Programas de lealtad, eCRM , Omnichannel Strategy, APPs, Call Center. Presencia Regional

Diseñamos, implementamos y administramos programas de lealtad y proyectos de CRM. Integrando las áreas de Mercadeo Relacional (Estrategia), Análisis de información (BI), Tecnología (Software para programas de lealtad) para apoyar a nuestros clientes a conocer, segmentar, y maximizar el valor vitalicio de su propia cartera de clientes. Contamos con un Contact Center Propio (ELCOS CC) y usamos todos los canales digitales para comunicar de forma directa con sus clientes (SMS, MMS, IVR, E-Mail, Web, Redes Sociales, Call center).

General Manager and Founder of CIS Technology (January 2005 – April 2009) and CIO of Rapp Collins Central America.Rapp is a CRM/Direct Marketing Agency.CIS is the Share Service Center for Garnier Comunication Group. Companies in Central America.Main duties and achievements:• CIS management vision/mision definition. Departments creation , key positions hiring, trainning and responsibilities assigments. 5 Direct Managers report to me.• Product/Services design, functionalities, scope, fees structures (Pricing)• Technology wise (in use): VS .NET , ASP. NET , C# , Flash , PHP, SQLServer, Oracle, MySQL• Full supports of new business process, customers/partners proposals, vendor’s negotiation.• To propose and create technological and business strategic vision for new products implementation, services and support of the current company’s products, operations and customers. Started with one unit two products, currently managing 6 units and more than 10 products and new services. (52 people)• Departments and directors in charge: CRM/Loyalty Products, ERP/Financial Systems , Web/Digital (www.cisdigital.com) , IT/Data Center Services, Operations Support: Testers, Project Managers, New Business.• Continuos and stable revenue growth year after year. Doubling the size of profits and putting the company as the leader in the Loyalty Programs arena for the region.• Company internally created own web sites: http://www.cis-solutions.com , http://www.cisdigital.com• Some web sites designed, programmed and hosted in CIS by CIS DIGITAL Area: ◦ http://www.toyotacr.com , http://www.subwaycostarica.com , http://www.grupoimprosa.com , http://www.escuderiatoyotacr.com , http://www.casapres.go.cr , http://www.mep.go.cr

1. Project Management and developer of information Systems.2. Supervise the technical support team (LANand WAN networks) reporting to the local General Manager and the CIO at Boston.3. Information Systems Development and deployment (ERP): MRP (Material Requirements Planning), Cost Control, General Ledger, Payroll, Quality Control, Shop Floor Control, Billing, Shipment Control (In house development ). Four people under supervision.4. To define budgets, planning, to maintain and supervise the technological infrastructure and Vendors relationships.5. To provide decision support tools and technical tools to the other functional departments of the company.Technology used: Windows NT, Novel NetWare, FoxPro, Visual FoxPro, Centura.