I am fascinated in the psychology behind our choices and on a mission to deliver best-designed products and services based on human-centered research. As a design leader, I believe everything we build should be tailored to the people who use them.I am a digital product professional with more than two decades of demonstrated experience in leading teams who launch large-scale redesigns and online marketing initiatives, and design for the human experience. I am immersed in user-centered research, design, and development. My experience includes information architecture, user experience research, usability analysis, product management, designing and implementing content management systems, and developing long-term governance strategies. I have proven success leading major corporate web initiatives while managing cross-functional teams and business responsibilities of the software development life cycle. Working within the Agile framework, I've lead teams who produce objectives under budget and on time. I am responsible for designing internal and external stakeholder digital products using research-backed analysis to inform experiences. Specialties: Conducting user research | Strategizing product plans | Product management | Requirements gathering and writing | User analysis and usability testing | Information architecture | Business and technological development | Content management | Corporate relations | Problem solving | Contract/vendor oversight and management | Developing employee career plans | Team development and management