I manage the digital marketing strategy including the website, content strategy & writing, SEO, social media, email marketing and more. I also work with our internal team on developing and promoting the Healing Haven employer brand, supporting the recruiting efforts and company culture. I also manage new client onboarding, helping families navigate their child's diagnosis and find the supports they need. Additionally, I oversee and seek out opportunities within the community to increase the… Show more I manage the digital marketing strategy including the website, content strategy & writing, SEO, social media, email marketing and more. I also work with our internal team on developing and promoting the Healing Haven employer brand, supporting the recruiting efforts and company culture. I also manage new client onboarding, helping families navigate their child's diagnosis and find the supports they need. Additionally, I oversee and seek out opportunities within the community to increase the visibility of Healing Haven's service offerings. Show less

• Editor of the BestCompaniesAZ (BCAZ) blog, which accounts for more than 10% of all website traffic. Develop and manage editorial calendar, editing/writing a minimum of 4-6 SEO blogs per month on topics ranging from career advice, client stories, employer branding, workplace award opportunities and more. • Project manager of the 100 Best Arizona Companies list program, resulting in the list becoming the second most trafficked page on the website; organized the release of 14 sub lists… Show more • Editor of the BestCompaniesAZ (BCAZ) blog, which accounts for more than 10% of all website traffic. Develop and manage editorial calendar, editing/writing a minimum of 4-6 SEO blogs per month on topics ranging from career advice, client stories, employer branding, workplace award opportunities and more. • Project manager of the 100 Best Arizona Companies list program, resulting in the list becoming the second most trafficked page on the website; organized the release of 14 sub lists throughout 2017 via integrated marketing campaigns of content, social media and email marketing; managed the print magazine content and design produced for the 100 Best / BestCompaniesAZ 15th anniversary.• Consult with clients and develop integrated marketing programs to increase their employer brand awareness and career opportunities, leveraging website profiles, SEO, blog posts, email and organic and paid social media campaigns.• Increase social media referrals to website by 252% through creation of social media campaigns to promote BCAZ’s award-winning employer clients, as well as BCAZ’s content, career events, award programs and thought leadership.• Manage email marketing initiatives, resulting in 60% growth in subscriber list over 12 months. Design creative email templates, write engaging email copy, create visuals, utilize A/B testing to increase performance for two monthly newsletters, in addition to career event and workplace award email promotions. • Analyze Google Analytics, social media and email marketing metrics to improve marketing campaign results and develop new marketing strategies.• Implement website updates including drafting messaging, create page layout mock-ups and basic Wordpress edits. Show less

• Editor of weekly HRmarketer SaaS eNewsletter; researched and wrote copy, managed and designed ads and calls to action.• Created email nurturing campaigns utilizing Hubspot to direct sales leads through the sales funnel. • Managed content marketing strategy and promotional email campaigns for average of three clients – wrote copy, designed emails, analyzed campaign stats and tested subject lines and calls to action. • Wrote and edited blog posts, edited content campaigns, provided… Show more • Editor of weekly HRmarketer SaaS eNewsletter; researched and wrote copy, managed and designed ads and calls to action.• Created email nurturing campaigns utilizing Hubspot to direct sales leads through the sales funnel. • Managed content marketing strategy and promotional email campaigns for average of three clients – wrote copy, designed emails, analyzed campaign stats and tested subject lines and calls to action. • Wrote and edited blog posts, edited content campaigns, provided design feedback for articles, case studies. Managed and/or moderated company and client webinars. • Organized and ran weekly sales/marketing meetings with virtual team – review marketing projects, sales objectives and projections and planned marketing initiatives. Show less

• Provided marketing and media relations consultation services to clients and prospects to help them achieve their marketing and media relations goals.• Delivered online demonstrations of the HRmarketer SaaS marketing/PR program to prospects, displaying ways to leverage the tools to increase their online visibility, SEO and lead generation.• Presented online and in-person to clients and prospects on the latest methods to reach HR professionals through content marketing, PR, email and… Show more • Provided marketing and media relations consultation services to clients and prospects to help them achieve their marketing and media relations goals.• Delivered online demonstrations of the HRmarketer SaaS marketing/PR program to prospects, displaying ways to leverage the tools to increase their online visibility, SEO and lead generation.• Presented online and in-person to clients and prospects on the latest methods to reach HR professionals through content marketing, PR, email and social media. Show less

• Consulted with clients on color schemes, space planning, fabric selections, flooring, accessories and custom window treatments. • Developed and implemented design plans for clients, incorporating lifestyle needs, budget and desired timeline.• Delivered excellent customer service to meet and exceed clients’ design expectations.

• Wrote, designed and produced brochures, programs, advertisements, multimedia presentations, weekly informational bulletins and website content for the non-profit organization.• Managed a non-profit office, maintained a $38,000 annual administration budget, supervised part-time assistants and volunteers, maintained computer network, office equipment, phone and voicemail systems.• Assisted visitors and congregants, addressing questions, connecting them with others and defining areas to… Show more • Wrote, designed and produced brochures, programs, advertisements, multimedia presentations, weekly informational bulletins and website content for the non-profit organization.• Managed a non-profit office, maintained a $38,000 annual administration budget, supervised part-time assistants and volunteers, maintained computer network, office equipment, phone and voicemail systems.• Assisted visitors and congregants, addressing questions, connecting them with others and defining areas to get involved. Show less

• Edited sales proposals for division vice president and distributed to international prospect companies.• Scheduled international sales meetings and corresponding international travel for division executive. • Coordinated executive communications with sales prospects and business partners.