Jocelyne Petit Email & Phone Number

Round Rock, Tx, Us

Austin, Texas Metropolitan Area

• Work closely with VP of Business Development to explore new partnerships and business opportunities to differentiate Aki• Manage new partner onboarding including evaluation of solutions, test program management, contract review and translating offering to client solutions for GTM materials• Lead internal training, documentation and education regarding partnerships and client solutions • Identify and address knowledge or process gaps across departments• Lead strategic projects… Show more • Work closely with VP of Business Development to explore new partnerships and business opportunities to differentiate Aki• Manage new partner onboarding including evaluation of solutions, test program management, contract review and translating offering to client solutions for GTM materials• Lead internal training, documentation and education regarding partnerships and client solutions • Identify and address knowledge or process gaps across departments• Lead strategic projects to reach business objectives; collaborating with several departments including customer success, sales, engineering, product, creative, product marketing and marketing intelligence• Build & manage relationships with external partners including attribution, data, channel/reseller and SAAS• Built and oversaw nationwide Sales Planning department: hiring, process, management, coaching and development of talent • Program management of Business Development special projects• Support Retail Media with a focus on inter departmental alignment, process improvement, partner education, documentation and training Show less

Greater Los Angeles Area

• Built and developed nation-wide Sales Planning department: hiring, management, coachingand development of talent• Strategized media campaigns to reach various KPIs including awareness, foot traffic, sales, tune in and more• Developed and continuously improved team processes and documentation on processes• Constructed and evolved partner evaluation and feasibility for campaign activation• Worked closely with Sales, Creative and Business Development to ensure client requests… Show more • Built and developed nation-wide Sales Planning department: hiring, management, coachingand development of talent• Strategized media campaigns to reach various KPIs including awareness, foot traffic, sales, tune in and more• Developed and continuously improved team processes and documentation on processes• Constructed and evolved partner evaluation and feasibility for campaign activation• Worked closely with Sales, Creative and Business Development to ensure client requests were fulfilled Show less

Greater Los Angeles Area

Greater Los Angeles Area

• Clients: ecoATM, Frederick Goldman, Alaska Airlines LGBT• Manage and develop direct client relationships to ensure all requests are met and completed efficiently• Plan, buy and report on evergreen as well as seasonal digital campaigns• Experience with running and reporting on social campaigns within Brand Networks• Exposure to Sizmek MDX for building, trafficking and reporting on campaigns.•Assist VP of Media on researching and developing media department tools and… Show more • Clients: ecoATM, Frederick Goldman, Alaska Airlines LGBT• Manage and develop direct client relationships to ensure all requests are met and completed efficiently• Plan, buy and report on evergreen as well as seasonal digital campaigns• Experience with running and reporting on social campaigns within Brand Networks• Exposure to Sizmek MDX for building, trafficking and reporting on campaigns.•Assist VP of Media on researching and developing media department tools and resources Show less

El Segundo, Ca

• Clients: Western Digital, Norwegian Cruise Line, C3 Presents, Pepperdine University Graziadio School of Business and Management, Hotel Nikko and Lamkin Grips• Craft successful multi-platform campaigns to reach client’s target audience and goals • Communicate directly with clients to ensure all needs, questions and requests are addressed• Responsible for all reporting on campaigns and investigating data to find actionable insights to improve performance• Experience with social… Show more • Clients: Western Digital, Norwegian Cruise Line, C3 Presents, Pepperdine University Graziadio School of Business and Management, Hotel Nikko and Lamkin Grips• Craft successful multi-platform campaigns to reach client’s target audience and goals • Communicate directly with clients to ensure all needs, questions and requests are addressed• Responsible for all reporting on campaigns and investigating data to find actionable insights to improve performance• Experience with social media buying (Facebook, Twitter, LinkedIn), managing social media partners (Socialtyze) as well as reporting. • Proficient in DoubleClick Campaign Manager including floodlight implementation, trafficking and reporting • Experience with Google Tag Manager as well as Google Analytics and Adwords• Assist in planning and implementing international media buys (Canada, UK, Germany and France)• Co-managed a junior staff member new to digital media planning and buying on a project by project basis• Enthusiastic about learning, keeping up with current digital capabilities and is a member of a digital task force for R&R• Established and led a social committee dedicated to planning company activities such happy hours, the annual Holiday party etc. Show less

El Segundo, Ca

• Clients: Nautilus, The Church of the Latter Day Saints and Lionsgate• Actively develop, monitor and analyze campaigns while recommending solutions to improve performance • Proficient in DoubleClick for Advertisers as well as Google Analytics for tracking, analyzing and evaluating display and broadband campaigns• Maintain close relationship with client and vendors to ensure clear communications of goals and results• Aide in researching competitors, new media outlets, and… Show more • Clients: Nautilus, The Church of the Latter Day Saints and Lionsgate• Actively develop, monitor and analyze campaigns while recommending solutions to improve performance • Proficient in DoubleClick for Advertisers as well as Google Analytics for tracking, analyzing and evaluating display and broadband campaigns• Maintain close relationship with client and vendors to ensure clear communications of goals and results• Aide in researching competitors, new media outlets, and current market opportunities• Overseeing media billing and budget weekly • Assisting on other projects, as assigned, to fulfill client needs• Responsible for training new employees on digital campaigns and procedures• Background in planning, supervising and reporting TV campaigns with experienced buyers Show less

• Responsible for design concepts and scheduling of print and Web ads• Organizing and selecting products for promotional materials.• Research and manage products’ vendor information, enter products into the database and general Web site updates.• Manage a weekly production schedule product’s Web images, descriptions and pricing.• Suggest creative ideas and revisions to promotional materials and the Web site. • Assisted in building and testing the Custom Promotions Web site… Show more • Responsible for design concepts and scheduling of print and Web ads• Organizing and selecting products for promotional materials.• Research and manage products’ vendor information, enter products into the database and general Web site updates.• Manage a weekly production schedule product’s Web images, descriptions and pricing.• Suggest creative ideas and revisions to promotional materials and the Web site. • Assisted in building and testing the Custom Promotions Web site for its launch in December 2007. • Volunteers at ADVANCE Job Fairs as well as modeling for the company catalogs, online shop and magazines. Show less

•Researched, organized, and created a marketing campaign for ACCESS PENNSYLVANIA, the statewide library card program, specifically for the Capital Area Library District. Designed graphics, a brochure for patrons and a fact sheet for library employees. Presented final project to Communications Department faculty and senior students.

•Acquired first-hand knowledge of skills in marketing and campaigns. Participated in staff meetings to gain deeper understanding of the company, its products and to brainstorm ideas. Created documents for the RV policies and procedures and division approved copy points for each product. Performed various cataloging and copy editing. Organized, promoted, and managed successful sale of promotion’s closet overstock. Proceeds went to The United Way.