Jody Spencer Email and Phone Number
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Jody Spencer personal email
Jody Spencer phone numbers
I am a strategic marketing and ecosystem leader for B2B software. I love engineering dynamic customer journeys, building partner ecosystems and enhancing customer experience to drive growth. I also co-host "In The Hot Seat," an influencer focused digital broadcast that discusses and debates CX and CRM challenges, on the PPN Network. I am passionate about creating a partner ecosystem as part of a GTM strategy. The value of developing relationships with partners at every level: strategic, System Integrator, Marketplace and consultative is paramount to success. When I'm not strategizing, building relationships, or hosting a show, I enjoy putting on my Sherlock Holmes hat and diving into the data. I love numbers, they don't lie. Analyzing data is key to not only increasing LTV and NRR, but also important to understand the customer and partner journey to drive change and ensure a positive experience.After years of working with developers, I've honed my skill at translating technical information for non-technical audiences to communicate the benefits and realize value for the customer.I am experienced across all marketing facets including: strategy | demand generation | product marketing | content marketing | integrated marketing | partner marketing | retention marketing | sales enablement | journey mapping | attribution | PLG | ABM | GTM | CX | CETechnology experiences includes: SaaS | PaaS | Managed Services | On-Prem | Cloud | API | SDK | ObservabilityMarTech Stack & Mops Skills: Marketing Automation (Marketo / Adobe & Pardot) | CRM (Salesforce) | Observability | ABM and PLG platforms | Analytics Software | Web CMS (Drupal and Wordpress) | SEO | Conversational Marketing | Video | Social
Locatorx
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Chief Marketing OfficerLocatorx Apr 2024 - PresentAtlanta, Georgia, Us
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Fractional CmoLocatorx Jul 2023 - Apr 2024Atlanta, Georgia, Us
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Gtm AmbassadorGtm Partners Jul 2023 - PresentGTM Partners is a leading company trying to change the way the analyst industry provides value to businesses. Focusing on the gaps and challenges with GTM motions and helping business flourish in any environment. No more pay to play. No more biased reports or recommendations. People that truly care about the success of your business regardless of size, budget, or market authority. -
Founding MemberRevroom Apr 2023 - PresentNew York City, UsRevRoom is a trusted space where curious revenue leaders are collaborating on the future of b2b go to market. -
Co-President Boston ChapterClub Cmo Apr 2023 - Present -
"In The Hot Seat" Co-Host / Co-CreatorPlayaz Productions Network Jul 2022 - PresentAtlanta, Georgia, UsA Bi-weekly show on PPN (Playaz Production Network), a digital influencer network created by Paul Greenberg and Brent Leary, influential thought leaders in CRM and CX. Each episode features an industry expert, analyst or customer and focuses on the challenges, opportunities and solutions implemented throughout the customer journey. In The Hot Seat (ITHS) covers all aspects of the customer lifecycle including education/awareness, acquisition, impact, and retention, as well as the technologies used throughout each phase of the customer journey including CRM, Marketing Automation, Support/Case Management, Logistics/Supply Chain.Watch all episodes on the PPN : https://www.playazproductions.network/show/in-the-hot-seat -
MemberRevgenius Mar 2023 - PresentNew York, Us -
MemberDeveloper Marketing Alliance Feb 2023 - PresentSan Francisco, UsTo market to developers, you need to think like a developer. Join our Slack community and never miss out again! -
Chief Marketing & Alliances OfficerSnowbound Software (Acquired By Accusoft 2022) Oct 2019 - Jan 2023Us• Developed a partner and channel ecosystem - Generating 43% of all new customer sales• Designed demand gen and outbound programs - Generating $27M Tier 1 pipeline opportunities• Strategized new pricing and packaging to transition from perpetual to subscription and introduce amanaged services offering• Built customer annual review program to influence product roadmap and increase satisfaction• Created a customer portal to simplify support processes and enhance self-service capabilities• Implemented ABM program for the BDR outreach team• Introduced PLG programs for viewer product• Conducted marketing and competitive intelligence• Key member of the the Executive Committee & the Mergers/Acquisition team - Gathered data, created pitch deck and presented to potential investors.Successfully acquired Q3 '22About our company: B2B software provider of advanced document viewing, conversion and collaboration solutions that augment electronic document workflows. -
Director Of Marketing And Partner RelationsSnowbound Software (Acquired By Accusoft 2022) Oct 2012 - Oct 2019Us• Implemented and configured CRM and Marketing Automation solutions• Rebranded and launched new VirtualViewer product suite - Generating 92% of new customer sales •Created SDR/BDR Department - Generating 25% of qualified Tier 2 pipeline opportunities• Expanded customer maintenance & renewal programs - 95% ARR
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Marketing ManagerSnowbound Software (Acquired By Accusoft 2022) Jul 2004 - Oct 2012Us• Created nurture campaigns to move from trial to purchase• Managed SEO/content programs - Increased referral traffic by 64% & organic traffic by 50%• Managed PPC - Reduced spend by 68% while maintaining qualified conversions
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Marketing ManagerBanta Integrated Media 1999 - 2004UsBanta Corp. was a major printing, imaging and supply chain management company (Acquired by RR Donnelley). Banta Integrated Media was the technology division of Banta Corp. Managed all in-person and online customer acquisition programsPresenter for our national customer acquisition education series / field marketingRe-branded and launched new suite of solutionsMember of the corporate branding team -
Public Relations CoordinatorPennsylvania Dental Association Aug 1997 - Nov 1998
Jody Spencer Skills
Jody Spencer Education Details
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Elizabethtown CollegeCommunications
Frequently Asked Questions about Jody Spencer
What company does Jody Spencer work for?
Jody Spencer works for Locatorx
What is Jody Spencer's role at the current company?
Jody Spencer's current role is 🧭Architecting dynamic customer journeys | 🤝Building cohesive partner ecosystems | 📈 Activating the right GTM levers to drive growth | 🔥#ITHS Co-Creator & Host | Advisor.
What is Jody Spencer's email address?
Jody Spencer's email address is js****@****und.com
What is Jody Spencer's direct phone number?
Jody Spencer's direct phone number is +161763*****
What schools did Jody Spencer attend?
Jody Spencer attended Elizabethtown College.
What skills is Jody Spencer known for?
Jody Spencer has skills like Lead Generation, Marketing Automation, Marketing Strategy, Email Marketing, Salesforce.com, Marketing, Social Media Marketing, Demand Generation, Seo, B2b Marketing, Content Management, Product Marketing.
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