► Developing and implementing a social media strategy, leveraging SEO and analytics.► Leading the design and execution of marketing assets and communication templates, for the AI Summit Fall 2024.

►Managed partner enablement for the WhatsApp ecosystem (60+ Business Solution Providers) which provides incentives for B2B co-marketing campaigns to boost demand and growth under the Marketing Development Funds (MDF) program, resulting in 65% partner participation.

► Managed and improved key operational processes required for WhatsApp Business API strategic initiatives to accelerate and refine the process across regions and cross functional teams.► Monitored and communicated performance updates for the WhatsApp business API strategic initiatives and identified blockers for follow up by account managers.► Improved Salesforce adoption for the WhatsApp partner teams. Identified issues and proactively proposed solutions with the sales and marketing cross-functional teams to increase user adoption by 10%.

► Developed the website for the PMI Silicon Valley Chapter Annual Symposium. Created an updated design, content, and navigation site under tight deadlines. Collaborated with the cross-functional teams to ensure milestones are met for the timely release of project deliverables.► Managed Web Analytics and Web Development for the PMI Silicon Valley Chapter, a 100% volunteer run organization. ► Identified trends and evaluated metrics related to the chapter website.► Promoted and developed online programs to improve chapter communications and member engagement with the Marketing team.

► Implemented solutions to improve business processes for the Sales and Sales Operations teams, working with global cross-functional units in Sydney, Australia and Las Vegas, NV creating a Customer Portal using Salesforce Community Cloud.► Collaborated with cross-functional units to streamline Sales and Finance processes such as approval workflows, quotes and contracts using Salesforce Sales Cloud.

► Streamlined data reporting and analytics to assist UX designers and Content Management team resolving identification issues and improving user identification by 30% in the Autodesk Beta certification program. ► Built and optimized reports to assist the Marketing team and Product Managers in creating a Communication Strategy to disseminate timely communication to the Autodesk community for the Learning Strategies, Certification and Credentialing program geared towards the next generation of designers, engineers and construction professionals.► Evaluated customer support management to improve and enhance ticket response to Autodesk user issues.

► Managed the implementation of the Salesforce CRM for Informa’s Global Exhibitions (GE) Division. Sites included the United Kingdom, Dubai, Canada, Brazil and the US. As part of the project team of 25+ employees, tracked project timelines and milestones using the Agile methodology.► Led IT and CRM Integration of new acquisitions (Mergers and Acquisitions) into the Informa platform, including Email, Networking, Telephony, and Websites. Liaised with the Marketing team in deploying websites using AEM and other marketing integration tools.► Conducted User Acceptance Training (UAT) with the Operations and Sales groups worldwide. Collaborated with Business Analysts, Subject Matter Experts (SMEs) and offshore/onshore developers to ensure that the solutions being delivered met business requirements and expectations.► Partnered with external vendors to integrate cloud-based tools to enhance the Salesforce experience.

► Led the development of the Information Quality Systems (IQS) SharePoint portal to communicate project development, business process mapping, training and dashboards.► Liaison for different organizations such as Quality Assurance, Validation, IT and external vendors to ensure project delivery and remove roadblocks.► Collaborated and built relationships with stakeholders, subject matter experts and developers to ensure timely communication of project requirements.

► Tracked, monitored and analyzed small business client websites for audience analysis, social media trends, and overall web performance. Created reports using Google Analytics to optimize web content effectiveness.

Program Manager of Web Collaboration► Managed web collaboration tools, legal applications and Sales Information Systems web portal► Led software upgrades, releases and end-of-life decisions, working closely with vendors and business units to execute user acceptance testing► Performed a crucial role in developing a company-wide application to streamline legal contract creation for external customers ► Team received division recognition award for successful implementation of highly visible inter-departmental project which greatly impacted Sales, Legal and Operations teams► Successfully maintained critical vendor/customer relationships, created User Acceptance Testing (UAT) scripts, user guides and technical documentation. Provided troubleshooting guides to resolve complex problems. ► Received numerous awards for customer satisfaction.► Administered enterprise collaboration software for global workforce of over 6000 users Senior Web Technologist► Managed a team of SharePoint developers to create custom applications involving multiple geographic and cross-functional teams. Created internal websites using the SharePoint platform. Responsible for ensuring excellent customer experience with adoption and usage of tool► Developed and structured content for Information Technology (IT) intranet website for over 300 employees and other internal sites. Collaborated with different IT Subject Matter Experts (SME) units to redesign site for visual appeal and better usability.► Selected for project testing team which facilitated quality assurance (QA) of several external facing applications. Became subject matter expert in company’s Customer Relationship Management (CRM) ‘card’ ordering system. Created test scripts to ensure successful implementation of customer requirements and upgrades.