Joe Blandini Email and Phone Number
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I lead a talented, highly trained business development, sales and clinical team that drives the growth of our portfolio of award-winning, disruptive medical technology and medical devices that improve lives and restore function. My team builds clinician and patient confidence through evidence-based technology intervention, product education, and support through a very high-touch customer and sales approach that differentiates Bioness from other providers in our industry. Our B2B enterprise customers, such as health systems, hospitals and ambulatory surgery centers, and our B2C customers in our direct-to-consumer business have looked to my cross-functional team for the guidance they need to make the right technology decisions for health outcomes. Customers know that they can count on the company for medical technology innovation, staying agile and continuously on the cutting edge. Our field team keeps our finger on the pulse of emerging needs and finds ways to expand how we serve health providers and patients.I’ve helped shape the company’s evolution from inception through multiple scale points, leading growth and complex sales from our early market development days to now being a standard of care for 90+% of the rehabilitation marketplace. I’ve been fortunate to be part of this pioneering, exponential and entrepreneurial growth, building and scaling sales operations, recruiting, driving demand, managing and aligning new talent, and developing lasting customer and partner relationships. Featured expert on MedTech Gurus podcast 2020 discussing healthtech, COVID response, and education-based medical technology sales.
Bioventus
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Vice President Sales - Direct To ConsumerBioventus Jan 2024 - PresentDurham, Nc, Us• Develop and execute strategic business plans for the Direct to Consumer segment.• Responsible for generating 50% of division revenue.• National sales leadership, quota development, new product launches, CRM management and development, and lead generation initiatives.• Restructure, build, and streamline both inside and field sales teams to maximize efficiencies and revenue growth.• Collaborate with IT, Patient Access, Finance, Marketing, and Operations to improve and finalize process integrations.• Manage a team of approximately 50 Inside and Field Sales professionals, including regional and national directors responsible for lead screening, patient technology screening and scheduling, consumable sales, and closing sales for both cash and insurance-based Direct to Consumer capital business.• Focus on developing MD, PT, and OT referrals to drive growth.• Enhance CRM capabilities with automations, conduct due diligence for adopting omnichannel and AI-based call center technologies, and develop new forecasting methodologies.• Establish a new department focused on post-sale clinical service and support, increasing sales capacity and resulting in a 15% revenue increase.• Oversee marketing communications to optimize digital lead generation.• Collaborate with finance to improve insurance billing and reimbursement practices.• Implement leadership strategies that equip directors and their teams with the tools and strategies needed for success, prioritizing a patient-first approach.• Develop incentive compensation structure for individual contributors and sales leadership
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Area Vice President Us SalesBioventus May 2022 - Jun 2024Durham, Nc, Us• Lead a field sales team of ~50 field FTEs including Region Directors, Territory Managers and Clinical Specialists • Develop and implemented nationally forecasting processes and strategies resulting in record growth, while maximizing margin and EBITDA.• Develop and standardize formal sales processes for both capital equipment and direct to consumer product lines to maximize revenues.• Key decision maker on new product development strategy and development Develop and implement leadership strategies to our directors and their reports with the tools and strategies needed to be successful using a patient-first approach to our business. • Develop cross functional strategies to maximize field communication with finance, patient access, operations, IT, and marketing
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Vp, Business DevelopmentBioness Inc. Jul 2019 - Nov 2022Valencia, Ca, UsLead sales management, operations, process and analytics to drive the growth and visibility of our medical devices and medical technology platform into rehabilitation product markets. Hire and mentor sales staff, build brand awareness, develop go-to-market strategies, manage/realign teams and develop distribution partnerships to deliver sustainable business development. My sales group leads and supports new product launches, enterprise partner implementations, and clinician training for multiple territories across the US and Canada. -
Director, Business DevelopmentBioness Inc. Apr 2016 - Jul 2019Valencia, Ca, UsManage the activity of Business Development Managers, Business Development Reps, and Clinical Specialists. Develop sales processes to maximize growth, recruit new talent (sales and clinical), develop and nurture corporate account relationships, and develop product launch sales plans for medical devices in the rehabilitation marketplace. Build and share ROI strategies to help customers recognize the value of our products, and identify and disseminate best practice guidelines for various sales channels. Lead market strategy for implantable device as well as other innovative medical device technologies.
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Business Development Management, Sales, Clinical Training LeadershipBioness Inc. 2004 - 2016Valencia, Ca, UsSupervised 14 direct reports, including business development representatives, clinical specialists, and marketing liaisons for a cutting-edge medical device manufacturer and distributor focused on the development and distribution of neuromodulation and functional electrical stimulation technology. Recruited new talent, created short- and long-term sales goals, conducted market research and created strategic product launch and marketing plans. Maintained client and strategic partner relationships. Instrumental in the creation of marketing collateral and training materials, and assisted in the development of regional/national marketing initiatives. Conducted ROI and clinical benefits presentations for key clients, oversaw the development of regional trade shows and exhibits, and maintained regional marketing and travel expense budget. Conducted research on targeted diagnoses, compile demographic data, coordinate focus groups, and develop a financial analysis on cost-to-launch vs. market potential. Promoted into management role after 2 years of successful sales performance.
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Rehabilitation Sales Consultant / Field TrainerPerformance Health (Formerly Sammons Preston/Patterson Medical) 2002 - 2004Warrenville, Illinois, UsProvided territory management services for the largest rehabilitation product supply company in the US. Conducted pricing analyses on current facility equipment to provide accurate cost / benefit proposals. Developed account relationships with large hospital systems, corporate rehabilitation clinics, and key product dealers throughout New England. Trained national sales teams on specialty products and educated clinicians on new product lines to increase referrals. Collaborated with marketing team to increase product sales and exposure. Performed educational workshops at national trade shows. -
Rehabilitation Sales Consultant / Field TrainerSmith & Nephew 2000 - 2002Watford, Hertfordshire, GbManaged the New England territory. Served as field trainer providing sales and clinical educational services for new hires within the Northeast region, and provided national training for new product launches. Managed personnel restructuring and territory realignment efforts during merger with Sammons Preston Rolyan. Active member of the sales force advisory panel. -
Occupational TherapistMount Auburn Hospital 1997 - 2000Us -
Occupational TherapistBrigham And Women'S Hospital 1995 - 1997UsUpper Extremity Specialist
Joe Blandini Skills
Joe Blandini Education Details
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Tufts UniversityOccupational Therapy/Therapist -
University Of Massachusetts AmherstIndustrial And Organizational Psychology
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Unh Peter T. Paul College Of Business And EconomicsBusiness
Frequently Asked Questions about Joe Blandini
What company does Joe Blandini work for?
Joe Blandini works for Bioventus
What is Joe Blandini's role at the current company?
Joe Blandini's current role is VP, Sales, & Business Development, Direct to Consumer, Bioness ~ Sales Management, Marketing, Team Development & Training | Innovative, Evidence-Based Medical Technology.
What is Joe Blandini's email address?
Joe Blandini's email address is jb****@****uth.net
What is Joe Blandini's direct phone number?
Joe Blandini's direct phone number is +160365*****
What schools did Joe Blandini attend?
Joe Blandini attended Tufts University, University Of Massachusetts Amherst, Unh Peter T. Paul College Of Business And Economics.
What skills is Joe Blandini known for?
Joe Blandini has skills like Product Launch, Medical Devices, Healthcare, Sales Operations, Leadership, Strategy, Sales, Business Development, Product Marketing, New Business Development, Sales Management, Management.
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