I help executives expand their influence and impact by building relationships and showcasing their personal brand on LinkedIn. My work for clients includes: • Building a network by contacting and establishing rapport with prospects• Nurturing new connections through follow-up messaging and posting thoughtful reactions to people's online posts• Posting interesting articles and thoughtful commentary for connections' consumption• Collating campaign data to assess the impact and refining strategy in subsequent phases A marketing agency specializing in executive branding, ProResource leverages the power of social media to help entrepreneurs, CEOs, thought leaders and senior executives define a strong personal brand online and move forward to achieve their goals.

- Plan and execute visual solutions to communications problems while working to meet the needs of the client.- Projects include artwork and content layout for print materials, social media platforms, brand materials, newsletters, webcasts and slides.- Marketing functions include writing, editing, social media content creation and management, and digital solutions.- Email Campaign, newsletter, and drip campaigns utilizing Get Response, Mail Chimp and Constant Contact.- Website management utilizing Word Press and Square Space.- Project management and client support.- Clients include: pharmaceutical companies Abbott Laboratories and Given Imaging, Young Survival Coalition, Electrochemical Society, Redcord and Activcore, CharityWeb, Every Child Valued, The Tea Online Talk Show and Sociallight. As well as, various small businesses from green building to stock options trading.

Create and execute a year round, integrated communications plan which enables greater visibility, public awareness, increases donations, donor engagement and volunteer engagement. Guarantee brand guidelines are upheld while ensuring positive brand experience for public.Develop, design, produce, and oversee production of all materials (i.e. brochures, advertising, annual report, sell sheets, direct mail and event collateral).Coordinate, manage, and promote all special events as well as create all materials including invitations, programs, signage, advertising and press coverage.Maintain, build, increase traffic, and manage website including SEO, event registration and personal campaign pages.Develop and oversee electronic communications and social media campaigns including Constant Contact, Facebook, Twitter, Linked In and blog.Develop, write and oversee direct mail campaigns that drive increased donations.Manage and oversee press coverage, media relations, write press releases and talking points.Effectively create and purchase print, radio, television and outdoor media buys.Manage Communications Associate and Marketing Interns while training, mentoring and creating a career path within the organization.Oversee office operations including supplies, mailings, meeting set-up and telephone system.

Developed creative scientific concepts to suit audience.Took concept from layout to final stage using Quark Xpress, Photoshop, Illustrator, Freehand, and PowerPoint software.Created materials for pharmaceutical companies including Pfizer, Merck, Abbott Laboratories, and Chiron. Focus on therapeutic areas including arthritis, pain management, hypertension, and cancer treatment.Projects include artwork and content layout for invitations, signage, advertising materials, abstract books, evaluation forms, newsletters, monographs, registration web sites, and slide kits.Assisted in the design and creation of the product launch of HUMIRA, an Abbott Laboratories drug. Materials included invitations and on site meeting materials for satellite broadcast series held on three dates in twenty states simultaneously, all materials and slides for nine regional meetings, slide lecture kit both promotional and CME, training packets, workbooks, and slides. Additional responsibilities included print facilitation, promotional fulfillment, and final shipping.Ensured timely delivery of meeting materials.Designed PowerPoint slides that are accurate, clear, concise, and configured to the clients’ specifications. Project management responsibilities included obtaining quotes from vendors, working with editorial and medical directors, preparing files for print, approving bluelines, ensuring delivery, meeting deadlines, coordinating dispatch listings, and sourcing illustrations and artwork.