I am an accomplished Director of Revenue and hospitality management professional with solid experience in the hospitality industry across Singapore and Malaysia. My core expertise covers driving hotel management revenue growth and implementing optimisation strategies. My key strengths include: effectively managing the daily operational tasks of a hospitality business and stakeholder management, liaising with and optimising communication from front-line staff to the C-suite.I am also skilled in financial and business analysis and project management, delivering multiple projects and assignments and working within high-performing and multi-cultural teams.Currently, as Director of Revenue Optimisation, I manage the day-to-day operation of the hotel business and develop strategy to maximize hotel revenue and in particular rooms revenue. I also oversee hotel total revenue management that involves other departments, including F&B outlets, Spa, Nestopia (outdoor playground), and HydroDash (waterpark in Sentosa).Some of my successes:✦ In my current role, I leveraged a new system to produce an effective yield that drove 3% incremental revenue and was Co-lead for a HQ pilot project in website attribute upsell.✦ As Revenue Manager, I maximised hotel room revenue through yielding strategies, market intelligence and competitor analysis, exceeding hotel room revenue by 6% in 2019 and 29% in 2021.✦ In an earlier role, I managed hotel reservation system information, led Reservations team in training and managed hotel room inventory effectively on all booking platforms.Please feel free to reach out to me directly on zing_ying@hotmail.com