Jodi Kerr Email and Phone Number
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20+ years at the leading edge of digital and engagement marketing working with Fortune 500 brands and agencies to strategically leverage promotions to acquire, activate and retain consumers. Promotions are a unique marketing tactic that use a big shiny prize to drive data acquisition and revenue producing behavior.Specialties:• Extensive experience in consistently developing new business growth; establishing key relationships, understanding viable engagement opportunities and constructing complex client relationships • Collaborative and knowledgeable; innate ability to work closely with varied stakeholders across brand marketing, sales, technical, finance, creative and agency • I find joy in brainstorming and executing simple and complex cross-platform, custom marketing strategies and products
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Senior Vp Strategy & Business DevelopmentRealtime Media Aug 2005 - PresentConshohocken, Pennsylvania, UsDevelop precision marketing strategies and tactical plans that align with broad corporate and brand marketing strategies. Initiate product offerings that increase company market value and revenue growth. Formulate growth strategies, acquire new clients, and expand sales with existing accounts. Identify and capitalize on emerging technologies. Consistently achieve or exceed client goals for engagement, content distribution, and consumer acquisition and retention.Deliver presentations, negotiate contracts, and direct projects from concept through execution and benchmarking. Manage, mentor, and promote direct reports and lead cross-functional teams on diverse projects. Negotiate and manage relationships with agencies nationwide. Oversee database marketing, management, and strategy. Serve as CEO’s go-to person to troubleshoot account, revenue, process, operations.• Generated 65% of company revenue since 2005 as one of four producers companywide. • Initiated and monetized several company and industry “firsts,” including instant messaging integration, viral site, user-generated content campaign, wireless integration and first ever contest on Instagram. • Acquired and built lasting, lucrative relationships with numerous clients, including AOL, L’Oréal, Triad Retail Media, Comcast, Toys R Us, and Lands’ End.• Achieved highest billing rate companywide, 2004 – 2017.• Collaborated with operations on streamlining project management workflow, resulting in increasing efficiency and costs by 20% to 40% per project. -
Vp, Strategy & New Business DevelopmentRealtime Media 2005 - 2010Conshohocken, Pennsylvania, Us• Pioneered Watch & Win real-time promotion platform that monetizes sporting events, generating 25% company revenue growth, and achieving subsequent record sale to Verizon Wireless.• Conceptualized and executed cross-pollinating, multi-channel promotion for Comcast and subsidiary Daily Candy eliciting 30% opt-in, double the industry average of 15%.• Strategized and implemented the Smirnoff Ice® Cap Off the Summer promotion that increased account revenue 35%, triple any previous Smirnoff Ice® promotion. • Reactivated six key clients lost over time, revamping protocol, improving service, and securing long-term relationships.• Conceptualized, developed and marketed a suite of templated, cost-effective, quick-to-market promotion solutions for media giants to white label and resell, accumulating an economic value of $2M+ in three years. • Exceeded new and repeat sales quotas every year. -
Sr. Director Of New Business DevelopmentRealtime Media 1999 - 2005Conshohocken, Pennsylvania, UsCreated and executed innovative, high-value marketing campaigns, and multi-channel promotional plans for Fortune 500 clients in diverse industries. Spearheaded new product and technology solutions to sell to clients and evolve the business. • Pioneered the following new verticals: national sports teams, corporate sports sponsorship, alcohol, and national/multinational retail.• Grew account list from start-up to generate over $1.5M annually, securing key clients including AOL, MasterCard, Maybelline, Circuit City, USPS, New York Times, Kodak, Garnier, Roche, Schering-Plough, US Olympic Committee, Johnson & Johnson, and Kawasaki. • Exceeded revenue goals three consecutive years. • Grew Verizon revenue tenfold in two years. • Featured speaker at the Promotion Marketing Association national meetings. • Ranked as #1 revenue producer and leader in new business development since 2004.• Strategized and implemented an online interactive campaign for Storerunner.com that was ranked in the MediaMetrix Top 500, generated the third largest percentage of traffic growth for week ending July 23, 2000, and was ranked by Nielsen NetRatings as increasing monthly unique visitors 630%. -
Sr. Account ExecutivePhiladelphia Magazine 1995 - 1999Philadelphia, Pa, Us
Jodi Kerr Skills
Jodi Kerr Education Details
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Gettysburg CollegePsychology
Frequently Asked Questions about Jodi Kerr
What company does Jodi Kerr work for?
Jodi Kerr works for Realtime Media
What is Jodi Kerr's role at the current company?
Jodi Kerr's current role is SVP, Strategy & New Business Development at Realtime Media.
What is Jodi Kerr's email address?
Jodi Kerr's email address is jk****@****rtm.com
What is Jodi Kerr's direct phone number?
Jodi Kerr's direct phone number is +161033*****
What schools did Jodi Kerr attend?
Jodi Kerr attended Gettysburg College.
What skills is Jodi Kerr known for?
Jodi Kerr has skills like Social Media Marketing, Online Marketing, Strategy, Digital Marketing, New Business Development, Business Development, Integrated Marketing, Email Marketing, Strategic Planning, Loyalty Programs, Sem, Advertising.
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