I am a freelance digital design and strategy consultant, most usually hired for Creative Concepting, User Experience Design, and User Strategy.🧠 Lead tip-to-tail design and strategy services on a contractual basis for a wide variety of clients, from web-tools to narratives to marketing campaigns📐Create initial blue-sky charettes to discover stakeholder goals, user feedback, and previous efforts to allow clients to start project cleanly🎨 Lead creative sprints that reveal ideal user flows and create logical, scalable solutions to complex problems❤️ Use my deep knowledge of design, illustration, motion, and narrative that turns a project that is merely functional into one that is loved and desired💬 Run user testing and manages deployments so that the product is tested, faithfully deployed and running smoothly before hand off👏 Manage team of subcontractors that are used to create digital offerings📈Clients include Microsoft, Adobe, Subpop Records, and the Democratic Party.

Lead the Product and Design teams at Formidable for global clients, including Nintendo, Puma, Starbucks, Walmart and many others. Grew revenues YOY for the team by 300%, ending the last full year at 4m in billable income. Grew the team from 1 to 25, including PMs, design technologists, researchers, and product thinkers.Formidable was acquired by Nearform in 2023.

Design Lead for one of the universes most respected engineering firms, helping establishing a design practice for a consultancy that handles mainly javascript digital products. Responsible for establishing internal design standards, building out team of designers, and making sure design is blended seamlessly into the tip to tail approach of building things.• Leads both internal design efforts and manages design client engagements. • Manages team of designers and makes sure their workflow, creative output, and concerns are listened to and resolved.• Works closely with VP of Marketing to ideate and implement marketing efforts to further the Formidable brand• High-level management of all external design engagements, high-level ideation, UX flow validations, day to day client management, and when needed, contractor management.• Assists VP, Business Development in responding to RFPs and external requests around design, included light spec proposals, pricing, and resourcing.

Primer&Co. was an innovative digital storytelling microagency for mission-driven clients.• Conceived of company, digital products, and structure of burgeoning creative shop• Led UX and UI team of Webby-winning digital products• Acted as creative lead of heavy-illustrated and interactive digital products• Managed teams of subcontractors that are used to create digital offerings• Led team in creation of pitch decks for new clients, included strategy and stance briefs• Clients included the GR Dodge Foundation, the Red Cross, and Human Rights Watch.

GYST was a VC-funded digital document startup that allowed users to purchase, rate and manage the essential documents for end-of-life and emergency care. GYST was acquired by Cake in 2018.• Helped lead initial conceptual discussions around what the service would be, who it would help, and what form the service would take• Led top-to-bottom conception, stakeholder-interviews, and initial UX offerings of new new digital product, building a new service from the ground up• Conceived of design for creation of cohesive, beautiful and functional site that satisfied all stakeholder goals• Worked closely with developers to make sure strategic vision was implemented as intended

Glympse is a venture-capital funded start-up that creates a location-sharing API and related consumer and commercial applications that leverage that API.• Implemented design strategy refresh and built out design team to ensure alignment between resources and strategic goals• Brought brand and collateral up to current design trend standards• Led user research, user experience and visual design for entirely reimagined consumer app offering• Led UX of commercial offerings variations, working with partner teams to satisfy external stakeholders as well as internal needs

Tether is a full-service design agency.• Facilitated new client discussions around desired goals for a new digital offering, taking multiple sources of feedback into account• Implemented top-to-bottom concepts, customer-interviews, and initial UX offerings of client-focused digital services, creating suites of options that all satisfied client goals• Led visual design team for creation of cohesive, beautiful and functional site that satisfied all stakeholder goals• Communicated with developers to ensure project vision was implemented as intended

pinch/zoom was a mobile innovation agency, consulting for national and international clients.• Helped lead initial conceptual discussions around user experience, blue-sky innovations, and what the clients’ future could look like• Created narrative user-flows and UX solutions for wide variety of clientele• Led visual design for digital client products

Wilson RMS is a digital direct marketing agency.• Created narrative user-flows and UX solutions for wide variety of clients• Led visual design for digital client products.

The Echo Team was a venture-capital funded digital game company• Helped create concept, narrative and structure of one of the first collaborative Facebook games• Led tip-to-tail UX and UI on complex, rich media video game• Led marketing and advertising team to create viral campaign of animations and wild postings to promote new Facebook game

Squonk Studios was a small design and development studio for local and national clients.• Led design services on for a wide variety of clients, from web-tools to platforms to marketing sites• Led design in creation of proposals for new clients, modeling goals and offering new clients comprehensive menu of services• Created all internal collateral, include brand, logo, and brand book

Venables, Bell & Partners is an internationally-recognized advertising agency.• Designed collateral for wide variety of client services, both digital and analog• Assisted art directors on concepting of new pitches and internal strategic efforts