Jocelyn Xie personal email
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10 years professional experience of marketing, public relation, brand communication and project management in luxury, lifestyle and hi-tech industries. A well-presented, self-motivated initiator with a record of proven ability to generate brand awareness and long-term business connections; Enthusiastic, quick learning, strategic thinking, being independent or a team player with strong problem solving and organization skills- Strategic vision setting and action planning- Experienced in Chinese market entry- Brand ambassador and communicator, both national and international- Business relationship and network build-up/maintenance- Project coordination and process management- Value creator, quick learner and effective performer- Leadership and team coaching, internal and external - Language: Fluent in both spoken and written English and Mandarin- Computer Skill: Windows/Mac, Microsoft Office, some of Adobe programs
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On LeaveParental Leave Oct 2019 - PresentHamburg, Germany -
Marketing DirectorLots Global Apr 2018 - Sep 2019Shanghai City, China# As a founding member, in charge of online marketing performances, including social media, advertisements and brand campaigns# Created key brand contents and press kits under the new blockchain concepts# Lead and conducted the brand kick-off roadshow in Singapore -
Managing Partner (Entrepreneurial Experience)Gig Kaffee Sep 2015 - Mar 2018Hamburg, Germany# Built up German-China business and trading connections to found concept of full-chain startup coffee business in China # In charge of setting up an e-commerce sales platform to meet consumption needs as well as transform brand value
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Pr&Media ManagerArda (Shanghai) Investment Co.,Ltd Jul 2014 - Aug 2015Shanghai City, China# Founded the PR team and achieved 3 times higher than the targeted annual KPI within 9 months # Creatively in charge of all PR related content ideation # Effectively managed key relations of internal departments as well as external media networks, business partners, and various suppliers
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Senior Account ManagerSuperpress Feb 2012 - Jul 2014Shanghai City, China# Tailor-made global communication strategies with action plans for famous international brands to enter Chinese market and to sustain brand awareness # Identified and built up a network of key opinion leaders and influencers with art, culture and lifestyle backgrounds as communication leveragesMarket-Entry Projects for Hermès Group:- Saint-Louis, the top crystal brand since 1586- John Lobb, the timelessly valued men’s shoe since 1866- Puiforcat, the premium sliver brand since 1820- Shang Xia, the brand preserves Chinese craftsmanshipMarket-Entry / E-commerce Launch Projects for Various Fields: - Mercato by Jean-Georges, the premium Italian restaurant- NeimanMarcus.com.cn, US luxury and fashion retailer - La Perla, the underwear brand representing the essence of Italian sensuality- Vogue FNO 2013, the exclusive global shopping festival
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Management ConsultantAmt Llc May 2011 - Jan 2012Shanghai City, ChinaWorked as junior consultant to be involved in management projects for mid-large size Chinese companiesSample Client Projects:1. Bao Steel --- Business Process Management- Teamed up with project members to clarify client’s business and operation mode - Assisted project manager to communicate and built up end to end process system - Collaborated with client team to create a series of lively tailored training materials2. ZPZ China --- SAP IT System Building Supervision - Mapped out document blueprint of the IT system building process as a third party - Initialized internal communication and culture building of the new IT system launch
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Marketing & Operation AssociateShokay Textiles & Knitwear Jun 2009 - May 2011Shanghai City, China# Created various marketing and communication tools incl. brand book, in-store and online event concepts, gifting solutions, and media kit etc.# Conducted email marketing campaigns and formed supportive CRM system# Managed website content and analyzed related e-commerce efficiencies # Interfaced with oversea distributors to ensure their merchandising processes -
International College ProgramWalt Disney World Aug 2007 - Jan 2008Orlando, Florida Area# Received “Clearly Outstanding” performance feedback and 96 out of 100 grade report# Worked with a multicultural team, proactively applied for a hopping role as a theme park cast member # Learned to solve different emergent situations via effective communications
Jocelyn Xie Skills
Jocelyn Xie Education Details
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Economics -
Montclair State University (Business School)International Attractions And Tourism Program
Frequently Asked Questions about Jocelyn Xie
What company does Jocelyn Xie work for?
Jocelyn Xie works for Parental Leave
What is Jocelyn Xie's role at the current company?
Jocelyn Xie's current role is Not a have-been, but a will-be :).
What is Jocelyn Xie's email address?
Jocelyn Xie's email address is jo****@****ail.com
What schools did Jocelyn Xie attend?
Jocelyn Xie attended East China Normal University, Montclair State University (Business School).
What are some of Jocelyn Xie's interests?
Jocelyn Xie has interest in Event Planning, Artistic Appreciation, Baking, Reading, Piano, Travel.
What skills is Jocelyn Xie known for?
Jocelyn Xie has skills like Public Relations, Event Management, English, Social Media, Mandarin, Marketing, Corporate Communications, Marketing Management, Microsoft Office, Advertising, Photoshop, Nonprofits.
Not the Jocelyn Xie you were looking for?
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Jocelyn Xie
M.S. In Computer Engineering At Umass Amherst | Activelyseeking A Software Engineering PositionUnited States -
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Jocelyn Xie
Wp. Kuala Lumpur -
1canadalife.com
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