As an accomplished eCommerce business owner with a proven track record in driving growth and profitability, I have successfully built and scaled multiple digital retail channels. I have a deep understanding of the complexities involved in managing end-to-end eCommerce operations, from strategy and product development to marketing and customer experience.In my role as a P&L owner for Direct-to-Consumer (D2C) and Amazon business lines, I have been responsible for driving revenue and managing costs, ensuring sustainable profitability while optimizing product margins and operational efficiency. My expertise spans across developing and executing eCommerce strategies, managing product portfolios, overseeing digital marketing campaigns, and analyzing data to inform decision-making.Through a hands-on approach, I have led cross-functional teams to enhance brand visibility, improve customer engagement, and scale operations in highly competitive online marketplaces. My experience includes managing pricing and promotional strategies, inventory planning, supply chain logistics, and driving innovation in both Amazon and D2C channels.I thrive in dynamic environments where I can leverage my analytical skills, entrepreneurial mindset, and strong business acumen to solve complex challenges, maximize growth opportunities, and deliver outstanding results for the business.