Jodie Hopperton

Jodie Hopperton Email and Phone Number

Lead: Product & Tech Initiative @ International News Media Association (INMA) | Digital Media, Digital Strategy | Keynote Speaker & Event Moderator @ International News Media Association (INMA)
dallas, texas, united states
Jodie Hopperton's Location
United States, United States
Jodie Hopperton's Contact Details

Jodie Hopperton personal email

n/a
About Jodie Hopperton

Jodie Hopperton is a British media executive based in Los Angeles. In a career spanning more than 15 years, she has worked with technology startups in addition to corporate roles with Trinity Mirror and the New York Times. She has also worked with nonprofits such as the World Association of Newspapers and the Global Editors Network. She lived in Paris, Madrid and London before moving to Los Angeles in 2015, where she founded FORE:media in the belief that Los Angeles has become every bit as inspiring as Silicon Valley – probably more so. Realising that Los Angeles isn’t an easy city to understand, she recently wrote the book 'Los Angeles Reinvented: why innovators are moving south of Silicon Valley to the booming home of Hollywood' to demystify the city and to convey to the wider world the scale and depth of the innovation taking place there. You can often find Jodie on stage as a conference moderator or giving informative talks.

Jodie Hopperton's Current Company Details
International News Media Association (INMA)

International News Media Association (Inma)

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Lead: Product & Tech Initiative @ International News Media Association (INMA) | Digital Media, Digital Strategy | Keynote Speaker & Event Moderator
dallas, texas, united states
Website:
inma.org
Employees:
117
Jodie Hopperton Work Experience Details
  • International News Media Association (Inma)
    Lead: Product & Tech Initiative
    International News Media Association (Inma) Dec 2020 - Present
    Los Angeles Metropolitan Area
    How can media organizations utilise technology and develop standout products, to create offerings that delight customers and enhance business growth? This is the question I ask, and try to answer every day. It's a privilege to be at the forefront of huge technological change, listening to and working with product and tech leaders around the world. This is community building, it's knowledge sharing, it's context setting, it's simplifying complex issues and connecting dots. All of my favourite things in an industry I am passionate about.
  • Fore:Media International
    Founder
    Fore:Media International Apr 2017 - Present
    Santa Monica
    FORE helps Leaders navigate major shifts and align executive teams through innovation tours in California. Specializing in media, marketing and retail, we appreciate that not all organizations have the luxury of an outpost on the West Coast. We are that 'fixer', connecting and collaborating with leaders and technology pioneers, to enable executives to build and adapt strategies from knowledge and experience.
  • Hoppx
    Consulting To Media & Tech Start Ups
    Hoppx Apr 2013 - Apr 2017
    London/Paris/Los Angeles
    Strategist for multiple media organisations on strategic, operational and business development with a number of short & long term projects including:- Vemba (video distribution) November 2016 to April 2017: developing partnerships, specifically with OVP Brightcove and Adtech SpotX.- Emblematic Group (VR) Jan to August 2016: Focusing on internal structure - business planning, investor deck, marketing rebrand, financial control, project management systems, legal compliance - in order for the founder to fundraise.- Trint Ltd (Audio tech) May 2015 to June 2016: advising the audiovisual start-up through beta testing, market analysis, pricing strategies, & product launch, including marketing strategy and international business development. Gained a grant from Google DNI and won a StartUps for News competition. - Institute of Promotional Marketing (non-profit) July 2014 to December 2014: strategic review of the London based non-profit leading to internal and external resource restructure, overhaul of finance and operations systems & processes and new membership strategy.- Global Editors Network (non-profit) August 2013 to March 2014: operationalizing the 3-year-old non-profit to bring: financial structure; marketing & communication strategy; systems updates including full implementation of a CRM framework; study tour & event templates; restructure of team.
  • The New York Times
    Director, Syndication & Licensing
    The New York Times Oct 2008 - Mar 2013
    Paris Area, France
    Managed a team to find opportunities and partnerships within EMEA for creative brand exposure, revenue, and direct licenses, through research and analysis of new markets and platforms, industry trend watching and understanding of client individual needs.
  • Guiri Guide
    Co-Creator And Owner
    Guiri Guide Jan 2010 - Feb 2013
    Madrid Area, Spain
    We built a premium information source for the youthful expatriate relocating to foreign locations. A personalized and interactive communication forum, enabling confidence in the user to adapt comfortably to new environments, allowing for increased appreciation of new cities and experiences all while fostering a "community of support".The Guiri Guide was actively advertised, ran social media campaigns and achieved a monthly following of ~4000 followers. The Guiri Guide was expanded to Paris in 2012, and to Prague in 2013, before it was acquired in 2014.
  • Wan-Ifra
    Editor World Editors Forum To Sales & Marketing Manager
    Wan-Ifra Dec 2006 - Sep 2008
    Paris, France
    Editor at World Editors Forum (Dec 2006 to April 2007): Managed a small team to report on and analyze industry developments, particularly the challenges of digital publishing for traditional content brands. This included management of the annual 'World Editors Forum', the largest event bringing editors together from around the world.Sales & Marketing Manager (May 2007 to September 2008): Created new and developed existing relationships with industry suppliers to grow revenues for the association. Revamped sales and marketing plan and launched first digital strategy to complement traditional activities and membership marketing strategy.
  • Trinity Mirror Plc
    Interactive Manager National Newspapers
    Trinity Mirror Plc Jan 2003 - Jun 2006
    London, United Kingdom
    Supervised mobile and interactive team across 5 national newspaper titles following sale of a subsidiary, Arrow Interactive, and subsequent outsourcing of services. Created and implemented strategies for in-paper, mobile and digital platforms to drive revenues and audience engagement.
  • Gartner
    Account Manager
    Gartner 2001 - Nov 2002

Jodie Hopperton Skills

Digital Media Digital Strategy Strategy New Media Marketing Strategy Digital Marketing Newspaper Publishing Business Development Strategic Partnerships Marketing Communications Newspapers Blogging Marketing Journalism Publications Social Media Leadership Social Media Marketing Online Advertising Media Relations Management Start Ups Media Planning Strategic Communications Mobile Devices Content Management Content Strategy Online Marketing Sales Content Development Online Publishing Sales Management Advertising Social Networking Mobile Marketing Integrated Marketing Email Marketing Advertising Sales Magazines Editorial Business Process Improvement Strategic Planning Sales Operations Business Strategy Partnerships

Frequently Asked Questions about Jodie Hopperton

What company does Jodie Hopperton work for?

Jodie Hopperton works for International News Media Association (Inma)

What is Jodie Hopperton's role at the current company?

Jodie Hopperton's current role is Lead: Product & Tech Initiative @ International News Media Association (INMA) | Digital Media, Digital Strategy | Keynote Speaker & Event Moderator.

What is Jodie Hopperton's email address?

Jodie Hopperton's email address is jo****@****nma.org

What skills is Jodie Hopperton known for?

Jodie Hopperton has skills like Digital Media, Digital Strategy, Strategy, New Media, Marketing Strategy, Digital Marketing, Newspaper, Publishing, Business Development, Strategic Partnerships, Marketing Communications, Newspapers.

Who are Jodie Hopperton's colleagues?

Jodie Hopperton's colleagues are Julia Tran, Tahir Aslam, Basil Faqouseh, Tommy Romero, Anastase Andrei, Muhajir Recardo, Harem Alsalmah.

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