Joanna Stone Email & Phone Number

Texas, United States

Texas, United States

New York, Ny, Us

As Editorial Director for the Retail AI Council, I lead the Council's content strategy and oversee all editorial and marketing efforts to position our organization as the leading authority on artificial intelligence in retail. Focused on driving AI-driven innovation, I deliver insights and strategies that enable every category of retailer—whether e-commerce, brick-and-mortar, or omnichannel—to harness AI’s full potential for sales growth, operational efficiency, and customer experience transformation. With a deep understanding of technology, digital integration, and the facets of artificial intelligence—including machine learning, predictive analytics, and automation—I create initiatives that empower our members to stay ahead of industry trends, adopt cutting-edge tools, and elevate their market position. Through a strategic editorial vision, I ensure the Council remains a primary resource for retailers looking to drive business innovation, achieve competitive advantages, and excel in a fast-evolving digital retail landscape.

Inzights empowers investors with the tools and insights they need to make informed investment decisions. We leverage cutting-edge technology and proprietary algorithms to analyze SEC filings, providing users with transparent, unbiased ratings on company financial health. My marketing efforts are centered on highlighting Inzights' unique value proposition:>Unbiased, data-driven insights: We cut through the noise of traditional analyst recommendations, offering clear, actionable ratings based on fundamental financial analysis.>Risk reduction and improved returns: Our portfolio strategies systematically exclude companies with poor financials, helping investors build more resilient portfolios.>User-friendly platform: We prioritize ease of use, ensuring investors of all levels can access and understand our insights. By effectively communicating these benefits and fostering a strong community around Inzights, I aim to drive user adoption and empower individuals to take control of their financial future.

Offering expert fractional CMO services, I lead Artificial Creators in transforming digital marketing in media, insurance, finance and more. Specializing in strategic SEO, PPC, and content marketing, my approach is focused on driving growth and profitability. By crafting dynamic marketing strategies, I enhance lead generation, refine sales funnels, and elevate conversion rates. Utilizing advanced analytics and AI, I personalize customer interactions, achieving efficiency in fintech app development and insurtech virtual assistant services. My work not only achieves immediate sales gains but also lays the groundwork for long-term business success.

Richardson, Texas, Us

In a pivotal role at InsuredMine, I transformed insights into revenues, steering the company through a period of remarkable growth by deploying targeted sales strategies. My emphasis was on account-based marketing (ABM), a key to unlocking significant revenue streams by focusing on high-value clients within the insurance tech space. This approach, backed by robust analytics, allowed for personalized campaigns that not only resonated with our top-tier accounts but also converted at impressive rates. Collaborating closely with sales and product teams, I ensured our strategies were cohesive and aligned with key business goals, resulting in a substantial increase in market share and client loyalty.

Boston, Massachusetts, Us

I catalyzed substantial business growth by reimagining how we engage with our global community of over 500,000 members. By innovating our sales strategies and enhancing client relationships, I significantly broadened our membership base and deepened member engagement, ensuring content relevance across 20 key categories. My strategic oversight of client relations for major platforms like SAPinsider Magazine and our extensive network of 723 SAP experts worldwide reinforced our market presence. Managing a substantial budget, I emphasized agility, employing real-time data to pivot strategies effectively, seizing new opportunities for revenue generation and sustained organizational growth.

At the helm of 19 distinct brands, I drove revenue generation and market penetration by innovating sales processes and harnessing the power of digital platforms. My leadership was instrumental in constructing scalable sales strategies that not only expanded our brand capabilities but also ensured their adaptability to market dynamics. I pioneered several revenue-boosting initiatives, including digital-first programs and influencer partnerships, effectively broadening our market reach.My approach went beyond traditional methods; I introduced robust engagement metrics that provided critical insights into our market share and competitive standing. This data-driven strategy extended to cross-functional collaboration with key internal teams, developing financial forecasts, and utilizing advanced tools for real-time campaign performance analysis, all aimed at achieving ambitious sales targets. Further, I spearheaded competitive analysis, refining our sales messaging to highlight unique differentiators and secure a distinctive market position. My close coordination with both external agencies and our internal team was crucial in optimizing investment returns on media buys, ensuring we met growth objectives efficiently.

Des Moines, Iowa, Us

Led the scaling of a $2m division to an $8m leader in the Healthy Living space, utilizing strategic sales initiatives and dynamic leadership. Responsible for managing $600k monthly in advertising revenue, I innovated enduring sales strategies, significantly boosting the profiles of publications like Clean Eating and Oxygen Magazine. I led a team of 21 sales professionals, instilling a culture of relentless excellence and target surpassing through strategic training and mentorship. My stewardship was fundamental in Amazing Wellness's partnership with The Vitamin Shoppe, yielding a consistent 16% growth in both revenue and consumer engagement.Beyond conventional strategies, I ventured into creative realms, launching a series of successful custom content initiatives, including unique books and booklets, that solidified our market presence. I spearheaded legacy programs such as the 'Best of Supplements' and 'Best of Beauty', setting industry benchmarks and further elevating brand prestige. These innovative approaches not only expanded our audience reach but also cemented our reputation as a forerunner in content-driven sales strategies, amplifying user acquisition, engagement, and long-term loyalty across platforms.

Boulder, Co, Us

At New Hope Network, I spearheaded the sales and marketing efforts for the B2C division, with a particular focus on the 'Delicious Living' product line. In a market teeming with health and lifestyle options, our division stood out by authentically aligning with the company's core purpose of promoting health, joy, and justice for all, while contributing positively to our planet's future. My role was instrumental in bridging the gap between our high-integrity CPG offerings and the end consumer, ensuring our products not only reached but also resonated with audiences seeking healthier, sustainable choices. By leveraging New Hope Network's comprehensive resources, including its vast supply chain solutions and market intelligence, I implemented strategies that enhanced consumer engagement, boosted sales, and underscored our commitment to a thriving, transparent, and regenerative health product ecosystem.