Joe Piccirillo

Joe Piccirillo Email and Phone Number

SVP, Distribution Research and Analytics @ A+E Networks
New York, NY, US
Joe Piccirillo's Location
New York, New York, United States, United States
Joe Piccirillo's Contact Details

Joe Piccirillo personal email

Joe Piccirillo phone numbers

About Joe Piccirillo

Media research executive skilled at finding the strategic solutions that drive revenue growth by utilizing qualitative and quantitative research. Experienced in several areas of research including advertising sales, category and account targeting, data analytics, programming, marketing and digital. Successful at working across business units and making impactful contributions. Superior organizational, communication and interpersonal skills. Effectively managed and coached productive research teams. Conducted studies on multi-platform initiatives for clients, as well as mobile and advanced advertising consumer research. Developed VOD and TV Everywhere estimates and revenue projections for ad sales and finance. Wrote weekly competitive insights for a large internal/external audience; collaborated with PR on Upfront positioning. Consulted with programming executives on acquisitions and scheduling.

Joe Piccirillo's Current Company Details
A+E Networks

A+E Networks

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SVP, Distribution Research and Analytics
New York, NY, US
Website:
aegm.com
Employees:
2240
Joe Piccirillo Work Experience Details
  • A+E Networks
    Svp, Distribution Research And Analytics
    A+E Networks
    New York, Ny, Us
    View
  • A+E Networks
    Svp, Distribution Research And Analytics
    A+E Networks Mar 2017 - Present
    Nyc
    Oversight of Distribution Research, Marketing Analytics, CRM, and Data Tools and Analytics supporting Distribution Sales, Marketing, and other departments across A+E Networks.
    View
  • A&E Television
    Project Consultant
    A&E Television Sep 2016 - Mar 2017
    Nyc
    View
  • Standard Media Index
    Analytics Consultant
    Standard Media Index May 2016 - Jan 2017
    Greater New York City Area
    Advising on the applications of new data products; produce sales materials for the CEO; train new employees on the utilization of SMI products and systems.
    View
  • Discovery Communications
    Vice President, Cross Networks Research And Marketing Resources
    Discovery Communications Jan 2008 - Apr 2016
    New York City
    Directed the Cross Networks Ad Sales Research Team which provided competitive insights, network positioning, updates on VOD and TV Everywhere measurement, category and account analyses for advertising sales, distribution, PR, planning and management.
    View
  • Turner Broadcasting
    Sr. Vice President, Research (2004-2008); Vice President, Tnt Ad Sales Research (1998-2004)
    Turner Broadcasting Sep 1998 - Jan 2008
    New York City
    Executive oversight of the New York-based Ad Sales Research Department supporting the Entertainment division of Turner Broadcasting, which includes TBS, TNT, TruTV, Cartoon Network, Adult Swim, Turner Sports and Turner Entertainment Digital. Led consumer research initiative focused on mobile and advanced advertising. Created network positioning for ad sales, collaborated with programming and marketing teams, and conducted quantitative and qualitative custom research studies.
    View

Joe Piccirillo Skills

Media Research Digital Media New Media Media Planning Digital Marketing Integrated Marketing Advertising Advertising Sales Television Media Buying Digital Strategy Customer Insight Comscore Broadcast Broadcast Television Strategic Partnerships Sponsorship Mobile Marketing Radio Marketing Research Media Strategy Mobile Advertising Content Strategy Analytics Online Advertising Social Media Measurement Omniture Content Development Cross Platform Development Audience Measurement Sales Research Web Analytics Nielsen Interactive Advertising Advertising Research Interactive Marketing Entertainment Brand Development Vod Online Marketing Video Strategy Market Research Quantitative Research Competitive Analysis Management Marketing Marketing Strategy

Joe Piccirillo Education Details

Frequently Asked Questions about Joe Piccirillo

What company does Joe Piccirillo work for?

Joe Piccirillo works for A+e Networks

What is Joe Piccirillo's role at the current company?

Joe Piccirillo's current role is SVP, Distribution Research and Analytics.

What is Joe Piccirillo's email address?

Joe Piccirillo's email address is jp****@****hoo.com

What is Joe Piccirillo's direct phone number?

Joe Piccirillo's direct phone number is 1 (212) 210*****

What schools did Joe Piccirillo attend?

Joe Piccirillo attended St. John's University.

What skills is Joe Piccirillo known for?

Joe Piccirillo has skills like Media Research, Digital Media, New Media, Media Planning, Digital Marketing, Integrated Marketing, Advertising, Advertising Sales, Television, Media Buying, Digital Strategy, Customer Insight.

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