I help indie game developers, publishers, and brands take their community and social media efforts to the next level by combining engagement strategies I've come to rely on over my career and new ideas and tools I find to make engagement easier, more efficient, and more effective. I offer a variety of other services including strategy creation and direction, fractional/freelance work, influencer campaigns, and more.

In my role as Senior Community Manager, I served as Global Community Lead for NBA Infinite and SYNCED, and was responsible for creating and guiding global community and social media strategy. I led an internal community team and served as point-of-contact for our six international community teams. I helped increase engagement across our various community channels through innovative thinking. For example, I created and led the development of a custom Discord bot that allowed players to play a "stripped-down" version of PUBG Mobile directly on the game's North American server. We also made sure our team was visible and engaging with the community daily. Through this strategy, we were able to acheive our goals of increasing engagement, growth, and retention for the server.

In my role as Senior Social Media Manager at GameStop, I rebuilt the brand's social strategy from the ground up, and increased brand affinity by adopting a new, more conversation tone of voice, and leveraging trends to highlight the brand to our audience of 10 million + across all channels. I led 100s of social campaigns for titles such as Modern Warfare (2019), Borderlands 3, Madden NFL 20, Death Stranding, Animal Crossing New Horizons, Far Cry 6, and many more. During FY 2021, my work on the brand's social channels accounted for over $60 million in revenue, including over $5 million during our Black Friday/Cyber Monday campaign alone. This single campaign earned over 88 million impressions and over 2.5 million engagements. I also produced and co-hosted weekly livestreams to the official Twitch channel, allowing us to share our industry partners' games and products with our audience.

During my time at Gearbox Software, I was fortunate to work in some capacity on 13 shipped titles including Borderlands 3, Fortnite (physical edition), Borderlands The Pre-Sequel, Duke Nuken 3D 20th Anniversary World Tour, and many more. I had the opportunity to contribute to many facets of our player communications by working in Community, Social, Influencers, and Customer Support during my time there. In my final role there as Influencer Manager, I managed our database of content creators to work with on publishing projects such as We Happy Few and Bulletstorm Full Clip Edition, as well as coordinating with our publisher 2K on creator activity for Borderlands 3. Previous to that, I was the community manager, overseeing our forums, social channels, player feedback, bug reports, and also writing our official weekly update for Battleborn, the "Battleplan". Each week, I would coordinate with the dev and marketing teams to craft updates that would inform players about the latest news around the game, interviews with the team, and community spotlight feature called "Community Badass".

I was fortunate enough to break into the games industry thanks to Gearbox Software, and there's absolutely nowhere I'd rather be able to say I started my career. I worked hard during the interview process to stand out and show the team that I was passionate and that what I lacked in experience, I more than made up for in drive. In my initial role as "Community Sponge", as we called it (essentially a coordinator role), I waa tasked with helping to inform the creation of our the new forum platform using direct community feedback. I also served as the forum admin coordinating moderators and making sure everything ran smoothly. I had my first gaming industry tradeshow experience when I joined the team at PAX South 2015 for Gearbox's Community Day. This experience was seminal for me and cemented my desire to work in games.

Around the same time I was trying to break into the games industry, I created the Video Game Book Club podcast with a friend and started using it as a vehicle to learn the ropes of community building. As I honed the technical aspects of the craft, I also began learning everything I could about *actual* community and social media marketing and how to best build a community from the ground up.

Production Runner for such artists as:-Justin Timberlake-St. Vincent-Eric Church•Keith Urban•Garth Brooks•Martina McBride Taylor Swift•Nickelback•Cirque du Soliel•Ozzy Osborne •Slash•More

I specialized in real estate photography, photo editing and retouching, and creative photographic solutions.

Curated content for "GearTrap", a site dedicated to covering the musical instrument industry. Wrote articles in addition to editing and posting articles written by other contributors along with pictures, video, and other media. Maintained the site including design and branding. Also planned and executed GearTrap's World's Largest Pedalboard party for the NAMM convention in 2008, which set a world record for the world's largest pedalboard while raising money for the National Kidney Foundation.

Charged with maintaining relationships with and dealers on a daily basis.