SnowcatCloud provides infrastructure for businesses to build customer-first capabilities through data integrations and audience management. SOC2 Type 2 Certified.

• Advise and support operating companies on data & analytics transformation from technology, operations, and cultural perspective.• Work with C-suite to drive enterprise alignment through OKR implementation and training.• Support Holdco leadership in monitoring portfolio performance.

Support businesses leaders evolve their organization's analytical maturity through education, process, and tools.• Support C-Suite, marketing, and product teams in analytics transformation• Understand stakeholder needs within the business context and create data collection strategies and specifications.

Work with Marketing, Product, PR, and Trust & Safety stakeholders to productize business and operational questions.• Responsible for digital analytics tracking strategy• Responsible for data warehouse infrastructure (Amazon Web Services)• Create and manage data pipelines and API data collection

Responsible for marketing and product analytics. Advise clients on how to use data for better outcomes through strategy, governance, support, and training. Lead the digital business analytics team and projects.Collect business requirements and define the strategy for data collection, storage, analysis, report automation and data visualization (Tableau). • Digital/Business Analytics Project Lead – Lead digital and business analytics projects and processes. Work with executives, product owners and marketers to understand their business needs and design analytics strategies that drive actionable insights. Lead the business analytics team.• Data Analysis – Perform data modeling (SQL), data analysis (R and Python) and communicate results through data visualizations (Tableau Software), reproducible notebooks and keynote presentations. • Data Engineering – Create and manage data pipelines, digital analytics specifications, ETL processes, Linux servers, Tableau servers and AWS infrastructure.

Help marketing teams measure the performance of online campaigns, return on investment, and provide insights into improving performance. Using Google Analytics, Adobe Analytics, Mixpanel, and other data sources provide timely in-depth reporting, analysis, and optimization opportunities. Contribute ideas and insights that benefit our clients. ✔ Analytics/Web Analytics – Lead discovery meetings with clients and develop web analytics tracking specifications to answer business questions. Perform data analysis and discovery through data visualizations (Tableau) and statistical software (R).✔ Optimization - Lead optimization partnerships. Develop A/B testing strategy, implementation and reporting using Optimizely and VWO

Identify business goals and develop web analytics strategies to measure and report performance. Manage, implement and report PPC and SEO campaigns.• Web Analytics – Identify business objectives, measurement strategy definition and implementation through custom tracking code and best practices. Produce written analysis, reports and recommendations. • SEO - Search Engine Optimization – Lead meetings with clients, define SEO strategy, conduct technical audits, produce written recommendations and define key performance indicators to track progress on search engine visibility.• PPC Campaign Strategy and Optimization - Campaign strategy, implementation and optimization using advanced techniques with Google Analytics and Google Adwords. Produce written reports.• Website Usability – Plan, moderate and interpret tests results. Produce written reports.

• Website Development - PHP, MySQL, Python, Plone/Zope, Symfony and HTML/CSS/JS. • Linux System Administration• Implementation of a full-featured IP PBX running Asterisk open source software• Development of an SMS communication platform for Cofidis