- The key point of contact for Alumni relations department. I was responsible to host campus visits for alumnus- Support the Senior Manager and Manager for Alumni Relations. Planned and managed Alumni Reunions and Milestones events. - Responsible for the delivery of activities for staff and student volunteers, generating engagement opportunities for connection and monitoring the success of the engagement activities and providing reports and relevant insights as required for the continuous improvement of the Alumni experience.- Responsible for the Alumni Database management and reporting. Reports to the Senior Manager for strategic planning and annual reporting.- Responsible for creating eDM and digital newsletters.- Responsible for the generation and circulation of marketing collateral as required for generating engagement amongst the College Community.

- Managed Brand Content Marketing for 200+ private luxury villas and chalets across Asia’s most awe-inspiring locations. Increased engagement and business revenue.- Identified trending content, and managed the Social Media content strategies and was responsible for the deployment of Paid Media.- Leadership & Stakeholders Management. - Sourced credible Brand partnerships and influencers.

- Managed the digital strategy for the business and ensure all global requirements are successfully implemented in the local market.- Responsible for annual digital investments. - Managed Owned, Earned, Shared and Paid Media.- Responsible for Social Media content strategies. Worked collaboratively with the digital agency in content planning and development. - Partnership Marketing Management. Worked collaboratively with telecom partners (Spark, 2degrees and Vodafone) and channel partners (Noel Leeming, The Warehouse, The Warehouse Stationery, JB HiFi and Harvey Norman) to ensure all Digital Marketing initiatives are aligned with Huawei’s owned strategy and ensure investments are optimised effectively across all channel.- Managed website content for Huawei New Zealand. Liaise with China to customise web copy and imageries for the local market.- Brand Influencer Marketing Management. - Product launch. Developed strategic digital launch plan for new devices to deliver a high volume of brand awareness and purchase intention at launch.- Problem Solving. Provide solutions and best practices of the local market to the business.- Leadership and Stakeholders Management. Support and work collaboratively with Digital Leads across the globe, PR, Retail & G0-to-Market Lead and Enterprise team and Agency Partners (Sponsorships, Agencies, Medias and Publishers).