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With an extensive background spanning law, government relations, accounting, benefits consulting, branding and digital marketing; I bring a unique perspective to the table, bridging the gap between complex regulatory environments and client-facing solutions. My experience working with middle-market firms has honed my ability to balance strategic vision with hands-on execution, ensuring that initiatives are not only innovative but also operationally feasible and aligned with organizational objectives. A dedicated leader and a trusted advisor to management, whose experience, ability and passion engages, motivates, and inspires excellence across the enterprise. EXPERIENCE:- Account-Based Marketing (ABM)- Advertising- B2B Marketing- B2C Marketing- Branding- Brand Strategy/Brand Positioning- Business Development- Business Strategy- Buyer Personas/Customer Journeys- Channel Marketing- Client Events- Co-Brand Alliances- Co-op Advertising- Content Management Systems (CMS)- Content Marketing Strategy- Competitive Intelligence Research & Analysis- Conversion Marketing- Copywriting- Corporate Branding- Cross-Sell Initiatives- Customer Engagement Marketing- Customer Experience (CX)- Customer Relationship Management (CRM) systems & strategy- Customer Segmentation & Targeting- Data Analytics- Demand Creation- Demand Generation- Digital Marketing/Paid Search- Direct Marketing- Email Marketing - Employee Experience (EX)- Employee Rewards Programs- External Communications (Strategies & Initiatives)- E-Commerce- Geofencing- Geotargeting- Google Analytics- Graphic Design & Art Direction- Inbound Marketing- Influencer Marketing- Infomercial Production & Distribution- Integrated Marketing Communications- Internal Communications (Strategies & Initiatives)- Joint Venture Strategic Partnerships- Key Performance Indicators (KPI)- Lead Generation- Loyalty Rewards Programs- M&A Communications- Market & Competitive Intelligence- Market Planning- Market Segmentation- Marketing Automation- Marketing Analytics, Measurement & Analysis- Omni Channel Marketing- Paid Search- Pay Per Click (PPC)- Podcast Production- Post-Acquisition Brand Integration- Public Relations- Push Notifications- Retargeting- Sales Enablement- Scriptwriting- Search Engine Marketing (SEM)- Search Engine Optimization (SEO)- Social Media Marketing- Sponsorships- Strategic Planning- Subject Matter Experts (SME) Marketing- Thought Leadership Strategy- Trend Research & Analysis- Website Development- Video Production
Cona Elder Law
View- Website:
- conaelderlaw.com
- Employees:
- 38
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Chief Operating OfficerCona Elder LawMelville, Ny, Us
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Chief Marketing OfficerDavidoff Hutcher & Citron Llp Nov 2021 - PresentNew York, Ny, Us -
Chief Brand StrategistTesori Digital Marketing Jun 2021 - Nov 2021Huntington, New York, Us -
Vice President MarketingUsi Insurance Services Apr 2019 - May 2021Valhalla, Ny, Us -
Chief Marketing OfficerChernoff Diamond Mar 2012 - Apr 2019
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Dir. Of Marketing & Business DevelopmentMeyer, Suozzi, English & Klein, P.C. Jan 2004 - Mar 2012Garden City, N.Y., Us -
Adjunct ProfessorLong Island University Jan 2004 - 2010Brookville, New York, UsDeveloped course curriculum and taught Branding to undergrad students as an adjunct. -
Vp/Brand Strategy & Business DevelopmentHld Communications 2002 - 2004Mineola, Ny, UsHeaded up Brand Strategy and Research as well as Business Development. Closing 75% of new business pitches and generating millions in new revenue on B2B and B2C brands. Client consulting experience: Albanese Organization, Altana/Fougera Pharmaceuticals, Banfi Vintners, Cradle of Aviation Museum, First American Title Insurance, Harvey Electronics, Maimonides Medical Center, Margolin Winer Evens, NYU/Langone Health, Riverhead Building Supplies, Yupoong International. -
Vp/Brand Strategy & Business DevelopmentRabasca + Company 2000 - 2002Lead Business Development and Brand Strategy for a boutique agency that consistently punched outside its weight class. Clients consulting experience: American Express Global Banking, Astoria Federal Savings Bank, Aveda, Catholic Health System, Liz Claiborne Cosmetics, New York Islanders, Nikon, Meenan/Petro Oil, Palm Bay Imports, Pernod Ricard, Philips Electronics, Tamron Lenses, Tiffany & Co.
Joseph Benty Skills
Frequently Asked Questions about Joseph Benty
What company does Joseph Benty work for?
Joseph Benty works for Cona Elder Law
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Joseph Benty's current role is Chief Operating Officer.
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