HeatAI: Created, stood up and leading business practice that leverages on Deloitte’s proprietary AI technologies and dynamic data to create impactful marketing campaigns for clientsDevelop global sales and marketing strategy to educate, generate awareness, create demand of Heat AI’s offerings and ad tech productsGenerate use cases and materials, including cross channel attribution models to market and sell ad tech platforms to Deloitte’s C-suite global clients that enable marketers to effectively reach consumersFluent in AI and ad tech that enables single view of customer, omnichannel marketing and sequential messaging capabilities, high value scoring of customers dynamically, personalized marketing, cross-channel attribution, programmatic media and creative, GDPR/ CCPAResponsible for business health and commercial success of Practice- budgeting, pricing, marketing, sales and revenue goals, product development, legal, talent acquisition, culture Represent Deloitte as expert on AI-driven marketing and ad tech as keynote speaker, moderator and panelist at global conferences including Cannes Lions, DMEXCO, Advertising Week, RampUp, SXSW. Featured in Wall Street Journal, AdAge, AdExchanger, Digital Trends, Deloitte Global Trends Report Passionate about exploring how AI, data and technology can fuel creativity in advertising.

Led the media practice @ DigitasLBi SF across a spectrum of accounts and verticals (QSR, CE/IoT, tech, startup, health, entertainment), overseeing all media capabilities (media core, programmatic, search, social, media tech). Member of DigitasLBi Senior Leadership Team.

Led media practice at Heat San Francisco, now an entity of Deloitte Digital. Fostered partnerships with consultants and advised on IoT and media trends for Deloitte clients.

Fostered client relationship, grew business and led Fortune 500 global media B2B and B2C tech account as relationship lead. Drove strategy with EMEA, APEC, LATAM regional teams. Traveled globally with senior clients to evangelize media vision and campaigns.

Director of Media team and senior leadership. Partnered with business development team to pitch new business

Senior client lead on travel accounts

Accounts:Hawaiian Airlines, Hilton Hawaii Resorts, Hawaii Visitors & Convention Bureau- Kauai, Japan Visitor Bureau, Kraft Foods Hawaii & Alaska, Hilo Hattie, Na Hoku Jewelry