Brand update, messaging, sales enablement, website development, content creation and paid advertisement.

Marketing Manager• Communications, marketing, and sales strategy • Program, messaging, and content development (e.g., presentations, brochures, videos, newsletters, case studies, and white papers) • Product marketing, brand, and logo creation • Website design and development• Adherence to corporate and product identity messagingOperations Manager• Provide daily leadership to designers and marketing managers, including scheduling• Review creative collateral (i.e., copy and visual)• Budgeting and project management for multiple customer campaigns• Implemented workflow software to coordinate marketing activities and track resources• Produce and manage contracts (e.g., statement of work and proposals)

• Provide daily accounting functions for Laffer Associates, Laffer Investments, and Laffer Advisors• Personal finance manager for Laffer household• Consolidated statements for combined enterprises, including board of director activity• HR and benefits administration (e.g., payroll, health care, and 401K)• Tax planning and preparation• Yearly audit of workman’s compensation plan and broker dealer financials

• Formed the committee overseeing the IT architecture for Seagram’s global network • Managed multiple, global projects, including the IT infrastructure for the flagship buildings in Manhattan and Santa Monica • Managed multiple vendors to design and build a data center• Designed and implemented a private, DSL network for Universal Studios’ executives