Joe Berkeley Email & Phone Number

Boston

My firm creates content by any means necessary. We have the capability to create everything from inspired environmental portraits to a commercial on the winter Olympics for one of the most successful privately held companies in the world. I was the writer and agency of record on the "Roger that!" Shields MRI, Tom Brady commercial that went viral. Other clients include Nike, Arbella Insurance, the US Olympic Sailing Team, Sail Newport, One Door, LoJack, Harvard Medical School, Fox Film Studio, independently-owned ad agencies, giant ad agencies, and production companies. Won four pitches and five national championships. Published in various newspapers, magazines, blogs. Won Press Association award for Sports story. Check out my website, joeberkeley.com

-Group Creative Director/Writer on Liberty Mutual, Commercial Insurance-Created 17 videos, print, website, that brought brand to lifeGCD on Dunkin' Donuts -Responsible for the Creative product: TV, radio, POP, digital, etc.-50 TV spots, 100 radio spots, 600 POP pieces per year.-Sales up 3.5% per month since taking on the job.-Meet with Dunkin' CEO, CMO, marketing team, franchisees.-Lead and manage a team of 10 creatives.-Group Creative Director on Smucker's, turned account around-Group Creative Director/writer on Samaritans, campaign written up in The Globe, The Times, covered on Today Show-Creative Director/writer on Home Base, work with client General Jack Hammond and agency founder Jack Connors-Board member of Boston Police Foundation and Courageous Sailing Center.

Greater Boston Area

-Partnered with Dave Gardiner as Group Creative Director/Writer-Ran Chili's, Fidelity, Crime Stoppers, Business Leaders for Sensible Priorities-Received commendations from Governor of Massachusetts, Boston Police Chief, Mayor of Boston-Won every award in the business for creativity-Won Hill, Holliday's man of the year award in honor of Tom Woodard-Won new business pitches: Chili's, Novartis, EMC, Thermo

Boston

-Joined Hill, Holliday to be a writer/ACD on Fidelity-Worked with client on daily basis-Sold and shot commercials featuring Peter Lynch-Worked with living legend Dick Pantano on AMD microchips

-Wrote Coca-Cola commercials. Highlight was when President Clinton told the President of Coke, Ike Herbert, he loved a holiday spot I wrote.-Presented to Ike Herbert, President of Coke, who was quite a character.-Wrote AT&T commercials, one "Paddle Ball" won an AICPA award.

-Worked for the legendary Jon Goward at ClarkeGoward.-Won Hatch bowls and NEBA cubes for clients like The Colonnade Hotel, Brigham's, Indian Head Bank, Old Sturbridge Village.-ClarkeGoward is where many started, including Mike Sheehan, David Lubars, Don Pogany, Risa Mickenburg. It's a shame it went out of business.

Certificate, Canon C70 Cinema Camera, Pass

Took a deep dive into the Canon C70 with cinematographer Eric Walker.

Certificate, Pass

Master Class in Canon cinematography with Rubidium Wu.

Commercial Photography

Studied Natural Light, Studio Techniques and Advanced Studio Techniques with Aussie Black and White Fashion Guru Peter Coulson.

Portraiture And Locationology

Adobe Premiere

Joe Mcnally Handshake, Commercial Photography

Bachelor’S Degree, Photography

The Peter Hurley Headshot Intensive is a training session with the best headshot photographer in the world.

Pass

Studied composition, exposure, color and light with the greatest nautical photographer of all time.

Master Class, Digital, Pass

Learned about new possibilities. Embraced digital.

Ba, English, 3.67 Average

Activities and Societies: Captain of the Tufts Sailing Team Worked with Coach Ken Legler to run the team Participated in roughly 3000.

Graduated With Honors, Preferred English/History, Tolerated Math

Activities and Societies: Sailing team with Coach Lesley Independent study with Mr. Hollins Both of the above changed my life.