Graduated in Architecture and Urbanism by Universidade de Fortaleza (UNIFOR), with a specialization in Marketing and Management by Escola Superior de Propaganda e Marketing (ESPM) and an MBA in Project Management by Fundação Getúlio Vargas (FGV). I have been working in the music business since 2015 with experience as an executive producer of artists, merchandising manager, event production, audiovisual production, music release strategy and music distribution. I worked for more than two years as A&R at Tratore, one of the main independent distributors in Brazil, worked for a year in artist marketing and relationship with digital streaming platforms at ONErpm, the market leader in digital distribution in Brazil and with offices in five countries. Currently I'm working at ByteDance, one of the largest technology companies in the world. I started as Artist Relations Specialist and now I'm part of Music Promotion department.