Experienced digital marketer skilled in developing and executing data-driven strategies to drive online growth and brand awareness. Proficient in social media marketing, and influencer marketing. Passionate about leveraging analytics to optimize marketing efforts and deliver measurable results. Collaborative team player with a track record of successful cross-channel campaigns. Looking to connect and collaborate with fellow marketing professionals to foster meaningful connections and drive business success.
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Creative Strategy ManagerPopstarJakarta, Id -
Strategic Planning ManagerPt Metamind Ragam Formasi Teknologi Jun 2024 - PresentJakarta Metropolitan Area -
Strategic Planning ManagerPartipost Feb 2024 - Jun 2024Jakarta Metropolitan Area -
Sr. Influencer Marketing PlannerPartipost Dec 2022 - Feb 2024Jakarta Metropolitan Area- Build a media strategy driven by data and trends to achieve client communication objective.- Create media strategy to achieve client communication objectives through consumer insight, category competition, observation, and related research.- Communicate regularly with within and between other divisions.- Report regularly to head office based in Singapore.Pitches Won & Handled:- P*N- Gli**s- At**ck- En***on- Ho**sti**re E**er-C- Ho**sti**re F**- St***mar- I*G- G*vi -
Digital Media PlannerCrimson Agency Aug 2022 - Dec 2022Jakarta Metropolitan Area- Collect & analyze data to create media plan for media recommendation.- Review performance data of campaign to get any insight that can be implemented on the next client campaign to improve the result.- Implement media plan through various platforms such as META Ads, Google Ads & TikTok Ads.- Reporting regularly to internal teams and clients.Clients: - Red Hat (Singapore)- Samyang (South Korea)- Aloclair- Barito Pacific & Bakti Barito- Gazett.ID- Dulux- ChocodrinkPitch Experience:- BRI- Wingstop- Catylac -
Media PlannerIdea Imaji Mar 2021 - Aug 2022Bandung, West Java, Indonesia- Collect & analyze data to create media plan for media recommendation.- Review performance data of campaign to get any insight that can be implemented on the next client campaign to improve the result.Implement media plan through various platforms such as META Ads, Google Ads & TikTok Ads.- Communicates and coordinates with vendors such Influencer Agency, DOOH/OOH, & PR to support client campaigns.- Reporting regularly to internal teams and clients.Clients:- Mixagrip- Agate- AFTECH (Asosiasi Fintech Indonesia)- Pronas- ITDRI- Relaxa- Obida (Hong Kong) -
Managing DirectorMevindo Mega Karya Aug 2016 - Mar 2020Bandung, West Java, Indonesia- Serves as the leader of the company.- Oversight and responsibility for the day-to-day management.- Ensuring production can run smoothly to meet quality and quantity as well as delivery schedules.- Communicate and maintain good relations with clients.
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Strategic PlannerCoconut Commerce Indonesia Feb 2015 - Jul 2016Bandung Area, West Java, Indonesia- Build a strategy driven by data and trends to achieve client communication objective.- Create strategy to achieve client communication objectives through consumer insight, category competition, observation, and related research.- Communicate regularly with within and between other divisions.- Lead team members to drive media strategy, monitor campaign implementation, & sales.Clients:- Screamous (Retail, Clothing)- Invictus (Retail, Clothing)- The Sandal's (Retail, Clothing)- Japanese Station Shop (Retail, Clothing)- Persib Merchandise (Retail, Clothing)- Simamaung Store (Retail, Clothing)- Mexitalia (Retail, Clothing)- and more.
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Head Marketing & PromotionInvictus Clothing Ltd. Dec 2013 - Jul 2016Bandung, West Java, IndonesiaOne of local brand in fashion retail from Bandung, which also called 'distro'.- Developing & executing brand campaign.- Designing creative marketing & promotion strategy, online & offline.- Coordinating with other department such as Designer, Content Specialist & Sales Team.- Managing online distribution channel with E-Commerce website.- Managing website analytics.- Dealing & handling relationship with influencers such as media, talent, & celebrity.- Set up the Social Media Optimization (SMO) & Social Media Marketing (SEM).- Set up the Search Engine Optimization (SEO). -
Managing DirectorMake Your Jeans Oct 2010 - Sep 2013Bandung, West Java, Indonesia- Serves as the leader of the company.- Ensuring production can run smoothly to meet quality and quantity as well as delivery schedules.- Lead team members to drive creative content, monitor social media implementation, & sales.
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Account ExecutiveGroupon Indonesia Feb 2013 - May 2013
Jody Mevrayano Skills
Jody Mevrayano Education Details
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Institute Management TelkomBusiness, Management, Marketing, And Related Support Services
Frequently Asked Questions about Jody Mevrayano
What company does Jody Mevrayano work for?
Jody Mevrayano works for Popstar
What is Jody Mevrayano's role at the current company?
Jody Mevrayano's current role is Creative Strategy Manager.
What schools did Jody Mevrayano attend?
Jody Mevrayano attended Institute Management Telkom.
What are some of Jody Mevrayano's interests?
Jody Mevrayano has interest in Children, Economic Empowerment.
What skills is Jody Mevrayano known for?
Jody Mevrayano has skills like Branding Ideas, Marketing Strategy, Branding And Identity, Social Media Marketing, Entrepreneurship, Creative Marketer, Marketing, Brand Management, Fashion, Digital Marketing, Mobile Marketing, Online Advertising.
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