Widerproperty is a real estate asset management company whose team has over 20 years of experience in the market. With 17 offices throughout the country and a diversified portfolio of assets under management in the various real estate segments (residential, offices, logistics, shopping centres), we ensure geographic coverage throughout the country, including Madeira.My main responsibilities cover all aspects of the value chain: strategy planning, property and asset management, leasing, ESG management, investor representation in assets acquisitions and disposals, marketing and all back-office processes like lease management, collections and invoicing. With a portfolio of leading institutional clients, including international investors and listed companies, Widerproperty operates with reporting requirements and international management standards, fully aligned with the owners’ objectives and strategy for real estate. We are a reference operator in real estate servicing.

www.xplacesconsulting.com Providing solutions on real estate placemaking, business development, investments, operations, customer experience, repositioning, tenant engagement. I am also providing real estate brokerage for corporate and private investors, property hunting and selling, negotiation, market trends under the flag of Remax Collection Lisbon.

In 2018 I joined Multi Corporation HQ as a Group Director of Marketing & Third-Party Services with a complete accountability to providing direction, guidance, and leadership to a marketing department. Oversee marketing of a business, organization, particular product or group of products. I conform to predefined standards and accordingly lead all aspects of the newest state of art Shopping Centre Forum Gdansk, with marketing campaigns, which resulted in achieving multiple awards. I steer all aspects of repositioning and rebranding projects in Dublin, Riga, Budapest, Venice, Girona and Turkey. I ensure seamless operations by enforcing new and strategic projects for the entire portfolio. I negotiate and secure new management contracts for third-party managed shopping centres and implement marketing and customer strategy for new managed assets.The following is the highlight of the value I’ve brought:• Directed marketing teams across all operating countries, as well as developed new work standards, devised strategies, shared best practises and administered budgets

I directed staff, oversaw maintenance procedures, prepared financial reports, updated records, negotiated contracts, and approved marketing campaigns. I managed 14 shopping centres of different owners in Turkey, with a total of 990.000 m2 GLA in line with policies and procedures. I delivered active functional support in planning process, as well as implementing and managing annual business plans. I approved and headed all leasing and speciality leasing activities and assured the achievement of best rents/brands concepts. I advised on implementation of refurbishment and repositioning strategy of existing assets. I fostered congenial relationship with national tenants and newcomers to Turkey, conducting company presentations and site visits.The following are the highlights of the value I’ve brought:• Generated extra revenue by rolling-out new Specialty Leasing business unit in Turkey.• Added the implementation of a new talent performance system, including 360 degrees’ performance evaluations with an aim to optimise process efficiency.• Leaded several Award winning marketing campaigns that generated exceptional levels of visitor traffic, outstanding sales performance and created a high value to our Landlords.

I led company and ensured all employees buy into the company vision. Planned and implemented long-term business strategies to achieve the company's objectives. I determined the operational practices of property management, leasing, lease administration, and debt collection. I secured new contracts through effective negotiation with key international retailers and leisure operators. I generated significant revenue and achieved customer satisfaction through conceptualisation and implementation of new retail concepts, design modifications, new customer service, and applied management tools for operating shopping centres.The following are the highlights of the value I’ve brought:• Delivered exceptional services and maintained shopping centre up-to-date which, resulted in awarded with the Best Shopping Centre of Europe in 2012 for Marmara Forum in large category• Provided excellent customer service and successfully increased footfall from 19M visitors to 25M in Forum Istanbul Shopping Centre.• Inaugurated, launched, and managed all facets of the two biggest shopping and leisure centres in Europe, between 2009 and 2011.- ICSC Solal Gold Marketing Award 2011 for Forum Istanbul- Awarded Best Development in Turkey 2010 from Blomberg Commercial Property Awards.- ICSC Finalist Best Shopping Center in Europe 2011

I was actively responsible for the Property Management and Asset Management in Apsys Polska (Poland), I effectively managed 17 assets, more than 300.000 GLA for different clients which include: GE Real Estate, Carpathian asset management, Pradera European Retail Fund, IVG Immobilien, Union Investment, Apsys Group and Fonciere Euris

Manufaktura Center, Apsys Group was winner of several international awards, such as the Urban Land Institute Global Excellence Award, the 2008 ICSC Award in the category of Very Large Shopping Centers and a Solal Golden Award from ICSC Marketing awards.I pioneered and launched Manufaktura (www.manufaktura.com) , one of the most iconic mix-used projects with a great combination of shopping, leisure and cultural center.

I pioneered and launched the 1st regional shopping centre from Ségécé/Klepierre in Portugal, Shopping Centre Parque Nascente. with 63.500 GLA,152 merchants, 14 anchors and 14.5 million visitors per year

I was the Shopping center Deputy Director at Gaiashopping, which is the 1st regional scheme of Sonae Sierra in Porto area. After two years of service, I became the Director of ViaCatarina, a downtown shopping center in Porto and finally settled at Norteshopping.