- Definition, implementation and monitoring of the company's online marketing strategies- Development online and offline marketing campaignsIdentification of products for promotion on website and newsletter- Elaboration of newsletters through e-mail marketing platform- Google Adwords and Google Analytics: SEO, SEM, Ads definition and update, Keyword optimization, Metrics analysis- E-commerce Website Management: online products management, Price update, online order Management- Study and analysis of products to launch in market- Market research and market analysis

- Definition, implementation and monitoring of marketing plans.- Marketing manager for business areas AMI (Automotive), ELA (Electronics and Assembly) and software at the Iberian level.- Responsible for the implementation of improvement processes to be consolidated with benchmark (Portugal and Spain) according to local needs.- Organization and participation in events and workshops with the industry segments and strategic business units of the company.- Sales´ team support by creating opportunities and acquiring knowledge regarding the market, through specific actions of market research.- Development of communication media (mailings, e-newsletters, flyers, catalogues and articles publications in specialized magazines).- Website content management.- Responsible for the internal communication company.- Distribution channel support with strategic marketing actions.- Definition and monitoring the annual marketing budget for each business área.

Business Customers´ acquisition and management through the preparation, presentation and negotiation of automotive proposals and finance solutions (Leasing, ALD, Renting, Credit).

- Responsible for the implementation and monitoring of DuPont marketing plans in car body paint shops.- Drafting, presentation and monitoring of proposals to car body paint shops in high potentialcustomers, and conduction of audits in car body paint shops sections (analysis of technical and human resources, production and proposals for improvement).- Development of communication media (mailings, flyers and marketing programs dossiers).

Development of commercial actions by raising new customers to establish new rental contracts.

- Definition, implementation and monitoring of products´ marketing plan.- Sales´ estimates for several products.- Research, implementation and monitoring of new products, and definition of strategies for the relaunch of products on the market.- Performance control (sales, price, complaints, quality, profitability) to determine possible gaps and their causes.- Definition, implementation, monitoring and quantification of communication and promotion campaigns (communication media: posters, mailings and product dossiers to potential customers).