Jody L. Jacobs, Mba Email & Phone Number

Pittsburgh, PA, US

Pittsburgh, PA, US

I manage a diverse portfolio of strategic projects for UPMC Central Pa., and UPMC Health Services Division. I support the senior executive team in developing growth, business development, and change initiatives that prepare and respond to market forces, and are aligned and integrated with the priorities of the organization. I serve as an in-house.

Pittsburgh, PA, US

I support the development and implementation of a 5-year strategic plan for the UPMC Pinnacle enterprise, ensuring that the plans meet strategic aspirations and deliver stakeholder value. I support and lead strategy initiatives for the office of the CEO including, but not limited to scenario development, service line category and market entry strategies.

Hershey, PA, US

• Key practice areas include:
• Serving small to midsized businesses and departments within large corporations with market research and analysis, strategic marketing plan development, organizational change initiatives, commercialization programs, and.
• Focus on training of best practices, employee/team engagement, relationship management, strategic implementation, business plan & presentation development
• Enable strategic marketing and change management strategies, training and employee development, service and product launches
• Employ customer engagement strategies, sales conversion strategies, lead nurturing, integrated online/offline omnichannel programs.
• Specialized in advancing business initiatives, negotiations, identifying and implementing new ventures, strategic facilitation and training, entrepreneurial business coaching

Lansdale, PA, US

Through a consulting assignment with Avid B4B, I served the chief marketing lead of this global company in building the market research and strategic marketing communications functions as a center of excellence. I embedded on site to support an organizational change initiative assessing existing procedures and programs, and leading change to implement best.

In collaboration with the CEO, I developed the client base of this capacity building consultancy working extensively with small- and medium-sized business, Fortune 500 organizations, and non-profits. This consultative practice focused on strategic alignment, marketing strategy, organizational design, collaboration methods and business and executive.

Lancaster, Pennsylvania, US

First entrepreneurial venture comprised of joining two partners in an established B2B marketing and consulting firm to achieve a 40 percent ownership stake in the business. Responsibilities included new business development, account management, marketing and industry relations, day-to-day business operations of the firm. Core practice areas concentrated on.

I was recruited to join the senior executive team to develop and launch a multicultural marketing start up providing B-to-B and B-to-C marketing services in the U.S. and South America. Additional responsibilities were to the parent company in developing protocols and training for the new business development and account service team: market assessment.

Lancaster, PA, US

• Oversaw $5M in sustainable agency revenue and developed a consulting team for a top 3 client for global business unit of Bosch Group for eight years
• Consulted clients to implement B-to-B marketing and sales programs to meet business objectives
• Developed and implemented global B-to-B marketing strategies with client and vendor partners to achieve business results
• Thought leadership approach designed to keep clients on the forefront of strategy, technology, and market trends including consultative sessions, training, and presentations
• Positioned role as an extension of Bosch Group’s corporate marketing function to ensure collaboration and client ROI
• Markets served included NAFTA, Europe, South America, Asia-Pacific

Developed and implemented change initiative to transition the company from silo'd business development and B-to-B marketing structure to a cross-divisional, vertical market strategy. Instituted first market analytics capability for the North American region. Developed key partnership with global headquarters in Sulzbach, Germany to achieve successful.

Smeal College Of Business Executive Master Of Business Administration (Mba), Strategy Implementation, Organizational Change, Marketing, Business Management, Entrepreneurship

Bachelor Of Humanities/Communications