The principle executor and and change agent being responsible for all day-to-day operations of the company including management of key strategic and financial project projects and initiatives. - Design and implement business strategies, plans and procedures - Set comprehensive goals for performance and growth - Establish policies that promote company culture and vision - Oversee daily operations of the company and all functional departments - Lead employees to encourage maximum performance and dedication - Evaluate performance by analyzing and interpreting data and metrics - Participate in expansion activities (investments, acquisitions, corporate alliances etc.) - Manage relationships with partners/vendors

Global DMS pioneered cloud-based valuation process management software and provides award-winning technologies and services to the mortgage industry. The company’s solutions help both residential and commercial clients make the valuation management processes easier, more efficient and more economical, while also staying compliant with all guidelines and regulations.Jody Collup oversees the overall daily operations of Global DMS and provides the underlying structure and balance that is needed to keep our company agile. She is responsible for the revenue generating departments' success as well as our external awareness and perceptions. Tasked with creating and implementing Global DMS' company growth and stability goals, she is an instrumental component of the Global DMS Executive Team.Jody is a dynamic, senior-level professional with over 25 years of experience working in all facets of management, operations and marketing. Her skill sets capture numerous areas including strategic planning and execution, company policies, corporate budgeting, staffing and organizational structure, general management as well as a specialty in marketing. Specific marketing areas of interest include brand management, public relations, media relations, advertising, customer communications, website management, trade shows, marketing collateral, project management, and social media.

As the Director of Marketing for Calyx Software, Jody Collup provided the vision and strategy for all marketing programs for six years. Drawing on almost 20 years of creative marketing experience in both for-profit and not-for-profit organizations, she led a dynamic communications team to new heights of productivity with initiatives into new and established channels, advancing brand awareness and driving financial performance results. Transforming the company’s strategy with a new marketing platform, she completely redesigned company website, implemented multiple social media programs and greatly increased company visibility through public relations. Jody’s leadership, ingenuity, and ambition delivered positive ROI for the company and firmly established Calyx as the brand to beat in the industry.

Brand management and development for the various departmental programs. Manage all aspects of the department’s product offering including: conceptualization, content development, creative development, production and maintenance. Oversee all public relations and advertising efforts for the department. Plan, manage and perform ROI calculations on all conference and trade show exhibits. Responsible for integration efforts between the various health-care provider departments in the organization. Provide marketing expertise and consulting efforts to all affiliate offices.

Worked with the R&D Engineers to create all of the product content for new and/or updated products that was delivered to the extensive network of Lennox vendors. We covered the typical outlets: website, collateral, trade shows, user groups and training seminars, product launch campaigns, etc.

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