Jocelyn Conard Email & Phone Number

Durham, Nc, Us

Durham, Nc, Us

Durham, North Carolina, United States

• Oversaw development of all O&M marketing infrastructure while closely collaborating with sales counterpart to drive revenue and business development. • Steer continuous expansion by spearheading progressive marketing strategies and full suite of collateral that build brand identity, strengthen account loyalty, and develop new partnerships with key stakeholders • Position business unit to maintain competitive edge within evolving renewable energy landscape by proactively forecasting industry trends, implementing best practices, and providing leadership with recommendations for optimization plans.• Develop forecasting, pricing, and metrics leveraging deep knowledge of data, modeling, and analytics using Python, Power BI, Tableau, and other data tools. • Elevate brand visibility while maintaining ownership of all marketing events; generate new business by orchestrating engaging with potential clients at conferences and industry events. o Cultivate meaningful client connections by designing interactive experiences and memorable promotional products that bring clients to directly interact with brand offerings. • Engage with C-suite and provide thought leadership as member of multiple interdepartmental steering committees such as Community Engagement Investment Council, Agrivoltaics, STEM scholarship selection and ESGAchievements• Led complete brand transformation that produced new company name and logo, ultimately enabling business to expand customer base. o Propelled launch of revitalized brand at major industry conference while delivering 14% budgetary savings.• Maximized outreach via implementation of initial marketing processes, product suites, channels, and service level offerings. Conducted comprehensive revamp within one year to align operations with company’s progressive growth.• Strengthened internal collaboration by galvanizing cross-functional change management, motivating all departments to engage with new branding and marketing strategies.

Durham, Nc

• Brought on to leverage expertise in change management and high-impact marketing strategy to revitalize business operations and profitability. • Assumed ownership of business functions while creating opportunities to prioritize creative strategy; worked alongside key stakeholders to ensure long-term business plans aligned with artistic direction.• Executed vision that drove ongoing expansion into new markets; spearheaded strategies to continuously improve bridal offerings while designing and rolling out products to develop new business lines for niche customer bases. o Oversaw end-to-end business planning and execution for each division, including capital raising, website development, and offshore material sourcing. • Drove sustained revenue growth by steering all sales and marketing strategies while successfully establishing and maintaining direct, retail, and wholesale distribution channels nationally and internationally.Select Achievements • Increased wholesale distributors and national retail partnerships by 20% after initiating strategic B2B partnership development and comprehensive marketing campaigns. • Generated 30% YOY increase for core product line by launching multifaceted plan to re-enter key market spaces. • Led niche product lines to achieve 300% profit margins while accelerating brand visibility through end-to-end sales and marketing campaigns.o Grew active online following, achieved 520% increase in click-through traffic by developing and implementing targeted social media campaigns o Significantly increased in-person sales by promoting +20 annual convention and vending events (event sales accounted for 65% of yearly revenue). • Streamlined sales and delivery processes while improving data management by introducing new inventory management and CRM systems. • Positioned company to secure financing for future expansions by fostering relationships with angel investors and venture capital firms.

Chicaog, Il

Builds communication platforms across mediums for private equity, hedge fund, and venture capital managers.• Led Midwest region’s business development strategy, cultivating relationships with hedge fund managers and commodity trading advisors to promote software solutions/platforms that enhanced investment strategies. • Created and shaped overall brand strategy and corporate image for portfolio of alternative investment companies.

• Leveraged expertise in marketing and data analysis to direct comprehensive improvement project for company with $100M in annual revenue. Developed three-year strategic plan in collaboration with client’s executive team; conducted focus groups and market research/analysis to shape solution-based product lines.

Charlotte, Nc

Real-estate investment firm specializing in national retail property development and management.• Directed revenue growth and transformation initiatives across previously underperforming portfolio of retail properties. Initiated comprehensive company rebrand that enabled all properties to be sold for substantial profit. • Managed ongoing leasing and contract negotiations for additional, large-scale retail center.

Chicago, Il

BRI Partners directs substantial seed investments to emerging hedge-fund managers through a venture-capital model and assists in operation development, risk management, and capital raising.  Developed and maintained investor relationships between fund of funds, foundations, endowment, and pensions to grow assets under management and second round of venture financing Facilitated business and operational development of seeded hedge-fund managers in all areas including capital raising, portfolio analysis, back-office development and relationship building Created marketing materials and road shows for seeded managers within marketing team

Mba

Education record

Bachelor Of Science - Bs