Jo-Ann Iannone Email & Phone Number

Galloway, Nj

Barrette Outdoor Living an Oldcastle APG division - a leading American manufacturer and innovator of high-quality products offering a large selection of low-maintenance aluminum and vinyl fencing, railing, decorative panels, decking and gates. Launched a 56-page WordPress website www.alumi-guard.com design, content, layout, dealer locator, and dealer portal.Design marketing materials, ads, PowerPoint presentations, large trade show graphics, websites, landing pages and email blasts in MSDynamics for Corporate, Human Resources and our Pro-Fence Brands which include ActiveYards, Alumi-Guard and Barrette Outdoor Livng and private label brands.

Millville, Nj

Markets We Serve: Architects, Colleges & Universities, Commercial Businesses, Contractors, Fire Departments, Government Agencies, Hospitals, Parks & Recreations, Police Departments, Banks, Property Managers, Railroads, Sign Companies, Trucking & Transportation and Utility Companies.Built a 100-page WordPress website www.gshpinc.com that includes optimization for single keyword or phrase on each page for keyword density. Proper use of descriptive URLs for optimal SEO, meta data and concise navigation.Rebranded the company with logo, truck graphics, lobby graphics, corporate forms, stationery and all marketing materials.Database management and email campaigns.Social Media postings of promotional placements, trade show and product sales.Assist HR with writing job descriptions for new hires and placing ads on LinkedIn, Indeed and social media platforms.Streamlining corporate print materials resulting in cost savings.Copy writing, proofreading and complete project coordination in designing and creating a new product catalog and corporate capabilities brochure with infographics.

Sewell, New Jersey

I work with small business owners to provide guidance and deliver high-level creative design in branding their sales and marketing materials. Building websites, website maintenance, and social media for an eye appealing presence in the marketplace. I have developed experience in diverse industries such as manufacturing, auto, bio-pharmaceutical, chemical, health and wellness, real estate, restaurants, retail, insurance, and financial. Currently freelancing for Solar Lighting, KLW Court Reporters, Corner Stone Quick Lube, and Cancer Foundation for Personal Appearance. Check out my portfolio - www.luxemedianj.com

Runnemede, Nj

Created strategies for new sales promotions for new product launches and hyperlinked all products on social media to e-commerce to increase sales.Increased brand awareness while generating leads through research and marketing efforts through social media and email campaigns.Email blast creation and maintenance of client and prospect database leads.Developed copy, product descriptions, and proofread all web content including editing images for use on e-commerce stores and social platforms.Outsourced vendors, freelancers, bloggers and writers to help achieve sales goals.Prepared PowerPoint presentations and proposals for new business development including designing product brochures and catalogs.Developed and maintained marketing and promotional calendars and all sales figures for e-commerce websites.Designed product packaging for big box retailers such as Amazon, Walmart, Kmart, Walgreens Party City, Halloween City, Target, Meijer and Shopko.Structured, designed and maintained e-commerce websites for licensed eCommerce product lines: www.officialonceuponatimecostumes.com, www.hahahoodies.com, www.muttandmastercostumes.com, www.sausagepartycostumes.com

Woodbury, New Jersey

Freelance Responsibilities: Business development, social media, advertising in radio, video, print and web communications, and supporting recruiters and owners in their needs to grow the business.Re-branded the company with new marketing materials, signage, business cards, new business development presentations, analytic reports for social media, business development campaign to gain new business, and set up branding on career recruiting and social sites.

Millville, Nj

Markets Served: Life Science Research, Life Science Packaging and Production, Industrial and Applied Sciences and Clinical and HealthcareLed a team of graphic designers in the development and execution of traditional and emerging marketing and media activities through a time of rapid growth. Collaborated closely with senior management, various departments, and team leaders in acquiring companies and product lines.Led major graphical rebranding project that delivered industry recognition. Developed imaginative trade show collateral and strategies.Executed product launches and social media – Collateral, e-commerce, landing pages, and micro-sites.Streamlined operational efficiency and brought 6-figure cost savings. Overhauled website with team members and integrated e-commerce – that increased sales.Designed sales incentive programs for both the sales team and distributors such as Thomas Scientific. Company was looking for new investors and laid off 30-40 employees.

Westampton, Nj

Communications support manager for marketing programs, materials, trade shows, new product management, and Internet marketing. Managed all projects for the CEO, HR Department, VPs, Investors and distributors.Developed marketing programs, materials, tradeshows, new product management and internet marketing. Implemented new image with packaging, materials, datasheets and website. Improved operational procedures that saved. Event planning for national and international trade shows designing collateral and booth graphics.Company Sold

Mt. Laurel, Nj

Manufacturer of Health & Wellness Products for Obesity and Diabetic PatientsManaged a staff of 4, handled direct mail campaigns, and managed the graphic design department. Clients included Jenny Craig, L.A. Weight Loss, Lucille Roberts, Curves, Slender Lady and numerous regional healthcare and hospital facilities.Re-engineered and streamlined database and direct mailing system - optimized data retrieval, staff efficiency and productivity. Helped increase sales 70% over 4 years. Designed and implemented marketing communications strategies and programs. Achieved yearly savings of $374,000 vs. out of house printing by securing departmental printing machines. Created private labeled product design and marketing materials for corporate brands increasing sales 19% in one year.Implements marketing and advertising campaigns by driving execution; planning and organizing events; updating calendars.Prepares marketing reports by collecting, analyzing, and summarizing event data.

Certified, Graphic Design And Business

Certification, Social Media

In-depth training on the major Social Media Platforms to include: LinkedIn, Facebook, Twitter, Pinterest, YouTube, Instagram