Joanne Moore Email and Phone Number
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Extensive experience driving strategic, results-oriented communications, marketing, thought leadership and public relations programs. Expertise includes working with executive leadership and across internal and external teams to design and execute integrated campaigns that bring together digital, social and traditional earned media; brand and advertising; and client and employee communications to advance priorities and growth objectives, protect and enhance organizational reputation, and drive awareness with external audiences. Focused on achieving continuous, improved business performance.
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Vice President, Thought Leadership & ContentCorebridge Financial Sep 2022 - PresentHouston, Texas, Us -
Co-Founder And DirectorHalixia Jun 2022 - PresentLondon, Gb -
Vice President, Thought Leadership & Strategic Content And CommunicationsAig May 2020 - Sep 2022New York, Ny, UsKey role in launching AIG Life & Retirement’s first fully-focused thought leadership function focused on addressing priorities related to longevity, retirement, work, and public policy initiatives. Proprietary blue-chip research programs and thought leadership content include The Future of Client Advisor Relationships with the MIT AgeLab; Americans Moving Forward: Planning for the Future in Uncertain Times; Student Loan Debt and Public Service Employees; What’s Next for Retirement Legislation, and Navigating the College Search guides for students and families, with Jeff Selingo.• Created and oversee an in-depth activation and public relations protocol for thought leadership content, maximizing earned media opportunities and further positioning the organization and its senior executive team as innovators who focus on addressing priorities, questions and concerns of clients, partners and industry. • Co-lead of AIG L&R’s Public Policy Council, which includes C-Suite Steering committee and numerous working groups focused on identifying and taking action on key policy and regulatory priorities. Council provides a critical nexus between public affairs and communications, enabling organization to build timely, relevant, customer-focused content to help clients and employees navigate key policy developments and milestones. • Serve as AIG’s representative for strategic external programs, such as the World Economic Forum’s Redesigning Retirement initiative and AARP’s Living, Learning and Earning Longer program.• Manage team responsible for AIG L&R’s executive LinkedIn program and all social programs promoting our thought leadership initiatives and Corporate Social Responsibility programs. • Play integral role in broader integration and transformation of AIG Life & Retirement communications organization to drive continuous improvement and maximize business and client outcomes. -
Strategic ConsultantAig Oct 2019 - May 2020New York, Ny, Us -
Strategic Communications And Public RelationsTiaa Jul 2014 - Sep 2019New York, Ny, Us• Leadership of the TIAA Communications Council, a central group of 175+ communicators and marketers across TIAA’s companies, representing more than 17,000 employees globally. The Council offers syndicated content and provides a central point of information sharing on company updates and initiatives, providing message consistency and awareness across all business channels.• Tripled Council growth and reach, escalating its profile as the “go-to” resource for information on high profile topics, such as brand evolution, product launches, policy changes and industry happenings, among other topics. • Developed and launched a critical, integrated issues management strategy for responding to media portrayal; sector investment concerns; confidential matters.• Created talking points and written commentary for senior leaders and internal teams, ensuring a coordinated, communications cascade of information from TIAA leadership to field employees.• Developed internal and external communications strategy for special projects—product restructuring; company acquisitions; regulatory updates; thought leadership programs—promoting engagement of key stakeholders and seamless execution with internal and external clients. • Collaborated with stakeholders on highly confidential topics to identify potential issues management needs and proactive notification of topics to client-facing teams.• Worked closely with subject matter experts, legal and compliance leadership on approving content for C-Suite, senior management and field teams for institutional client conversations, press communications and RFP responses. • Fully trained and experienced in social media strategy and promotion, developing and activating content across multiple social media platforms. Periodic training with social media experts ensures proficiency in continually evolving SEO drivers and social media platforms. -
Director, Marketing Communications Mature Market InstituteMetlife Sep 2011 - Nov 2013New York, Ny, Us• Senior member of team promoting the research of the MMI, MetLife’s center of expertise on the generations, retirement, aging and longevity. Promotional efforts resulted in 11.2 billion media impressions with a media value of $112 million, a 96% increase over previous year. • Optimized multi-channel reach with social media and digital marketing strategy, including a consumer application which ranked as a top-ten media driver for year after 45 days in market. Onboarded email vendor Responsys, implementing new email creative and content testing. These activities drove a 50% increase in web visits from digital over previous year. • Created a video library of “person-on-the-street” footage being used in multi-media efforts by multiple business channels.• Provide thought leadership content for MetLife product marketing, global brand and sales teams, acting as a differentiator among competitors within their marketplaces. • Kicked-off an ongoing value-add survey initiative, incorporating net promoter score methodology and increasing understanding of MMI’s impact and growth opportunities. • Reduced print expenses by over 60% by providing digital content in place of printed brochures and identifying low-cost print-on-demand options as needed.• Oversight of creative design of all materials, writing and editing of consumer materials and guest articles, development of communication strategies with channel partners, and leadership of marketing and temp staff. -
Manager, Marketing CommunicationsMetlife Oct 2003 - Sep 2011New York, Ny, Us• Managed digital marketing, web development and writing teams for retail insurance and retirement products, creating electronic communication strategies for Life and Disability Insurance, Long-term care insuruance and annuities, including email campaigns, micro-sites, QR codes, mobile-ready messaging and digital brochures for tablets. • Onboarded email vendor Responsys, allowing for experimental design and content testing among audience and ability to track recipient behavior. • Trained and managed a new team with responsibility for all communications for protection product sales teams, streamlining and eliminating redundancies and ensuring consistent messaging across all markets. • Oversaw copy production and provided editorial review for Annuities, Life, Long-Term Care and Disability Insurance product and sales literature, field and business communications. Key writer on new company middle market Initiative. • Provided writing on an ad-hoc basis, such as ghost-written articles and breaking-news announcements for senior officers. Obtained Series 6 license. -
Avp, MarketingCitibank Sep 2002 - Oct 2003New York, New York, Us• Developed Public Relations and branding strategy promoting The Student Loan Corporation as the lender of choice for the education financing market while leveraging the Citibank name.• Created copy for all company communications, marketing collateral, and website. Worked with ad agency on corporate image development and ad placement in trade and consumer publications.• Used online sweepstakes campaigns to drive customers to paperless account management; organized focus groups to determine market needs and retain competitive edge in the marketplace.• Reduced costs through elimination of repetitive communications which were replaced with electronic messaging. -
Marketing DirectorAxa Advisors Jan 2000 - Mar 2002New York, Ny, Us -
Program Coordinator, Sales TrainingMorgan Stanley 1998 - 2000New York, Ny, Us
Joanne Moore Skills
Joanne Moore Education Details
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American UniversityPublic Policy Analysis -
Suny New PaltzPolitical Science And Journalism
Frequently Asked Questions about Joanne Moore
What company does Joanne Moore work for?
Joanne Moore works for Corebridge Financial
What is Joanne Moore's role at the current company?
Joanne Moore's current role is Vice President Thought Leadership & Content at Corebridge Financial.
What is Joanne Moore's email address?
Joanne Moore's email address is jo****@****aig.com
What is Joanne Moore's direct phone number?
Joanne Moore's direct phone number is +120338*****
What schools did Joanne Moore attend?
Joanne Moore attended American University, Suny New Paltz.
What skills is Joanne Moore known for?
Joanne Moore has skills like Marketing Communications, Direct Marketing, Strategic Planning, Email Marketing, Insurance, Public Relations, Marketing, Strategy, Digital Marketing, Strategic Communications, Product Marketing, Marketing Strategy.
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