Joe Colavito Email and Phone Number

Assumed interim role as National Sales Manager for two professional brands, Rusk and Babyliss pro representing $28 million portfolio of business.

Managed and partnered with network of General Managers and sales professionals to maintain, grow and develop $600 million portfolio of brands.- Developed and implemented sales business programs and curriculum based education platform for 3000 plus accounts resulting in sales growth of 18% per year.- Instituted a customer focus resource center providing support services focused on profit and loss analysis, business education, social media, customer service training, software applications, credit card systems and architectural equipment design.- Managed resource center that allowed for a change methodology for L'Oreal's beauty business supporting and maintaining brand identity, partnership relationships and establishing a communication platform.- Designed a diagnostic business tool for the measurement of the health of customer business and define key indicators for growth. Identified as a Customer Score Card. Co-created a complete Base Camp program for accounts where funding was limited.- Incremental growth for the L'Oreal brands was $100 million.- Worked with a sales team of 720, supporting a network of 275 special accounts generating revenue of $45 million.- Provided detailed market, competitive and industry analysis to support and grow existing brands coupled with strategically targeting the next generation of special accounts for business development.

Directed a national staff of 19 sales and education professionals servicing four independent distributors and L'Oreal owned distribution company, SalonCentric, to support 125 special accounts with sales of $20 million.- Selected educational presenter at national and regional sales meetings delivering Distributor Sales Consultant training with concentration on developing business building programs, developing strategic account plan and market analysis.- Served as an internal business resource developing key customer strategies with sales, marketing, media and education teams to deliver sustainable revenue growth of 8 - 10 %.- Organized and conducted quarterly sales and education meetings for 300 special accounts with program content focused on business development resulting with 8 - 18 % growth.- Director Special Accounts from 2004 - 2008.

Directed a staff of 13 sales professionals servicing four distributors covering Northeast, Southeast and Midwest territories.- Within first 3 years developed the business to 37 major accounts generating $9 million dollars.- Responsible for generating $60 million in sales with an achieved 10% annual growth.- Managed budget allocations, created fuel and promotional opportunities resulting in sustainable revenue growth and meeting gross margin targets.- Harmonized business relationships with Distributor Principals and key staff, to ensure customer satisfaction and positive relationships.- Conducted monthly sales meetings for a network of 120 Distributor Sales Consultants focusing on product introductions, sales techniques, business application tools, financial analysis and market place trends.- Incremental growth secured with focused sell-in and sell-thru of purchases, inventory turns and promotions.- Served as a coach for development and retention of sales professional and distributor sales consultants. - Business Development Manager from 1998 - 2001.