João P. Martins

João P. Martins Email and Phone Number

Digital Marketing @ Nestlé | Ex-Google & Ex-TikTok | Invited Lecturer | Team Leadership | Strategy | Growth | Performance @ Nestlé
vevey, vaud, switzerland
João P. Martins's Location
Lisbon, Lisbon, Portugal, Portugal
João P. Martins's Contact Details

João P. Martins work email

João P. Martins personal email

n/a

João P. Martins phone numbers

About João P. Martins

Digital marketing professional with a solid background in big-tech and agencies specifically in customer experience, partnership management, team management, strategy, performance and creative thinking.• Team Management• Project Management• Digital Strategy and Digital Transformation• Data analysis and reporting• Accounting and client management• Mentoring and Teaching• Public Speaking• Interviewing My curiosity, will to learn and my fondness for communication made me follow Marketing.Deep knowledge in growth and acquisition strategies through digital initiatives, with skills around business development, paid media, social and analytics.

João P. Martins's Current Company Details
Nestlé

Nestlé

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Digital Marketing @ Nestlé | Ex-Google & Ex-TikTok | Invited Lecturer | Team Leadership | Strategy | Growth | Performance
vevey, vaud, switzerland
Website:
nestle.com
Employees:
176275
João P. Martins Work Experience Details
  • Nestlé
    Global Media And Partnerships Manager
    Nestlé Sep 2024 - Present
    Lisbon, Portugal
    Digital Marketing at Global Marketing- Management of global partnerships to accelerate business growth.- Support Nestlé’s digital media transformation.- Identify and evaluate new digital partners.- Coordinate innovation and Implement “test and learn” frameworks for emerging opportunities. - Collaborate with markets, regions, agencies and categories to ensure implementation of strategic guidelines.
  • Santander
    Digital Manager
    Santander Jun 2023 - Aug 2024
    Lisbon, Portugal
    Ecommerce & Marketing at Value Added Services- In charge of Marketing initiatives at Boutique Santander.- Management of Website Content and Ecommerce Catalogue.- Project management with different stakeholders.- Designing and implementing the Marketing and Ecommerce strategy.- Working with agency to deploy digital marketing strategies.
  • Tiktok
    Agency Partnerships Manager - Enterprise
    Tiktok Feb 2021 - Jun 2023
    Madrid, Community Of Madrid, Spain
    Main client portfolio: Big-6 Agencies, Indie Agencies and Clients. GroupM, Omnicom Group, Havas Media Group, IPG Mediabrands, Dentsu Aegis & Publicis Group; L’Oréal, Teleperformance, NOS, Amazon, Sonae (Worten, Continente, etc), Sumol + Compal, ...- In charge of launching TikTok for Business in Portugal.- Designing and implementing the Go-to-market strategy.- Delivering a growth from 0 to X M€. - Working with top agency and advertisers in Portugal to help leverage the platform to achieve ambitious goals.- Market representative and team co-leader.
  • Freelance
    Growth Marketing Manager
    Freelance May 2020 - Jan 2021
    Brussels Metropolitan Area
    Client portfolio: Barkyn, Maven & Wise Pirates. - Launching Business as a Freelancer- In charge of Growth Initiatives at Barkyn.- In charge of Growth Initiatives at Maven.- Digital Account and Performance Manager at Wise Pirates for clients such as Mo, Goldenergy, EatTasty, etc.- Designing and Implementation of Acquisition Strategies- In charge of Analytics & Data Visualisation
  • Google
    Account Manager - Enterprise
    Google Jan 2018 - Apr 2020
    County Dublin, Ireland
    Main Portfolio of clientes: 360imprimir, Sonae, El Corte Inglés, La Redoute, Outsystems, etc.- Account Management of Large Customers in the Startups and Retail verticals for the Portuguese Market.- Consultancy of Digital Transformation for Retailers and Startups.- Designing Acquisition Strategy to grow business.- Google Ads Specialist.- Designing and facilitating digital maturity workshops.
  • Google
    Account Manager & Mobile Lead - Enterprise
    Google Apr 2017 - Jan 2018
    Lisboa E Região, Portugal
    Main Portfolio of clientes: NOS, Altice Group, Grupo Pestana, Bizay, OK! Teleseguros & Grupo OLX.- Designing and implementing Mobile projects.- Responsible for managing Lead Generation clients on Mobile projects.- Project Management of end-to-end projects.- Coordinate a three-way partnership through project’s pipeline, advising clients and third-party providers.- Leading and consulting through online-to-offline integrations via API.- Account Management for specific clients in the LeadGen portfolio.- Google Ads Specialist.
  • Havas Media Group
    Performance Manager - Ecselis
    Havas Media Group Jan 2016 - Apr 2017
    Lisboa E Região, Portugal
    Client portfolio: Continente, bet.pt, Citroën, DS Automobiles, MultiOpticas, Público and Cartão Universo.- In charge of Performance initiatives- Consultancy of Business Development - Designing and controlling Paid Media Strategies- In charge of Search and Social strategies, Programmatic Buying and Affiliate Marketing.- Campaign Analysis, Reporting and Analytics.
  • Arc Worldwide
    Community Manager And Digital Strategist
    Arc Worldwide Feb 2015 - Jan 2016
    Lisboa E Região, Portugal
    Client portfolio: Samsung, Garnier, Banco Privado Atlantico, Heineken, Água de Luso, Nescafé Dolce Gusto and Nescafé.- In charge of developing and deploying Digital Strategies.- Community Management.- Creative Thinking and Brainstorming.- Copywriting and Art Direction.- Daily Reporting and Analysis.- Web content management.
  • Arc Worldwide
    Digital Strategy Trainee
    Arc Worldwide Aug 2014 - Jan 2015
    Lisboa E Região, Portugal
    Client portfolio: Samsung, Garnier and Banco Privado Atlantico.- Digital Strategy Trainee- Designing through Photoshop and Illustrator- Copywriting and Art Direction- Creative ideation
  • Aim Digital Agency
    Digital Consultant Freelancer
    Aim Digital Agency Jun 2013 - Dec 2013
    Lisboa E Região, Portugal
    Project started by a group of friends that wanted to put their hands on work. It was mainly a work based in freelancing for local brands.- Responsible for brand development and strategic planning.- Creative support, through copywriting and art direction.- Community management and daily analysis.

João P. Martins Skills

Marketing Digital Social Media Publicidade Adobe Illustrator Digital Marketing Adobe Photoshop Google Analytics Google Adwords Advertising Seo Digital Strategy Marketing Strategy Marketing Marketing Social Programmatic Buying Performance Publicidade Online Copywriting Account Management Project Management Strategic Planning Facebook Affiliate Marketing Marketing De Motor De Busca Doubleclick Search Vendas Marketing Online Desenvolvimento Empresarial

João P. Martins Education Details

Frequently Asked Questions about João P. Martins

What company does João P. Martins work for?

João P. Martins works for Nestlé

What is João P. Martins's role at the current company?

João P. Martins's current role is Digital Marketing @ Nestlé | Ex-Google & Ex-TikTok | Invited Lecturer | Team Leadership | Strategy | Growth | Performance.

What is João P. Martins's email address?

João P. Martins's email address is jo****@****tok.com

What is João P. Martins's direct phone number?

João P. Martins's direct phone number is +3519144*****

What schools did João P. Martins attend?

João P. Martins attended Escola Superior De Comunicação Social, Edit. - Disruptive Digital Education, Escola Superior De Comunicação Social.

What are some of João P. Martins's interests?

João P. Martins has interest in Science And Technology.

What skills is João P. Martins known for?

João P. Martins has skills like Marketing Digital, Social Media, Publicidade, Adobe Illustrator, Digital Marketing, Adobe Photoshop, Google Analytics, Google Adwords, Advertising, Seo, Digital Strategy, Marketing Strategy.

Who are João P. Martins's colleagues?

João P. Martins's colleagues are Anna Carolina Saes Ferreira, Maryam Naderi, Miranti Flowerini, Javed Sarwar, Aizaz Naeem, Simon Finch, Fred Stapleton.

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