportunities, developed and implemented creative photo production ideas. Developed a strong business acumen and strong visual and creative skills and the ability to convey messages through visually compelling images and graphics while creating advertising content for small business customers.

Procured a project to design and produce an investor relations brochure aimed at developing countries as part of Robotics Institute’s public relations/marketing effort. Responsibilities included consultation of the marketing strategy, graphic design, photography and production.

Promoted the station and its programming: Hannah Montana, Lost, Oprah shows and news; maintained company’s positive image, wrote press releases, and conducted viewership comparisson and marketing research. Participated in editing and production of daily topicals, proof of performance and promotional spots.

Assistant to the creative director and account executives, prepared market research reports and press releases and participated in advertising graphics creation process for Excela Health Systems, WFS Bank, Wyk, Davin Interiors campaigns.

Conducted extensive marketing reaseach, designed, distributed and interpretated surveys, moderated and interviewed focus groups, analyzed Coca-Cola’s competition, markets, and target audiences, resulting in an advertising campaign proposal presented to advertising agencies in New York City.

Managed and organized a chronological archive project, composed of files from a period of 30 years.

Assisted within the sales and marketing departments. Gained a valuable experience in B2B marketing.