Joe Farr Email & Phone Number

• Counsel clients through the MBA admissions process, including admission strategy, school selection, essay writing, résumé development, GMAT preparation, and interviewing.

Northridge, California

• Teach SAT & ACT Prep courses, State Test Prep material, Math (beginning math through Precalculus), Math Edge, Study Skills, Academic Reading, Academic Writing, Robotics, and Coding.

Greater Los Angeles Area

• Founded Trey Mojo Productions for the creation and sales of original production concepts.• Conducting interviews, developing historical content, and managing fundraising for the biographical book on Coach Willie Jeffries, the first African American head football coach in NCAA Division I-A.• Conceived, produced, and edited YouTube versions of the "There It Is" podcast, increasing subscriber base by 200%.• Developed a docu-series on the Los Angeles Ballet, sought financing, and sought production deals with potential studio and/or network partners while developing storylines for the proposed series.• Provided multi-platform marketing strategies for the independent documentary You Belong to Me, including DVD and VOD sales, grass roots showings of the documentary, and on-air promotions.• Provided coverage and script notes for various screenwriters for content and marketability, leading to consideration by ABC Studios, CBS, USA Network, and various other studios and networks.• Developed and managed a promotional plan for Coach Jeffries to raise the profile of his life and career, leading to coverage on The 2 Live Stews (radio), The John Thompson Radio Show, ESPNews, a live chat on ESPN.com, and print.• Enabled Coach Willie Jeffries’ induction into the College Football Hall of Fame in 2010 by creating a successful campaign including recommendations from Coach Herman Boone (Remember the Titans), Congressman Jim Clyburn, Senator Lindsey Graham, Coach Lou Holtz, Rev. Jesse Jackson, Coach Steve Spurrier, and a host of politicians, former NFL players, coaches, and educators.

• Advised clients on all aspects of business school admissions, including school selection, essay writing, resumes, GMAT preparation and interviewing.

Santa Monica, California

Development• Identified content opportunities, negotiated content licensing in various genres, and oversaw their creative direction from conception to completion. • Managed the pre-production, production, approval process, and story development of Behind These Walls – a documentary focusing on the San Quentin Prison tennis team.• Conceived the idea for the program The Making of 16-LOVE and managed the development of the special from inception to air.• Developed a tennis reality program with the creator of the Real Housewives franchise, Grips Challenge (first tennis-themed game show), Court Kids (reality program on teen players), and Inside College Tennis (magazine series).• Spearheaded the programming, production, content, and marketing strategies for Tennis Channel’s 10th Anniversary celebration.Acquisitions• Earned Tennis Channel over $700,000 in revenue for acquired, time buy programs at no cost to the channel.• Enabled successful negotiations for coverage of the French Open (eleven-year term), Wimbledon Primetime (twelve-year term), the Australian Open (four-year term), the ATP Tour (five-year term), and the WTA Tour (six-year term) by developing business strategies and supplementary negotiations, including footage for Tennis Channel original programs, Classic Match rights, and a substantial increase in live tournament coverage.• Increased French Open live coverage ratings by 16% and French Open Tonight ratings by 26% by conceiving and implementing a new programming strategy for the tournament.• Successfully negotiated several multi-year tennis packages including a five-year rights contract for a seven-tournament tennis package accounting for over forty-two hours of original match play content annually. • Managed the acquisitions and tournament budgets, identifying savings opportunities, areas for expansion, and new properties to procure.

Bristol, Connecticut

• Won the NAMIC Vision Award for best news and information program for Seasons of Change: The African American Athlete; developed the program’s theme and style, and managed the crew and $375,000 budget. o 2002 panelists were Marion Jones, Nikki McCray, Steve McNair, Charlie Scott, Art Shell, Kenny Smith, Tommie Smith, and Dave Stewart. Host was John Saunders. o 2003 panelists were Eddie George, Reverend Jesse Jackson, Richard Lapchick, Bobby Mitchell, John Thompson, and Howard White. Host was John Saunders.• Executive produced Relatively Speaking: George Foreman and Relatively Speaking: Joe Dumars.• Developed storylines, theme, and branding for coverage of college football, college basketball, and Major League Baseball seasons.• Repositioned and branded ESPN’s Black History Month initiative by overhauling the programming, revolutionizing the program schedule, and co-developing an advertising and public relations campaign.• Spearheaded ESPN’s negotiation strategies for the 2010-2016 Olympic Games and created a programming schedule and coverage plan for ABC, ESPN, ESPN2, ESPN Classic, ESPNews, ABC Family, and ESPN.com.• Increased profitability on the Boston Marathon, USA Track & Field package, and the World Swimming & Diving Championships by negotiating barter deals and increasing the ratings through improved air schedules.• Provided innovative strategic planning, departmental coordination for a unified theme, and negotiation support in the successful negotiations for ESPN’s NCAA Tournament package.• Increased the network’s ratings for college basketball, college football, and NCAA Tournaments by identifying the best games and determining the schedule that maximizes the ratings potential.• Created a promotional platform and served as the event manager for acquired events such as the Big League Challenge and the MLB Players’ Choice Awards, increasing ratings and revenues for ESPN and the MLBPA.

Bristol, Connecticut

• Created a promotional platform and served as the event manager for acquired events such as the Big League Challenge and the MLB Players’ Choice Awards.• Prepared program factsheets prior to contract preparations for acquired events.• Prepared schedules to track competitive sports programming.• Researched/prepared background reports to support potential acquisitions.• Confirmed program delivery schedules. Reviewed program proposals.• Supported Program Planning staff including extensive schedule changes and inputting schedules and ratings analyses.

Bethesda, Maryland

• Developed an affiliate database.• Managed the monthly mail-out to affiliates.• Designed promotional items for HTS programming.• Designed portions of the HTS website.• Aided in developing the Baltimore Orioles television schedule.• Created a broadcast fax system for the marketing department.• Worked as a grip for the Racing From Rosecroft harness racing show.• Trained as stage manager for collegiate basketball games.• Provided feedback for customers/fans who wrote to the HTS website.• Produced radio copy describing HTS programming.

Greensboro, North Carolina

• Supervised the operations of the ACC Men’s & Women’s Cross Country and the ACC Men’s & Women’s Soccer Tournaments & banquets.• Supervised the 1998 NationsBank ACC Football Banquet.• Developed the ACC’s first set of guidelines for running the Cross Country and Soccer championships.• Developed a gender equity report for the Athletic Director’s meeting.• Produced directories for the ACC’s soccer and baseball officials.• Designed the program booklet for the 1998 ACC Football Kickoff.• Developed the 1999 NCAA Women’s Basketball East Regional Tournament Manual.• Managed the operations of the 1998 ACC Football Kickoff.• Conducted the operations of the ACC Men’s Basketball referees clinic.• Managed the operations of the 1998 ACC Operation Basketball.• Designed the ACC Futures Nomination Folder.• Created a Sportsmanship Reporting Form to help oversee all ACC sports.• Developed a quarter-page ad for the ACC for the Gate City Open Golf Classic.• Directed the operations of the 1998 Gate City Open.

Master Of Business Administration (M.B.A.), Marketing And Leadership

Activities and Societies: Black Business Alliance (BBA), Creator and Producer of SOM Night Live• Appointed President of the Black Business.

Bachelor'S Degree, Economics

Activities and Societies: Manager for the Men's Basketball Team, campaign staff for Lino Marrerro, member of the Independent Student.

High School

Activities and Societies: Video Yearbook Club, Manager for the Men's Basketball Team, Howard Hughes Pre College Program in the Biological.

Education record

Activities and Societies: Manager for the Men's Basketball Team• Silver Medalist for the National Latin Exam (1991) • Gold Medalist.