Since 2019, as President and CEO of BeéCord, I've been leading a large team, supporting thousands of couples in understanding the potential of umbilical cord stem cells for treating diseases. My key responsibilities include:1. **Leadership**: Guiding managers and teams towards achieving business objectives, and shaping the company's overall strategy and vision, including new brands and products.2. **Strategic Planning**: Developing and executing business strategies for growth… Show more Since 2019, as President and CEO of BeéCord, I've been leading a large team, supporting thousands of couples in understanding the potential of umbilical cord stem cells for treating diseases. My key responsibilities include:1. **Leadership**: Guiding managers and teams towards achieving business objectives, and shaping the company's overall strategy and vision, including new brands and products.2. **Strategic Planning**: Developing and executing business strategies for growth and profitability.3. **Operational Excellence**: Overseeing Sales, Marketing, Logistics, and Customer Service to ensure operational efficiency. Implementing a sales culture to boost revenue through various channels like retail, e-commerce, and national distribution. Promoting an environment focused on innovation, customer satisfaction, and teamwork.4. **Partnership Management**: Building and maintaining relationships with key stakeholders, including customers, distributors, partners, and suppliers.5. **Financial Management**: Expertise in budgeting, forecasting, financial analysis, and P&L management.6. **Marketing Planning and Strategy**: Aligning marketing approaches with the Group's profile and positioning.7. **New Business and Product Launches**: Successfully introducing two major services and products.8. **Brand and Company Coordination**: Managing and coordinating all group brands and companies beyond core activities.9. **Representation**: Representing the company in national and international forums, enhancing its industry reputation.10. **International Board Interaction**: Direct communication with the International Board and Group Shareholders.11. **Management Tools Implementation**: Utilizing tools like MBO and Routine Management, PDCA and SDCA cycles, GAP Analysis KPI Trees, Ishikawa diagrams, 5W1H plans, Deviation Reports, and Operational Standards for team alignment, KPI achievement, and organized planning. Show less