TTK Confectionery Ltd are a gourmet confectionery and gift wholesaler who supply their products to over 8000 locations globally. Still trading under The Treat Kitchen brand name, some of their signature ranges include Radioactive Sours, Vegan Gummies and their Gourmet Range which consists of both hard boiled and gummy sweets in trending alcoholic flavours. The transition from marketing from B2C to B2B was an initial challenge but through trial and error, extensive research, attending training sessions and speaking to fellow B2B businesses, it was clear I could apply my existing skills but target them towards creating solutions for businesses rather than just selling and promoting a product. At TTK Confectionery Ltd I oversaw the following; • Creation of strategic marketing campaigns for both everyday products and seasonal lines. • Writing copy for company marketing materials including the everyday and seasonal brochures that go out to all our clients. • Management of all social media channels.• Management of the company website including creation of SEO content and analysis of performance using Google Analytics. • Investigation of new income streams of the business including licensed products, brand collaborations and corporate gifting. • Support the organisation of company events and exhibition including national and international trade shows.

The Treat Kitchen was an independent confectionery retail chain who specialised in gift ideas ideal for anybody with a sweet tooth. As Marketing Lead at The Treat Kitchen I was responsible for;• Planning and developing digital marketing strategies both for the company as a whole and for specific seasonal ranges. • Writing engaging and SEO effective copy that encompasses The Treat Kitchen's brand voice for outlets such as press releases, marketing materials, social media, newsletters and product descriptions for their online platforms.• Management of the company's social media ensuring targeted content is posted on the right platform and at the most effective times. • Management of all online sales platforms including The Treat Kitchen's own ecommerce website, Amazon Marketplace and Notonthehighstreet.com with regular reporting on traffic, impressions and revenue. • Creation and reporting of all e-marketing activity including newsletters and blogs. • Liaising with a range of stakeholders such as local independent businesses to national shopping centers to ensure the company's latest news and offers are communicated. • Attendance of external functions and networking events on behalf of the company.• Management of internships and work experience placements.

Residence Assistants (RAs) are put in place to provide on site support to NTU students living in university owned halls of residence. Whilst living in the halls of residence themselves, RAs are able to aid students and staff with situations that may occur in a student living environment, all academic year long. As a Senior Residence Assistant I was required to do all of the above whilst managing my own team of 3 regular Residence Assistants. It was my responsibility to oversee my team to ensure their satisfaction in their role. In addition, I completed the monthly rota so that the team members know when they are working and all shifts are covered. Being an RA required a number of strengths;• I demonstrated good interpersonal and listening skills when speaking to students about their issues and directing them to appropriate university services when need be. This skill is vital as I am the first point of call when a student requires advice or support.• I showed evidence of strong communication skills when liaising with my team or with the Warden team and Residence Manager. • Being an RA also required good organisation skills which I demonstrated when sorting the shift rota and when planning my education and social life around my RA shifts.• I was also required to make quick but rational decisions in emergency situations. Working in emergency situations also required me to maintain low stress levels and remain in control for their duration. As part of my RA training I successfully achieved additional qualifications in Basic First Aid and Mental Health First Aid.

Undertook 12 month long internship in Regensburg, Germany at nal von minden GmbH as a member of the UK & Ireland team. Throughout my position as International Product & Sales Consultant it was my main responsibility to strengthen and expand nal von minden's presence in the UK & Ireland's 'vitro diagnostic' market. I dedicated my time and organisation skills to make initial communication with potential new customers. This was done by speaking to end users of the products to find out their requirements. In addition, I remained in contact with existing clients to ensure customer satisfaction was constantly of the highest level. The successful results of my efforts were evident through the team's ever increasing monthly turnover and customer base. Additionally, I also had sole responsibility for other international markets in Africa and South-East Asia. This role required me to research the existing pharmaceutical and diagnostic market in these areas and search for potential contacts to initiate business partnerships with. Initially this was a difficult task as some areas of world do not possess such advanced technology or internet access so finding contact details was challenge. However using the resources available and my analysis of the information already available online, I was able to find other methods of contact.My position at nal von minden also consisted of other tasks such as data handling, processing orders using the CRM system, writing articles for the company website and finally, helping colleagues with the translation of company marketing materials between German and English. Consequently, regularly translation of company documents greatly aided my knowledge of the German language,

My main role as a Casual Ticket Salesperson was to sell tickets to the performances at the Theatre Royal and Royal Concert Hall (TRCH), to the general public. The sales were either done over the phone or face to face at the theater's Box Office. Being a Casual Tickets Salesperson allowed me to develop the following skills;• Built upon my existing sales skills by having regular practice of selling over the phone. Although the majority of customer rang the box office already wanting to purchase tickets, I was able to up sell other shows or theater facilities that they had may not previously considered. • Obtained the knowledge of how to use Tesitura software for optimal order processing and CRM.• Developed a basic understanding of current theater trends and consumer preferences. Then used my observations of consumer preferences to send out appropriate marketing material about other related shows. • Working behind the box Office counter allowed me to develop my professional manner and customer service skills when speaking to customers face to face.

I was honored to take part in a once in a life time opportunity by being involved in the London 2012 Olympics. My role over the 2 weeks was to sell official Olympic programmes to members of the general public. Being an Official Programme Seller allowed me to develop the following skills;• Face to face sales of the Official programmes as well using my up sale technique to sell other items such as daily programmes. • Strengthened my customer service skills not only during the sales of items but also by answering questions and directing people where they needed to go. • Opportunity to work in a team when replenishing stock and rotating job roles throughout the day. • Practiced handling large sums of money, whilst working in a busy environment, in a safe and secure way.

As a result of my employment at Sevenoaks Sound and Vision, Sevenoaks, i was recommended for an opening at the Nottingham branch. Although the products I was selling were the same, the Nottingham branch was a smaller but more personal shop with a smaller sales team. Being a Sales Assistant at SSAV Nottingham allowed me to develop the following skills;• Build upon my existing customer service skills by interacting with different customers with different needs to what I had experience previously at SSAV.• Improved my organisational skills by making sure the stock room was tidy and making sure stock was in the right places. • Planned product demonstrations. This involved mediating between customers and sales staff.• Carried out procedures such a packaging to stock to be sent out for our online customers. This required me to have close eye to detail to ensure it was going to the right address and the products were packaged properly to avoid any damage during shipment. • Now able to make the perfect cup of tea due to regular practice.

I was initially just the Saturday Sales Assistant where I was only required to work one day a week. But as my knowledge and expertise of the position grew, as did my availability over the summer months, i became a full time member of the shop floor team. Being a Sales Assistant at SSAV allowed me to develop the following skills;• Strong customer service skills from constant interaction with customers throughout the day. This involved helping customers find products around the shop, advising them about the products features and informing customers about special offers. • Developed the ability to set up Basic hifi and home cinema systems so that I could demonstrate the products abilities to potential buyers. • in depth knowledge of the high end, audio and visual technology market and current consumer tastes. • Ability to follow out procedures correctly such as using the shop till and sending items off for repair. • Able to remain in a friendly and professional manner all day. Particularly during busy retail periods eg. Christmas.• Developed professional relationships with suppliers through ordering new stock or meeting representatives for training sessions. • Improved telephone etiquette from answering customer queries over the phone and taking messages for other employees.