Joanna Stone

Joanna Stone Email and Phone Number

Managing Director @ The Agency at Brown Books
Texas, United States
Joanna Stone's Location
Dallas-Fort Worth Metroplex, United States, United States
Joanna Stone's Contact Details

Joanna Stone work email

Joanna Stone personal email

n/a
About Joanna Stone

Joanna Stone is a business development executive and revenue producer who has successfully developed corporate and brand partnerships and managed ad sales for more than 20 years to support growth and innovation across multiple media touchpoints. Her expertise across the continuum of sales and marketing is immense and includes sales strategy and implementation. She has 20+ years of progressive and upwardly mobile sales experience with 15+ years of selling advertising solutions; experience building, managing and developing a high-performing sales team while monitoring and growing revenue pipelines and leads, adjusting as necessary to create sustainable growth. These skills allow her to bring a unique understanding and valuable perspective to every stage of the business development process. Throughout her career, Joanna has constantly demonstrated her ability to deliver results. For instance, as group publisher at Active Interest Media, Inc. AIM, she oversaw the launch, growth, and expansion of award-winning, high-profile brands such as Clean Eating, Oxygen, Better Nutrition, Amazing Wellness, Muscle & Performance, Vegetarian Times, and Talk Healthy Today —while ensuring that targets and KPIs were met at every stage of the process. Joanna's creative strategy, vision, and execution of sales and multi-media marketing plans also led her to create the fastest growing brands in AIM's portfolio with sales rising at an average of 11% per year. Additionally, while working at AIM, Joanna worked with Danone, The Clorox Compay, Garden of Life, General Mills, Hormel, NBTY, Kelloggs, and Proctor & Gamble, and many others to successfully help them achieve their revenue and marketing goals. Joanna also brings vision, creativity, and innovation to every aspect of business development. In that regard, she has constantly demonstrated an ability to identify new potential revenue channels and bring them to life. For instance, Joanna was responsible for launching the first consumer award program in healthy living for Better Nutrition called Best of Natural Beauty and Best of Natural Supplements. These programs delivered revenue success by highlighting Editor's Choice products to stimulate retail sales. She also created the first-ever e-learning platform for the health and wellness industry that focuses on comprehensive training for retailers such as Whole Foods Market, GNC, and The Vitamin Shoppe, with over 1500 students enrolled and eager to learn.

Joanna Stone's Current Company Details
The Agency at Brown Books

The Agency At Brown Books

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Managing Director
Texas, United States
Joanna Stone Work Experience Details
  • The Agency At Brown Books
    Managing Director
    The Agency At Brown Books
    Texas, United States
  • Advanced Ai News
    Founder And Publisher
    Advanced Ai News
    Texas, United States
  • Retail Ai Council
    Editorial Director
    Retail Ai Council Aug 2024 - Present
    New York, Ny, Us
    As Editorial Director for the Retail AI Council, I lead the Council's content strategy and oversee all editorial and marketing efforts to position our organization as the leading authority on artificial intelligence in retail. Focused on driving AI-driven innovation, I deliver insights and strategies that enable every category of retailer—whether e-commerce, brick-and-mortar, or omnichannel—to harness AI’s full potential for sales growth, operational efficiency, and customer experience transformation. With a deep understanding of technology, digital integration, and the facets of artificial intelligence—including machine learning, predictive analytics, and automation—I create initiatives that empower our members to stay ahead of industry trends, adopt cutting-edge tools, and elevate their market position. Through a strategic editorial vision, I ensure the Council remains a primary resource for retailers looking to drive business innovation, achieve competitive advantages, and excel in a fast-evolving digital retail landscape.
  • Artificial Creators
    Strategic Advisor To Inzights.Co
    Artificial Creators Aug 2023 - Present
    Inzights empowers investors with the tools and insights they need to make informed investment decisions. We leverage cutting-edge technology and proprietary algorithms to analyze SEC filings, providing users with transparent, unbiased ratings on company financial health. My marketing efforts are centered on highlighting Inzights' unique value proposition:>Unbiased, data-driven insights: We cut through the noise of traditional analyst recommendations, offering clear, actionable ratings based on fundamental financial analysis.>Risk reduction and improved returns: Our portfolio strategies systematically exclude companies with poor financials, helping investors build more resilient portfolios.>User-friendly platform: We prioritize ease of use, ensuring investors of all levels can access and understand our insights. By effectively communicating these benefits and fostering a strong community around Inzights, I aim to drive user adoption and empower individuals to take control of their financial future.
  • Artificial Creators
    Ceo & Founder
    Artificial Creators Mar 2023 - Present
    Offering expert fractional CMO services, I lead Artificial Creators in transforming digital marketing in media, insurance, finance and more. Specializing in strategic SEO, PPC, and content marketing, my approach is focused on driving growth and profitability. By crafting dynamic marketing strategies, I enhance lead generation, refine sales funnels, and elevate conversion rates. Utilizing advanced analytics and AI, I personalize customer interactions, achieving efficiency in fintech app development and insurtech virtual assistant services. My work not only achieves immediate sales gains but also lays the groundwork for long-term business success.
  • Insuredmine
    Chief Marketing Officer
    Insuredmine Dec 2022 - Mar 2023
    Richardson, Texas, Us
    In a pivotal role at InsuredMine, I transformed insights into revenues, steering the company through a period of remarkable growth by deploying targeted sales strategies. My emphasis was on account-based marketing (ABM), a key to unlocking significant revenue streams by focusing on high-value clients within the insurance tech space. This approach, backed by robust analytics, allowed for personalized campaigns that not only resonated with our top-tier accounts but also converted at impressive rates. Collaborating closely with sales and product teams, I ensured our strategies were cohesive and aligned with key business goals, resulting in a substantial increase in market share and client loyalty.
  • Sapinsider
    Vice President
    Sapinsider May 2022 - Dec 2022
    Boston, Massachusetts, Us
    I catalyzed substantial business growth by reimagining how we engage with our global community of over 500,000 members. By innovating our sales strategies and enhancing client relationships, I significantly broadened our membership base and deepened member engagement, ensuring content relevance across 20 key categories. My strategic oversight of client relations for major platforms like SAPinsider Magazine and our extensive network of 723 SAP experts worldwide reinforced our market presence. Managing a substantial budget, I emphasized agility, employing real-time data to pivot strategies effectively, seizing new opportunities for revenue generation and sustained organizational growth.
  • Global Growth Ioc
    Vice President, Media & Digital
    Global Growth Ioc May 2021 - May 2022
    At the helm of 19 distinct brands, I drove revenue generation and market penetration by innovating sales processes and harnessing the power of digital platforms. My leadership was instrumental in constructing scalable sales strategies that not only expanded our brand capabilities but also ensured their adaptability to market dynamics. I pioneered several revenue-boosting initiatives, including digital-first programs and influencer partnerships, effectively broadening our market reach.My approach went beyond traditional methods; I introduced robust engagement metrics that provided critical insights into our market share and competitive standing. This data-driven strategy extended to cross-functional collaboration with key internal teams, developing financial forecasts, and utilizing advanced tools for real-time campaign performance analysis, all aimed at achieving ambitious sales targets. Further, I spearheaded competitive analysis, refining our sales messaging to highlight unique differentiators and secure a distinctive market position. My close coordination with both external agencies and our internal team was crucial in optimizing investment returns on media buys, ensuring we met growth objectives efficiently.
  • Active Interest Media
    Group Publisher, Healthy Living Group
    Active Interest Media Nov 2001 - Jun 2019
    Des Moines, Iowa, Us
    Led the scaling of a $2m division to an $8m leader in the Healthy Living space, utilizing strategic sales initiatives and dynamic leadership. Responsible for managing $600k monthly in advertising revenue, I innovated enduring sales strategies, significantly boosting the profiles of publications like Clean Eating and Oxygen Magazine. I led a team of 21 sales professionals, instilling a culture of relentless excellence and target surpassing through strategic training and mentorship. My stewardship was fundamental in Amazing Wellness's partnership with The Vitamin Shoppe, yielding a consistent 16% growth in both revenue and consumer engagement.Beyond conventional strategies, I ventured into creative realms, launching a series of successful custom content initiatives, including unique books and booklets, that solidified our market presence. I spearheaded legacy programs such as the 'Best of Supplements' and 'Best of Beauty', setting industry benchmarks and further elevating brand prestige. These innovative approaches not only expanded our audience reach but also cemented our reputation as a forerunner in content-driven sales strategies, amplifying user acquisition, engagement, and long-term loyalty across platforms.
  • New Hope Network
    Vice President Of Business Development
    New Hope Network Jul 1996 - Oct 2000
    Boulder, Co, Us
    At New Hope Network, I spearheaded the sales and marketing efforts for the B2C division, with a particular focus on the 'Delicious Living' product line. In a market teeming with health and lifestyle options, our division stood out by authentically aligning with the company's core purpose of promoting health, joy, and justice for all, while contributing positively to our planet's future. My role was instrumental in bridging the gap between our high-integrity CPG offerings and the end consumer, ensuring our products not only reached but also resonated with audiences seeking healthier, sustainable choices. By leveraging New Hope Network's comprehensive resources, including its vast supply chain solutions and market intelligence, I implemented strategies that enhanced consumer engagement, boosted sales, and underscored our commitment to a thriving, transparent, and regenerative health product ecosystem.

Joanna Stone Skills

Leadership Team Building Video Production Social Media Learning Management Amazon Web Services Public Speaking Salesforce.com Online Marketing Account Management Sales Amazon.com Cold Calling Forecasting Sales Operations Business Development Video Editing Online Education Team Leadership Digital Marketing Advertising Strategic Planning Innovation Management Creative Writing E Learning Sales Management Learning Management Systems Online Advertising Content Strategy Budget Management Marketing Creative Strategy Social Media Marketing Leadership Development Coaching Management Project Management Product Development Research Marketing Strategy Content Management Systems

Frequently Asked Questions about Joanna Stone

What company does Joanna Stone work for?

Joanna Stone works for The Agency At Brown Books

What is Joanna Stone's role at the current company?

Joanna Stone's current role is Managing Director.

What is Joanna Stone's email address?

Joanna Stone's email address is sj****@****ine.com

What skills is Joanna Stone known for?

Joanna Stone has skills like Leadership, Team Building, Video Production, Social Media, Learning Management, Amazon Web Services, Public Speaking, Salesforce.com, Online Marketing, Account Management, Sales, Amazon.com.

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