Designed and implemented comprehensive social media strategies to align with Amax's business goals, driving engagement and growth across multiple platforms for all 3 of the brands owned by AMAX.. Conducted thorough research on benchmark trends and audience preferences to inform content creation and strategy development. Generated and shared daily engaging content, including original text, photos, and videos, enhancing Amax's online presence. Collaborated with internal teams, such as Operations, Sales, and Customer Support, to ensure brand consistency and cohesive messaging.Developed and managed AMAX's social media calendar for all 3 of the brands, ensuring seamless coordination across various channels.Proposed and implemented innovative features like video content, promotions and competitions to boost brand awareness and audience engagement.Engaged with followers by responding to queries promptly and monitoring customer reviews to improve satisfaction.Utilized social media management tools like Sprout Social and SEMRush for efficient content management and analytics.Delivered targeted paid advertising campaigns, enhancing impressions, clicks, conversions, and brand visibility.Stayed up to date with the latest technologies, design tools, and social media trends to keep AMAX's digital presence competitive.Produced AMAX's social content, resulting in a significant audience engagement within a short period.Provided training to internal teams on social media best practices and personal branding, empowering them to leverage digital platforms effectively.

Worked collaboratively with different teams and executives to create brand social content and strategy. Expanded HITRUST audience by 20% within 8 months. Grew the HITRUST Advocate platform from no engagement to a core of devoted fans that regularly post social content on behalf of the company. Developed sales enablement training for social selling for internal teams. Social Media Strategy Created and established HITRUST social media brand style guide to define and expand the Voice of HITRUST.Updated the social media “look” of HITRUST to drive brand identity. Created and managed HITRUST social media calendar across channels Researched and advised on emerging platforms to expand marketing efforts. Evaluated 3rd party tools for effectiveness and cost Marketing Execution & Results Ran paid advertising- focused audience types to improve impressions, clicks, and conversions. Tracked industry content trends and growth rates to establish benchmarks and goals. Innovated HITRUST to grow the audience by 20% in 8 months. Created, wrote, and executed monthly, quarterly, and year long social media campaigns.Community Engagement Took over community platform HITRUST Central to drive engagement Managed community to create brand ambassadors Sales Enablement Collaborated with key internal stakeholders from Event Planning, PR, Product Management, HR, and employee advocacy programs Trained sales staff in social media selling and personal branding best practices.

Led social media marketing at Armor for 2 years. Worked collaboratively across different departments and executives to create a brand and thought leadership social strategy. Built the foundations of Armor’s Voice and social media style during a brand update in 2019. expanded social media platforms to address customer and partner habits as the company scaled into new markets. Developed sales enablement training for social selling with internal sales teams and channel partner teams. Social Media Strategy ● Created and established Armor social media style guide, refining and expanding the Voice of Armor.● Updated the social media “look” of Armor to differentiate and drive brand identity.● Created and managed Armor social media calendar for various channels while maintaining brand identity.● Researched and advised on emerging platforms to expand marketing efforts.● Marketing Execution & Results● Tracked industry content trends and growth rates to establish benchmarks and goals.● Innovated Armor content to move from 2% engagement to 5% engagement.● Created, wrote, and executed monthly, quarterly, and year long social media campaigns.● Designed white label and co-branded social media content.Partner Marketing Programs● Sales Enablement● Collaborated with key internal stakeholders from Event Planning, PR, Product Management, HR, andemployee advocacy programs● Trained sales staff in social media selling and personal branding best practices.

I wrote Facebook Advertising, boosted post, and Like Campaigns for various small business clients. Create & brand Facebook, Twitter, and Instagram accounts for various small business clients. Post social media content through the various outlets. Created social media content for small business clients across various platforms.Webdesign using HTML Editor. I worked on websites for clients using legacy and proprietary HTML editors. Created web copy for client websites. Technical Writing: wrote internal instructional guides for employees to use legacy HTML and Proprietary website editing software. wrote how-to guides for customer level for social media platforms. specialize in writing a clear, concise, and easy to read style.

SOCIAL MEDIA MANAGER: Engaged customers via social platforms and delivered AT&T corporate image across social platforms.Top performing Social Media Manager, consistently achieved a performance metrics at 110.ADVANCED TECHNICAL SUPPORT: Leading tech support agent through digital chat space. Communicated complex technical concepts, delivered relevant support. Skilled in problem mitigation and resolution. Proficient with all mobile platforms, Windows, and Mac. Received multiple awards for performance and consistently exceeded all metrics. Technical Writing: wrote on the fly instructional steps for new products for internal tech support team use. Other awards: AT&T Summit Award. Management Development Course.